Strengthening Advertising and Promotion to Increase Customer Acquisition and Occupancy
First written in FY2017-Q1. 14 of 24 entries say "Restated". Latest entry: 2026-11-11.
The whole theme swung hardest in 2020: 10 of 32 companies on the "Worse" side.
23 other companies' latest entry also says "Advanced".
- 2026-11-11AdvancedResults
「スタジオでは新プログラムを導入するとともに、全店でホリデイスポーツクラブ１号店の開業から30周年を記念したイベントを逐次開催し会員満足度向上をはかっております。」
新プログラムと全店での30周年記念イベントを、会員満足度向上施策として実施している。 - FY2026AdvancedAnnual report
「To capture inbound demand, the company increased its exposure on overseas OTAs (Online Travel Agencies) and offered complimentary welcome drinks at some locations, working to improve customer satisfaction and optimize accommodation occupancy.」
To attract guests and maintain occupancy, the hotel increased its exposure on overseas OTAs and offered complimentary services. - FY2026-H1AdvancedAnnual report
「To capture inbound demand, the company expanded its OTA (Online Travel Agency) coverage and offered complimentary welcome drinks at some locations to improve customer satisfaction, working to maintain accommodation occupancy.」
To attract guests and maintain occupancy, the hotel expanded its OTA coverage and implemented complimentary services. - FY2025-H1RestatedAnnual report
「Improving customer service to retain members, enhancing studio programs, strengthening advertising, replacing training equipment and renovating gym areas, among other measures,」
The company has continued customer acquisition and member-retention measures, including stronger advertising for its sports clubs. - FY2024AdvancedAnnual report
「Although the company actively advertised to restore membership, utility-related expenses remained elevated, and expenses related to the opening and preparations for 3 new locations also contributed to higher costs. In sales, it worked to introduce new programs, develop original location-specific initiatives such as dance and stretching, and reopen the hot studio.」
The company continued advertising to restore membership and implemented new programs, location-specific initiatives and the reopening of the hot studio. - FY2024-Q3RestatedAnnual report
「In sales, as in the previous fiscal year, the company worked to increase value added through program reservations, original location-specific initiatives such as dance and stretching, and distribution of the online program "Hop TV," while strengthening advertising to restore membership,」
The company has continued program reservations, location-specific initiatives, online program distribution and advertising aimed at restoring membership. - FY2024-Q2AdvancedAnnual report
「The company worked on program reservations, original location-specific initiatives such as dance and stretching, and the introduction of fees for the hot studio. It also distributed the online program "Hop TV" and strengthened advertising to restore membership,」
The company has continued value-added initiatives and online distribution, while strengthening advertising to restore membership. The hotel has also participated in accommodation discount campaigns and reviewed its breakfast menu. - FY2024-Q1RestatedAnnual report
「In sales, as in the previous fiscal year, the company worked to increase value added through program reservations, original location-specific initiatives such as dance and stretching, and the introduction of fees for the hot studio. It also distributed the online program "Hop TV" and strengthened advertising to restore membership,」
The company has continued value-added initiatives and online programs, while strengthening advertising to restore membership. - FY2023-Q3RestatedAnnual report
「In operations, the company worked to implement infectious disease prevention measures for customers and employees, actively participated in accommodation discount campaigns conducted by prefectures and municipalities, and worked to maintain accommodation occupancy, make appropriate price adjustments and reduce expenses.」
The hotel has continued measures to maintain accommodation occupancy through participation in accommodation discount campaigns, price adjustments and expense reductions. - FY2023-Q2AdvancedAnnual report
「The company worked to implement infectious disease prevention measures for customers and employees, actively participated in accommodation discount campaigns conducted by prefectures and municipalities, and worked to maintain accommodation occupancy and reduce expenses.」
The hotel implemented measures to maintain guest numbers and occupancy by participating in accommodation discount campaigns offered by local governments and other organizations, while reducing expenses. - FY2020AdvancedAnnual report
「To improve customer satisfaction, the company renovated its booking website to enable changes to photographs and the way information is displayed, as well as online payment processing. It also strengthened services at existing locations by reviewing in-room amenities, upgrading breakfast offerings and renovating breakfast areas, while working to expand internet advertising.」
To attract guests and improve occupancy, the hotel renovated its booking website, improved services and implemented internet advertising. - FY2020-Q3RestatedAnnual report
「Against this economic backdrop, in our core sports club business, we worked to strengthen services, including developing new programs and improving hospitality for customers, so that we could provide “a fun and comfortable place where the safety and health of our customers come first,” and also worked to strengthen advertising, new development and other activities. In the hotel business, we also worked to improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to strengthen advertising at its sports clubs and hotels and improve customer acquisition and hotel occupancy rates. - FY2020-Q2Impact of campaign changes becoming apparent and recovery underwayAnnual report
