Diversifying away from dependence on Japan’s new-build housing market
First written in FY2016. 19 of 31 entries say "Restated". Latest entry: 2026-07-31.
2 other companies' latest entry also says "Advanced".
- 2026-07-31AdvancedType of presentation
「国内非住宅向け売上高」
国内新築住宅以外の市場分散について、国内非住宅向け売上高が第1四半期に前年同期比8.4％伸長した。 - FY2026AdvancedAnnual report
「In Japan, as the contraction of the housing market becomes unavoidable, we are focusing on developing the non-residential market.」
Regarding diversification away from dependence on Japan’s new-build housing market, the company is broadening the target areas within the non-residential market, including new-build demand for commercial facilities, renovation demand for mid-rise buildings and condominiums, and renovation demand for production and logistics facilities. Overseas, it is pursuing structural reforms in the U.S. business and expanding sales in Australia, Asia and Europe. - FY2025-H1AdvancedAnnual report
「In the U.S. exterior wall materials business, demand in the housing business remained firm, particularly for multifamily housing, while the strengthened sales organization in the commercial business also proved effective. As a result, revenue increased by just under 20% in local-currency terms. The impact of the weaker yen was added to this, resulting in a substantial revenue increase of approximately 35% in yen terms.」
Regarding overseas and non-residential expansion as part of the market diversification measures, strengthening the sales organization in the U.S. commercial business proved effective, resulting in higher revenue from the U.S. exterior wall materials business. - FY2024AdvancedAnnual report
「In Japan, we will further increase our share of the housing market and more aggressively develop the non-residential market by leveraging our design, constructability and environmental performance. In developing the non-residential market, in addition to promoting conversion from other materials in our core commercial facilities sector, we will focus on capturing new-build and renovation demand in the condominium sector by leveraging newly developed construction methods.」
Regarding market diversification measures, the company identified demand for new condominiums and condominium renovations as new development targets, in addition to conversion from other materials in commercial facilities. - FY2024-Q3AdvancedAnnual report
「Although the U.S. exterior wall materials business was affected by the sluggish housing market, revenue increased as a result of measures including the successful strengthening of the sales organization in the commercial business.」
Regarding efforts to diversify dependence on Japan’s new-build housing market, the company stated that strengthening the sales organization in the U.S. non-residential and commercial businesses led to higher revenue. - FY2023AdvancedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including stores and public facilities, and have sought to develop the market by recently entering the mid- and high-rise buildings market using newly developed construction methods. However, Japan’s new-build housing market still accounts for a large proportion of the market for new homes, and we are therefore affected by its trends.」
Regarding market diversification measures, continuing to enter the mid- and high-rise buildings market using new construction methods, in addition to overseas and non-residential markets. - FY2022-Q3RestatedAnnual report
「We continued to further develop overseas markets, including the U.S. business. In Japan’s non-residential market, we worked to develop the markets for commercial facilities and mid- and high-rise buildings, while also focusing on cost reductions across all areas.」
Continuing the direction of diversifying dependence on Japan’s new-build housing market by developing overseas markets and Japan’s non-residential market for commercial facilities and mid- and high-rise buildings. - FY2022-Q1RestatedAnnual report
「We continued to further develop overseas markets, including the U.S. business. In Japan’s non-residential market, we worked to develop the markets for commercial facilities and mid- and high-rise buildings, while also focusing on cost reductions across all areas.」
Continuing the direction of diversifying dependence on Japan’s new-build housing market by developing overseas markets and Japan’s non-residential market for commercial facilities and mid- and high-rise buildings. - FY2021RestatedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including stores and public facilities, and have sought to develop the market by recently entering the mid- and high-rise buildings market using newly developed construction methods. However, Japan’s new-build housing market still accounts for a large proportion of the market for new homes, and we are therefore affected by its trends.」
Continuing the direction of diversifying dependence on Japan’s new-build housing market through expansion into overseas and non-residential markets and the market for mid- and high-rise buildings. - FY2021-Q3RestatedAnnual report
「We continued to further develop overseas markets, including the U.S. business. In Japan’s non-residential market, we worked to develop the markets for commercial facilities and mid- and high-rise buildings, while also focusing on thorough cost reductions across all areas, including production and sales.」
Continuing the direction of diversifying dependence on Japan’s new-build housing market by developing overseas markets and Japan’s non-residential market for commercial facilities and mid- and high-rise buildings. - FY2021-Q1RestatedAnnual report
「For overseas markets, including the U.S. business, we continued to expand operations while enhancing our construction support structure. In Japan’s non-residential market, we worked to develop the markets for commercial facilities and mid- and high-rise buildings, while also focusing on thorough cost reductions through various rationalization measures and fixed-cost reductions.」
Continuing the policy of developing overseas markets, including the United States, and Japan’s non-residential market for commercial facilities and mid- and high-rise buildings, thereby diversifying the market. - FY2020AdvancedAnnual report
「In Japan, we are targeting the non-residential market as a new domestic market. Specifically, in addition to the commercial facilities market, where we are using the COOL series as a key product, we are focusing on developing the market for mid- and high-rise buildings. For mid- and high-rise buildings, we had previously enabled construction up to a height of 45 m for reinforced-concrete structures through a new construction method using dedicated fittings. More recently, we developed “Plaster Moen” as a new construction method compatible with steel-frame structures.」
Expanded the target non-residential market from commercial facilities served by the COOL series to mid- and high-rise buildings, and developed a new construction method compatible with steel-frame structures. - FY2020-Q3RestatedAnnual report
