Strategic development of the corporate, store and product brands
First written in FY2018. 4 of 6 entries say "Advanced", first in FY2025-H1. Latest entry: FY2026.
The whole theme swung hardest in 2025: 3 of 13 companies on the "Worse" side.
15 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「The souvenir wholesale business sought to strengthen sales by enhancing brand strength and investing in product development, pursuing new product development initiatives including products developed in collaboration with regional companies and products using IP (intellectual property).」
Investment in brand enhancement and product development is being expanded into specific initiatives, including collaboration with regional companies and product development using IP. - 2026-05-13AdvancedRevisions to earnings forecasts
「ブランド力向上と商品開発への投資による販売強化をはかり」
ブランド力向上と商品開発への投資を販売強化の実績として示し、みやげ卸売事業の営業利益増加に結び付けている。 - FY2026-H1AdvancedAnnual report
「In the souvenir wholesale business, the company strengthened sales through investment in brand enhancement and product development, and pursued an active product rollout, including initiatives in the intellectual property business. Special demand, including the supply of products for Expo 2025 Osaka, Kansai, also contributed. Net sales were ¥4,777 million, up 32.7% year on year, and operating income was ¥530 million, up 38.8%.」
Investment in strengthening brand power and product development has been translated into stronger sales through the IP business and the supply of products for special demand, resulting in increases in revenue and operating income. - FY2025-H1AdvancedAnnual report
「In the Shunsui business, revenue was ¥505 million, up 10.1% from the previous year, and operating income was ¥60 million, up 73.5%, following a review of the brand guidelines, enhancements to takeout offerings to meet demand for experiential consumption, and the integration of the development division into the wholesale business.」
A review of the brand guidelines was conducted, indicating a specific improvement in brand management. - FY2023RestatedAnnual report
「In addition, we will make maximum use of the management resources of people, products, money and time, strategically develop the corporate, store and product brands, enhance our corporate image, and provide confidence in our products and services.」
The policy of strategically developing the corporate, store and product brands and enhancing the corporate image and confidence in products and services continues. - FY2018First statedAnnual report
「We will make maximum use of the management resources of people, products, money and time, strategically develop the corporate, store and product brands, enhance our corporate image, and provide confidence in our products and services.」
The Company has independently presented for the first time measures to strategically develop multiple brands and enhance its corporate image and confidence in its products and services.