Increasing awareness among end users

「本イベントは、2026年2月に開催した「PCAスクールデイ」に続くユーザーコミュニティ交流会の第5弾。今回も杉並区の小学校跡地を活用したクリエイティブ拠点「IMAGINUS（イマジナス）」に移し、“同じ教室で学ぶクラスメイト”のように、会社の垣根を越えて交流・学び合える一日をご提供します。」

「PCA held its fifth user-community networking event, PCA School Day 2026—Fall—, at the site of a former elementary school.」

「During the current fiscal year, we held our Group's largest business event to date, PCA FES2025, from July 2025, mainly in major metropolitan areas. Under the theme "Work Changes, the Future Opens Up," we introduced specific examples of operational improvements using AI and the latest problem-solving solutions to shape the future of organizations.」

「We also held our business event PCA Fest 2024 as an in-person event in 4 cities, Tokyo, Osaka, Nagoya, and Sendai, from July to August 2024. Welcoming many attendees under the theme "A Day for Everything You Want to Know Now About General Affairs, Human Resources, and Accounting," we provided information on the invoice system and the Electronic Books Preservation Act, which had entered full-scale operation, as well as human capital management, health management, and engagement improvement.」

「Against this backdrop, we held our business event PCA Fest 2023 as an in-person event in 8 cities across Japan from July to August 2023. Welcoming many attendees under the theme "A Day for Everything You Want to Know Now About General Affairs, Human Resources, and Accounting," we held seminars on legislative changes, including the invoice system, which was about to take effect, as well as human capital management and health management, which contribute to improved engagement. We also introduced numerous products centered on the PCA Hub service to promote productivity improvements and the digitization of back-office operations.」

「In October 2022, we held PCA Fest 2022 as an in-person event for the first time in 3 years under the title "A Day for Everything You Want to Know Now About General Affairs, Human Resources, and Accounting." The event featured numerous seminars on legislative changes companies should prepare for, including the enforcement of the amended Electronic Books Preservation Act and the introduction of the invoice system, as well as many services for digitizing and digitally transforming back-office operations. We believe the event generated a strong response.」

「In October 2021, we held PCA Fest 2021 as a 40-day online event under the title "40 Days of Everything You Want to Know Now About General Affairs, Human Resources, and Accounting." With speakers well versed in each field as guests, we streamed technologies and services for digitizing back-office operations online, and introduced PCA's initiatives under its new tagline, "When Work Changes," as well as new ways of working for back-office departments.」

「In December 2020, we held PCA Fest 2020 online under the theme "The Online Exhibition Where You Can Find What You Want to Know Now About General Affairs, Human Resources, and Accounting." While the event had traditionally been held at venues across Japan, this was the first online festival, held to help prevent the spread of COVID-19.」

「We also continued to cancel in-person events and held remote seminars through webinars and other means.」

「From October 2019, our Group held PCA Strategy Forum 2020 in major cities across Japan under the theme "Co-creating the Subscription Business: New Partnerships Leading to Customer Success," while promoting digital-first products using the cloud and RPA.」

「From 9 June 2019, we held PCA Fest 2019 in major cities across Japan, introducing products and services that help users, mainly those engaged in general affairs, human resources, and accounting, improve their business operations through cloud and solution services. We will continue to develop services centered on the cloud together with our sales partners.」

「Against this backdrop, PCA Strategy Forum 2019, which began in Sapporo in October, was held at 11 venues under the theme "From Things to Experiences." Attendance by sales partners substantially exceeded the previous year's level, and we presented our new technologies and concepts.」

「From October 2018, our Group held PCA Strategy Forum 2019 in major cities across Japan and promoted digital-first products using the cloud and RPA, as well as products addressing regulatory changes such as the change of era name and the consumption tax reform.」

「From 8 June 2018, we held PCA Fest 2018 in major cities across Japan and promoted our services, centered on the cloud and developed together with partners, to address users' diverse needs for improving their business operations.」

「At the same time, we recognize that increasing awareness of our product range among end users is essential to raising overall sales. We will implement initiatives expected to have an impact in communicating with the market, including resuming TV commercials that were suspended following the 8% consumption tax reform.」

「With regard to expenses, we are closely monitoring current sales conditions and focusing on careful, effective spending, including suspending TV commercial broadcasts, reducing general expenses, and reviewing the timing of expenditures.」

「At the same time, we recognize that increasing awareness of our product range among end users is essential to raising overall sales. We are implementing initiatives, including TV commercials, that are expected to have a sustained impact in communicating with the market.」