「While working to strengthen sales initiatives for the non-residential market and further develop overseas markets, including the steadily growing U.S. market, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through further development of the non-residential market and overseas markets, including the United States. - FY2020-Q2RestatedAnnual report
「While working to strengthen sales initiatives for the non-residential market and further develop overseas markets, including the steadily growing U.S. market, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through further development of the non-residential market and overseas markets, including the United States. - FY2020-Q1RestatedAnnual report
「While working to strengthen sales initiatives for the non-residential market and further develop overseas markets, including the steadily growing U.S. market, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing to diversify the market through development of the non-residential market and overseas markets, including the United States. - FY2019AdvancedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including stores and public facilities, and more recently have sought to diversify risk by entering the mid- and high-rise commercial facilities market. However, Japan’s new-build housing market still accounts for a large proportion of the market for new homes, and we are therefore affected by its trends.」
Regarding market diversification measures, the company stated that it had entered the mid- and high-rise commercial facilities market in addition to developing overseas and non-residential markets. - FY2019-Q3RestatedAnnual report
「While working to further develop overseas markets, including the United States, where we continue to strengthen and grow our non-residential business, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through development of the non-residential market and overseas markets, including the United States. - FY2019-Q2RestatedAnnual report
「While working to further develop overseas markets, including the United States, where we continue to strengthen and grow our non-residential business, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through further development of the non-residential market and overseas markets, including the United States. - FY2019-Q1RestatedAnnual report
「While working to further develop overseas markets, including the United States, where we continue to strengthen and grow our non-residential business through the launch of the new COOL exterior wall material, we also focused on cost reductions through various rationalization measures and productivity improvements.」
Continuing to diversify the market through COOL products for the non-residential market and further development of overseas markets, including the United States. - FY2018RestatedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including the renovation sector and stores and public facilities, in an effort to diversify risk. However, Japan’s new-build housing market still accounts for a large proportion of the market for new homes, and we are therefore affected by its trends.」
Continuing to pursue diversification away from dependence on Japan’s new-build housing market by developing overseas markets, renovation, and stores and public facilities. - FY2018-Q3RestatedAnnual report
「The Company strengthened its sales strategy, including the launch of the new COOL product for the non-residential market, such as public and commercial facilities, and worked to develop overseas markets, including the United States, which continue to grow. It also focused on reducing costs through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through development of the non-residential market and overseas markets, including the United States. - FY2018-Q2RestatedAnnual report
「The Company strengthened its sales strategy, including the launch of the new COOL product for the non-residential market, such as public and commercial facilities, and worked to develop overseas markets, including the United States, which continue to grow. It also focused on reducing costs through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through development of the non-residential market and overseas markets, including the United States. - FY2018-Q1RestatedAnnual report
「The Company strengthened its sales strategy, including the launch of the new COOL product for the non-residential market, such as public and commercial facilities, and worked to develop overseas markets, including the United States, which continue to grow. It also focused on reducing costs through various rationalization measures and productivity improvements.」
Continuing the direction of diversifying the market through development of the non-residential market and overseas markets, including the United States. - FY2017RestatedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including the renovation sector and stores and public facilities, in an effort to diversify risk. However, Japan’s new-build housing market still accounts for a large proportion of the market, and we are therefore affected by its trends.」
Continuing the direction of diversifying dependence on Japan’s new-build housing market by developing overseas markets, renovation, and stores and public facilities. - FY2017-Q3RestatedAnnual report
「In addition, we are strengthening the sales strategy, including launching the new COOL product for non-residential markets such as public and commercial facilities, while developing overseas markets, including the steadily growing U.S. market,」
The direction of diversifying dependence on Japan’s new-build housing market through development of the non-residential market and overseas markets, including the United States, continues. - FY2017-Q2RestatedAnnual report
「Strengthening the sales strategy, including launching the new COOL product for non-residential markets such as public and commercial facilities, while developing overseas markets, including the steadily growing U.S. market.」
The direction of diversifying the market through development of the non-residential market and overseas markets, including the United States, continues. - FY2017-Q1RestatedAnnual report
「Strengthening the sales strategy, including launching new products for non-residential markets such as public and commercial facilities, while developing promising overseas markets expected to grow in the future.」
The direction of diversifying the market through development of the non-residential and overseas markets continues. - FY2016First statedAnnual report
「As a group, we have long focused on entering overseas markets and developing the non-residential market, including the renovation sector and stores and public facilities, in an effort to diversify risk.」
Initiatives to diversify the risk of dependence on Japan’s new-build housing market by developing overseas markets, renovation, and stores and public facilities.