Enhancing program production and planning capabilities and content quality

「For our group, the key is content production capability, and the content IP it generates is the source of our corporate value.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「We will select outstanding content IP by creating an environment in which all 8,000 employees across our group can generate diverse ideas, cultivating their ability to identify promising projects, and strengthening our marketing capabilities. We will then refine this IP through technology and design and build an organization capable of creating even stronger content IP.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「We established THE Factory, a new company for our overseas strategy, prepared a content production budget totaling approximately ¥30 billion, and aim to produce 2 to 3 global hit titles within 5 years. We will also build one of Japan's largest new studios in Midoriyama as a base for internationally standardized content production.」

「This subsidiary is intended to serve as the core company for realizing the "innovation of content creativity" and the "EDGE strategy" set out in TBS Group VISION2030. Its principal businesses will be planning, developing, and producing multi-use content for global expansion, as well as acquiring and managing the IP that forms the core of a content-driven company. It is scheduled to commence operations in March 2022.」

「Specifically, we will promote the development of original IP (intellectual property) and strengthen our creative capabilities. We will also promote EDGE as an expansion strategy to extend the content we create without limit.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality. To fulfill these social missions and roles, we will continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality. To fulfill these social missions and roles, we will continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business.」

「We refer to male and female viewers aged 13 to 59 as the "family core." Since last year, we have used increasing individual ratings among these viewers as an indicator for program production and have been working to increase the number of programs that families can watch together.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality. To fulfill these social missions and roles, we will continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「Household ratings in both golden time and prime time exceeded the previous year's figures by 0.1 percentage points. In golden time in particular, achieving a double-digit rating of 10% was the first such result in seven years, since fiscal 2011, and received support from many viewers, particularly for dramas and variety programs.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality. To fulfill these social missions and roles, we will continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business.」

「In fiscal 2017, TBS Television ranked third in all-day household ratings, third in prime time (second among commercial broadcasters), and third in golden time, improving its ranking in every time slot from the previous year. In particular, its third-place ranking in all-day ratings and second-place ranking among commercial broadcasters in golden time were the first such results in 11 years, since fiscal 2006, and received support from many viewers, particularly for dramas and variety programs. However, we will not be satisfied with this situation and will continue to further strengthen our production capabilities in order to keep creating content that fits the times from fresh perspectives.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality. To fulfill these social missions and roles, we will continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「We must not be satisfied with this situation. We need to continue creating content that fits the times from fresh perspectives, and will continue working to further strengthen our production capabilities.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「With the full-scale rollout of terrestrial digital broadcasting and the advent of the multimedia era, the broadcasting business is being called upon to further improve its program production and planning and development capabilities and quality.」

「To fulfill these social missions and roles and continually improve the program production and planning and development capabilities and quality that are key to the competitiveness of the broadcasting business, the human resources of our employees and related personnel, as well as those of our subsidiaries and affiliates, are naturally positioned as important management resources. In addition, long-term relationships of trust with contractors, business partners, and others who support our programs and content play an extremely important role as management resources. These resources constitute nothing less than the source of our corporate value.」