Improving customer support through price cuts in 5 processed-food categories
First written in FY2019-Q1. 4 of 11 entries say "Advanced", first in FY2019-Q2. Latest entry: FY2026-H1.
Fuji moved to the "Worse" side of this theme in 2024.
The whole theme swung hardest in 2023: 1 of 12 companies on the "Worse" side.
0 other companies' latest entry also says "Reframed".
- FY2026-H1ReframedAnnual report
「In the supermarket business, to address customers' growing preference for savings amid continuing inflation, we are strengthening sales of EDLP (everyday low price) products, such as "Zenryoku Price" and "Everyday Low Prices," as part of our low-price offering, while actively introducing and expanding AEON Group's private-label "Topvalu" products. To offer value in response to the polarization of consumption, we are developing products based on the themes of health, beauty, convenience, luxury and the environment, while also working to provide our own original products focused on local flavors and local production for local consumption.」
The company has organized its policy around combining its previous pursuit of price cuts and lower prices with low-price offerings through EDLP and Topvalu, as well as the provision of added value through products focused on health, beauty, convenience, luxury, the environment and local communities. - FY2025-Q1ReframedAnnual report
「While continuing to pursue lower prices by capitalizing on economies of scale from the management integration, we are also focusing on providing added value, including by addressing the increasingly diverse needs of customers and local communities, thereby deepening our response to the polarization of consumption, or selective spending, and seeking to improve competitiveness.」
The company has organized its policy around combining low prices supported by economies of scale from the management integration with the provision of added value tailored to local and customer needs, rather than relying primarily on price-focused initiatives. - FY2024-Q1ReframedAnnual report
「In food products, we are advancing price-focused initiatives to maintain and improve competitiveness and respond to customers' heightened focus on protecting their livelihoods amid rising prices.」
The company has repositioned its pursuit of lower prices as a response to consumers' heightened focus on protecting their livelihoods amid rising prices, and is advancing price-focused initiatives. - FY2023RestatedAnnual report
「In food products, the company continued to address the need for lower prices in order to improve competitiveness.」
The company continues to improve competitiveness through price-focused initiatives and address consumers' heightened focus on protecting their livelihoods. - FY2022-Q1RestatedAnnual report
「The supermarket business, which is positioned as a core business, continued to address changes in demand amid the COVID-19 pandemic and focused on further measures to offer lower prices in order to strengthen competitiveness,」
The company continues to pursue "further measures to offer lower prices," including price-focused initiatives, as a way to strengthen competitiveness. - FY2021-Q3AdvancedAnnual report
「In addition, in October we cut prices on 500 items in response to customers' desire to save money.」
The company cut prices on 500 items in October in response to customers' desire to save money. - FY2020-Q2RestatedAnnual report
「We are also pursuing further price reductions. In the fresh foods division, we are emphasizing low prices through morning markets and daily specials while strengthening in-store merchandising. In the processed foods division, we cut prices on an additional 200 items in May among frequently purchased general foods and daily necessities, bringing the total number of items repriced to 1,200, including the 1,000 items repriced last fiscal year.」
The company continues to emphasize low prices through morning markets and daily specials and price cuts across a total of 1,200 items. - FY2020-Q1AdvancedAnnual report
「We are also pursuing further price reductions. In the fresh foods division, we are emphasizing low prices through morning markets and daily specials while strengthening in-store merchandising. In the processed foods division, we cut prices on an additional 200 items in May among frequently purchased general foods and daily necessities, bringing the total number of items subject to price cuts to 1,200, including the 1,000 items repriced last fiscal year.」
The company cut prices on an additional 200 items on top of the 1,000 items repriced last fiscal year, expanding the total number of items subject to price cuts to 1,200. - FY2019-Q3AdvancedAnnual report
「In the processed foods division, we reduced the prices of a total of 1,000 items, including the private label “Style One,” among frequently purchased general food and daily-use products. We aim to increase customer support by expanding the number of discounted items and pursuing even lower prices.」
The company expanded the number of items subject to price cuts from the previous total of 500 to 1,000, further emphasizing low prices. - FY2019-Q2AdvancedAnnual report
「In the processed foods division, we cut prices on a total of 500 items, including the private-label brand "Style One," among frequently purchased general foods and daily necessities. We expanded the range of items subject to price cuts to pursue even lower prices and improve customer support.」
The company expanded the range of items subject to price cuts to a specific total of 500 items and is pursuing even lower prices and improved customer support. - FY2019-Q1First statedAnnual report
「In the processed foods division, we cut prices in 5 frequently purchased categories to pursue lower prices and improve customer support.」
The company has, for the first time, described a measure to cut prices in 5 frequently purchased categories and improve customer support by emphasizing low prices.