Expansion into new businesses, sales channels, procurement bases and products
First written in FY2016-Q3. 19 of 30 entries say "Restated". Latest entry: 2026-08-12.
0 other companies' latest entry also says "Restated".
- 2026-08-12RestatedEarnings
「In the national-brand (NB) business, we are focusing on product categories associated with 粧美堂, such as makeup tools, character cosmetics and children's cosmetics. By strengthening the overall appeal of our proprietary products, we continue to enhance the value of the 粧美堂 brand.」
The company continues to pursue policies focused on strengthening product categories, brand value and partner production sites, centered on its NB and PB businesses. - FY2026-H1RestatedAnnual report
「Specifically, in the national-brand (NB) business, we are focusing on product categories associated with SHOBIDO, such as makeup tools, character cosmetics and kids’ cosmetics, and aim to increase the value of the SHOBIDO brand by strengthening the overall capabilities of our proprietary products. In the private-brand (PB) business, we are expanding new partner production bases overseas to reduce costs, improve quality and expand product categories, and promoting market-share growth as a manufacturing partner by meeting the needs of major key sales destinations with nationwide operations.」
The company continues to focus on the NB and PB businesses while increasing brand value, expanding overseas partner production bases, improving costs, quality and product categories, and deepening relationships with key sales destinations. - FY2025AdvancedAnnual report
「Meanwhile, in the private-brand (PB) business, we reduced costs, improved quality and expanded product categories by developing new partner production bases, and strengthened our position as a manufacturing partner by accurately meeting the needs of key sales destinations.」
The initiatives of becoming a manufacturer, increasing brand value and deepening relationships with key sales destinations have been organized into specific measures and results involving the NB and PB businesses, new partner production bases, cost reductions, quality improvements and category expansion. - FY2025-H1ReframedAnnual report
「Specifically, in the national-brand (NB) business, we are focusing on product categories associated with SHOBIDO, such as makeup tools, character cosmetics and kids’ cosmetics, and aim to increase the value of the SHOBIDO brand by strengthening the overall capabilities of our proprietary products. In the private-brand (PB) business, we are developing new partner production bases to reduce costs, improve quality and expand product categories, and promoting market-share growth as a manufacturing partner by meeting the needs of key sales destinations.」
The initiatives of becoming a manufacturer, increasing brand value and deepening relationships with key sales destinations have been reorganized into the NB and PB businesses, with specific measures including priority categories, new partner production bases, cost reductions, quality improvements and product-category expansion. - FY2024ReframedAnnual report
「We aim to become a company that, as a specialist with exceptional information and product capabilities in thoroughly explored fields, can consistently handle everything from planning and product commercialization through contract manufacturing for OEM products.」
The previous focus on expanding businesses, sales channels and products has been reorganized around the goal of thoroughly exploring specific fields, building information and product capabilities, and providing end-to-end services from planning and product commercialization through OEM contract manufacturing. - FY2024-Q2RestatedAnnual report
「In the consolidated fiscal year, we focused on the growth strategies that have been pursued and delivered results over the past several years: increasing the value of the SHOBIDO brand by strengthening product capabilities, securing a position as a “manufacturing partner” for key sales destinations, and promoting the e-commerce business.」
The company continues its growth strategies of strengthening SHOBIDO brand products, deepening relationships with key sales destinations, and promoting the e-commerce business. - FY2024-Q1ReframedAnnual report
「In the consolidated fiscal year, we continued to advance the series of initiatives that have been pursued and delivered results over the past several years: increasing the value of the SHOBIDO brand by strengthening product capabilities and securing a position as a “manufacturing partner” for key sales destinations.」
In addition to the previous framework of becoming a true manufacturer and gaining market share in niche categories, the company has reorganized its initiatives around increasing the value of the SHOBIDO brand through stronger products and securing a position as a manufacturing partner for key sales destinations. - FY2023RaisedAnnual report
「Our group mainly offers cosmetics, beauty accessories and contact lenses, with young women as its primary users. Going forward, we will research and develop products for “looking beautiful” and “living beautifully and healthily,” targeting middle-aged and older people as well as men, as we pursue new business opportunities.」
The company has explicitly stated its policy of expanding the target market for new products beyond its traditional focus on young women to include middle-aged and older people and men, and advancing research and development. - FY2023-Q3RestatedAnnual report
「In the consolidated fiscal year, we continued to advance the series of initiatives pursued over the past several years: selecting and concentrating on sales destinations and product items; transforming SHOBIDO into a true manufacturer; developing No. 1 products in niche categories and implementing measures to gain market share.」
The company continues to select and concentrate on sales destinations and product items, transform into a true manufacturer, and develop products in niche categories and gain market share. - FY2023-Q2RestatedAnnual report
