Providing high-quality, stylish and highly functional products worldwide, centered on “Socks = NAIGAI”
First written in FY2018. 5 of 8 entries say "Restated". Latest entry: FY2022.
No other company in this theme has enough history to compare yet.
- FY2022RestatedAnnual report
「Based on our founding principle of creating the best products with the best technology and remaining a company that is consistently trusted and chosen by consumers, our basic management policy is to challenge ourselves to develop new markets, technologies and products, always from the consumer’s perspective, so that everyone can enjoy a comfortable lifestyle that is healthy both physically and mentally, with a lighter step than when barefoot, and to provide the best products and services that satisfy consumers in every era.」
The basic policy of remaining consumer-focused, developing new markets, technologies and products, and providing products and services is continuing. - FY2021RestatedAnnual report
「Based on our founding principle of creating the best products with the best technology and remaining a company that is consistently trusted and chosen by consumers, our basic management policy is to challenge ourselves to develop new markets, technologies and products, always from the consumer’s perspective, so that everyone can enjoy a comfortable lifestyle that is healthy both physically and mentally, with a lighter step than when barefoot, and to provide the best products and services that satisfy consumers in every era.」
The basic policy of remaining consumer-focused, developing new markets, technologies and products, and providing products and services is continuing. - FY2020RestatedAnnual report
「Based on our founding principle of creating the best products with the best technology and remaining a company that is consistently trusted and chosen by consumers, our basic management policy is to challenge ourselves to develop new markets, technologies and products, always from the consumer’s perspective, so that everyone can enjoy a comfortable lifestyle that is healthy both physically and mentally, with a lighter step than when barefoot, and to provide the best products and services that satisfy consumers in every era.」
The basic policy of remaining consumer-focused, developing new markets, technologies and products, and providing products and services is continuing. - FY2020-Q3RestatedAnnual report
「As part of our brand strategy, we focused on developing NAIGAI’s distinctive solution products, while rebranding product lines previously offered under several proprietary brands and consolidating them under “NAIGAI,” our corporate name. We also worked to help everyone better understand NAIGAI’s purpose, corporate value and product value.」
Development of solution products and the rebranding of product lines from multiple brands under the NAIGAI brand are continuing. - FY2020-Q2RestatedAnnual report
「We also rebranded product lines previously offered under several of our proprietary brands and consolidated them under “NAIGAI,” our corporate name, while focusing on activities to help everyone better understand NAIGAI’s purpose and corporate value.」
Rebranding activities to consolidate several proprietary brands under the “NAIGAI” brand are continuing. - FY2020-Q1AdvancedAnnual report
「We also focused on activities to help everyone better understand NAIGAI’s purpose and corporate value, including consolidating several of our proprietary brands under the “NAIGAI” brand and rebranding the products around our commitment to comfort, individuality and ease of movement.」
Progress was made toward consolidating the brands under the “NAIGAI” brand and rebranding products focused on comfort, individuality and ease of movement. - FY2019ReframedAnnual report
「Based on our founding principle of creating the best products with the best technology and remaining a company that is consistently trusted and chosen by consumers, our basic management policy is to challenge ourselves to develop new markets, technologies and products, always from the consumer’s perspective, so that everyone can enjoy a comfortable lifestyle that is healthy both physically and mentally, with a lighter step than when barefoot, and to provide the best products and services that satisfy consumers in every era.」
The previous basic policy of “socks = NAIGAI” and providing high-quality, high-performance products has been broadened to include consumer-focused thinking, physical and mental health, a comfortable lifestyle, and the provision of products and services. - FY2018First statedAnnual report
「Based on our founding principle of creating the best products with the best technology and earning the highest level of trust from consumers, we remain committed to being a company synonymous with “socks = NAIGAI.” Through our continuous pursuit of new markets, new technologies and new products, we will make every effort to remain a company that provides high-quality, fashion-forward and high-performance legwear to people around the world in every era.」
The founding principle, commitment to “socks = NAIGAI,” development of new markets, technologies and products, and global expansion of high-quality, fashion-forward and high-performance products are stated independently as the basic policies for the first time.