「Although the number of active members fell below expectations due to changes in the timing and content of the new membership campaign conducted during the cumulative second quarter, the new campaign is showing signs of recovery as it gains traction, and we expect it to contribute to earnings from the third quarter onward.」
The company stated that the changes in the timing and content of the membership campaign affected membership numbers, while the new campaign is showing signs of recovery. - FY2020-Q1ReframedAnnual report
「Until the previous fiscal year, we ran a membership campaign in June to acquire new members. From the current fiscal year, we reviewed our sales strategy and changed the campaign timing to July 2019 and thereafter, with the aim of acquiring new members.」
The company reviewed its sales strategy for acquiring members and changed the timing of its membership campaign from the previous June schedule to July 2019 and thereafter. - FY2019-Q3RestatedAnnual report
「Against this economic backdrop, in our group’s core sports club business, we worked to strengthen services, including developing new programs and improving hospitality for customers, so that we could provide “a fun and comfortable place where the safety and health of our customers come first,” and also worked to strengthen advertising and other promotional activities. In the hotel business, we also worked to maintain and improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to strengthen advertising at its sports clubs and hotels and maintain and improve customer acquisition and hotel occupancy rates. - FY2019-Q2RestatedAnnual report
「Against this economic backdrop, in our core sports club business, we worked to strengthen services, including developing new programs and improving hospitality for customers, so that we could provide “a fun and comfortable place where the safety and health of our customers come first,” and also worked to strengthen advertising, new development and other activities. In the hotel business, we also worked to improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to strengthen advertising at its sports clubs and hotels and improve customer acquisition and hotel occupancy rates. - FY2019-Q1RestatedAnnual report
「In the hotel business, we also worked to improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to improve hotel occupancy rates by strengthening advertising and other promotional activities using the internet and other media. - FY2018RestatedAnnual report
「In the hotel business, we improved occupancy rates through internet-based advertising and other promotional activities.」
The company continues initiatives to improve hotel customer acquisition and occupancy rates through internet advertising and other measures. - FY2018-Q3RestatedAnnual report
「Against this economic backdrop, in our group’s core sports club business, we worked to strengthen services, including developing new programs and improving hospitality for customers, so that we could provide “a fun and comfortable place where the safety and health of our customers come first,” and also worked to strengthen advertising and other promotional activities. In the hotel business, we also worked to maintain and improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to strengthen advertising at its sports clubs and hotels and maintain and improve customer acquisition and hotel occupancy rates. - FY2018-Q2RestatedAnnual report
「Against this economic backdrop, in our core sports club business, we worked to strengthen services, including developing new programs and improving hospitality for customers, so that we could provide “a fun and comfortable place where the safety and health of our customers come first,” and also worked to strengthen advertising and other promotional activities. In the hotel business, we also worked to improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company continues initiatives to strengthen advertising at its sports clubs and hotels and improve customer acquisition and hotel occupancy rates. - FY2017RestatedAnnual report
「In the hotel business, we also worked to maintain and improve occupancy rates by strengthening advertising and other promotional activities using the internet.」
The company continues initiatives to maintain and improve hotel customer acquisition and occupancy rates through internet advertising and other measures. - FY2017-Q3RestatedAnnual report
「In the hotel business, we also worked to maintain and improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company strengthened internet-based advertising and other promotional activities at its hotels, seeking to maintain and improve occupancy rates. - FY2017-Q2RestatedAnnual report
「In the hotel business, we also worked to maintain and improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company strengthened internet-based advertising and other promotional activities at its hotels, seeking to maintain and improve occupancy rates. - FY2017-Q1First statedAnnual report
「We worked to strengthen advertising and other promotional activities. In the hotel business, we also worked to improve occupancy rates by strengthening advertising and other promotional activities using the internet and other media.」
The company strengthened advertising and other promotional activities at its sports clubs, and sought to improve hotel occupancy rates through internet-based advertising and other measures.