「In the consolidated fiscal year, we continued to advance the series of initiatives pursued over the past several years: selecting and concentrating on sales destinations and product items; transforming SHOBIDO into a true manufacturer; developing No. 1 products in niche categories and implementing measures to gain market share. As direct communication between manufacturers and individuals (consumers) has become more common with the spread of social media and other platforms, we also further strengthened the development of our proprietary media, which we have pursued for some time.」
The company continues to select and concentrate on sales destinations and product items, transform into a true manufacturer, develop and acquire No. 1 products in niche categories, and develop its proprietary media. - FY2023-Q1RestatedAnnual report
「In the consolidated fiscal year, we continued to advance the series of initiatives pursued over the past several years: transforming SHOBIDO into a true manufacturer, developing No. 1 products in niche categories, and implementing measures to gain market share.」
The company intends to continue transforming into a true manufacturer, developing No. 1 products in niche categories, and implementing measures to gain market share. - FY2022RestatedAnnual report
「In recent years, we have substantially reviewed the nature of our business and are becoming an integrated product-planning manufacturer capable of handling everything from marketing, product planning, design and product development, including some procurement, through logistics and sales, offering a range of products tailored to end-consumer needs.」
The company continues to pursue its transformation into an integrated product-planning manufacturer handling marketing, product planning, development, logistics and sales on an end-to-end basis, as well as the manufacture and sale of OEM products on an order basis. - FY2022-Q2RestatedAnnual report
「Against this backdrop, in the consolidated fiscal year we continued the series of initiatives promoted since the previous fiscal year: transforming SHOBIDO into a true manufacturer, developing No. 1 products in niche categories, and implementing measures to gain market share.」
The company continues to transform SHOBIDO into a true manufacturer and pursue measures to develop and acquire No. 1 products in niche categories. - FY2022-Q1RestatedAnnual report
「In the consolidated fiscal year, we continued the series of initiatives promoted since the previous fiscal year: transforming SHOBIDO into a true manufacturer, developing No. 1 products in niche categories, and implementing measures to gain market share.」
The company intends to continue transforming into a true manufacturer, developing No. 1 products in niche categories, and implementing measures to gain market share. - FY2021RestatedAnnual report
「In the consolidated fiscal year, with “revising SHOBIDO’s business structure to become a true manufacturer and strengthening its brand power” as its guiding principle, we worked to strengthen the profitability of each of our three core businesses—personal care, OEM and Cosmetic Contact® (Note)—and focused on enhancing the brand power of our major products.」
The policy of becoming a true manufacturer, reviewing the business structure and strengthening brand power, centered on the previous three businesses, continues. - FY2021-Q1ReframedAnnual report
「We also define “personal care” as “supporting the beauty and health of the mind and body,” set our business domain as “personal care products,” and are expanding beyond products related to “beauty,” which have traditionally centered on makeup.」
The company has reorganized its strategy from the previous framework of expanding into new businesses, sales channels and products, establishing personal care products as its business domain and expanding beyond its traditional makeup focus to products that support mental and physical beauty and health. - FY2020-Q2RestatedAnnual report
「In the consolidated fiscal year, with “revising SHOBIDO’s business structure to become a true manufacturer and strengthening its brand power” as its guiding principle, we worked to strengthen the profitability of each of our three core businesses—ZACCA (general merchandise), OEM and Cosmetic Contact® (Note)—while focusing on branding our major products. In overseas markets, we continued to pursue measures to expand sales, particularly of Cosmetic Contact®.」
The company continues to pursue the guiding principles of becoming a true manufacturer, strengthening the profitability of its three businesses, branding its major products, and expanding Cosmetic Contact sales overseas. - FY2020-Q1ReframedAnnual report
「In the consolidated fiscal year, with “revising SHOBIDO’s business structure to become a true manufacturer and strengthening its brand power” as its guiding principle, we worked to strengthen the profitability of each of our three core businesses—ZACCA (general merchandise), OEM and Cosmetic Contact® (Note)—while focusing on branding our major products. In overseas markets, we continued to pursue measures to expand sales, particularly of Cosmetic Contact®.」
The company has reorganized its guiding principle, moving from the previous “taking on new businesses, new sales channels, new sourcing bases and new products” to emphasizing SHOBIDO’s transformation into a true manufacturer, a review of its business structure and stronger brand power. It explicitly identifies strengthening the profitability of its three businesses and branding its major products. - FY2019-Q3RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business (Note); ② the OEM business; and ③ the ZACCA (general merchandise) business. In overseas markets, we are pursuing sales growth, particularly for Cosmetic Contact®. On the occasion of the 70th anniversary of our founding, we have also begun initiatives looking ahead to the next 10 years and beyond.」
The company continues to pursue its three core businesses—Cosmetic Contact, OEM and ZACCA—expand Cosmetic Contact sales overseas, and advance long-term initiatives launched on the occasion of its 70th anniversary. - FY2019-Q2RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business (Note); ② the OEM business; and ③ the ZACCA (general merchandise) business. In overseas markets, we are pursuing sales growth, particularly for Cosmetic Contact®. On the occasion of the 70th anniversary of our founding, we have also begun initiatives looking ahead to the next 10 years and beyond.」
The company continues to pursue its three core businesses—Cosmetic Contact, OEM and ZACCA—and expand Cosmetic Contact sales overseas. It also continues its long-term initiatives launched on the occasion of the 70th anniversary of its founding. - FY2019-Q1ReframedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business (Note); ② the OEM business; and ③ the ZACCA (general merchandise) business. In overseas markets, we are pursuing sales growth, particularly for Cosmetic Contact®. On the occasion of the 70th anniversary of our founding, we also intend to launch initiatives looking ahead to the next 10 years and beyond.」
Of the previous three core businesses, the wording has been reorganized from branding beauty accessory products as the No. 1 manufacturer in their categories to the ZACCA (general merchandise) business. The Cosmetic Contact business, OEM business and overseas expansion of Cosmetic Contact sales continue. - FY2018RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business; ② the OEM business; and ③ building brands for beauty accessory products as the No. 1 manufacturer in their categories. In overseas markets, we pursued sales growth, particularly for Cosmetic Contact®.」
Based on the four-area guiding principle, the company continues to pursue three core businesses—Cosmetic Contact, OEM and beauty accessory branding—and expand Cosmetic Contact sales overseas. - FY2018-Q3RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business (Note); ② the OEM business; and ③ building brands for beauty accessory products as the No. 1 manufacturer in their categories. In overseas markets, we are pursuing sales growth, particularly for Cosmetic Contact®.」
The four-area guiding principle continues to be pursued through three core businesses—the Cosmetic Contact business, the OEM business, and branding beauty accessory products—with a policy of expanding overseas sales, particularly of Cosmetic Contact. - FY2018-Q1ReframedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle and focused on three core businesses: ① the Cosmetic Contact® business (Note); ② the OEM business; and ③ building brands for beauty accessory products as the No. 1 manufacturer in their categories. In overseas markets, we intend to expand sales, particularly of Cosmetic Contact®.」
The previous four priority initiatives have been reorganized into three core businesses: the Cosmetic Contact business, the OEM business, and branding beauty accessory products as the No. 1 manufacturer in their categories. The company has also explicitly stated its aim of expanding Cosmetic Contact sales in overseas markets. - FY2017RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle, and pursued the following priority initiatives: ① making a group-wide, thorough effort in the Cosmetic Contact® business (Note 1); ② focusing on sales of proprietary products; ③ deepening business with key customers; and ④ expanding transactions involving OEM products and custom-order products (Note 2).」
The four areas of the guiding principle and the four initiatives—Cosmetic Contact, proprietary products, key customers, and OEM and custom-order transactions—continued throughout the fiscal year. - FY2017-Q3RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle, and are pursuing the following priority initiatives: ① making a group-wide, thorough effort in the Cosmetic Contact® business (Note 1); ② focusing on sales of proprietary products; ③ deepening business with key customers; and ④ expanding transactions involving OEM products (Note 2) and custom-order products (Note 3).」
The four areas of the guiding principle and the four initiatives—Cosmetic Contact, proprietary products, key customers, and OEM and custom-order transactions—remain unchanged. - FY2017-Q2RestatedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle, and are pursuing the following priority initiatives: ① making a group-wide, thorough effort in the Cosmetic Contact® business (Note 1); ② focusing on sales of proprietary products; ③ deepening business with key customers; and ④ expanding transactions involving OEM products (Note 2) and custom-order products (Note 3).」
The four areas of the guiding principle and the same four initiatives—Cosmetic Contact, proprietary products, key customers, and OEM and custom-order transactions—are presented again. - FY2017-Q1ReframedAnnual report
「In the consolidated fiscal year, we adopted “taking on new businesses, new sales channels, new sourcing bases and new products” as our guiding principle, and are pursuing the following priority initiatives: ① making a group-wide, thorough effort in the Cosmetic Contact® business (Note 1); ② focusing on sales of proprietary products; ③ deepening business with key customers; and ④ expanding transactions involving OEM products (Note 2) and custom-order products (Note 3).」
The previous four-area growth slogan has been reestablished as the guiding principle and translated into four specific initiatives: Cosmetic Contact, proprietary products, key customers, and OEM and custom-order transactions. - FY2016RestatedAnnual report
「Against this backdrop, we will further refine our business model, which shortens the distribution chain from the factory to our group (planning, manufacturing and sales), then to retailers and consumers, strengthen our ability to provide consumers with the products they want in a timely manner, and expand the range of items we handle and our retail presence.」
The previous four-area growth slogan has been reaffirmed as the operating policy, including shortening the distribution chain, expanding products and retail presence, and expanding overseas. - FY2016-Q3First statedAnnual report
「The current consolidated fiscal year is the fifth year of the second step in the growth stage, "expanding profit through revenue growth," under the slogans "new businesses, new sales channels, new procurement bases, and new products."」
The company has positioned four areas—businesses, sales channels, sourcing bases and products—as its growth strategy slogan.