Strengthening Web Marketing Capabilities
First written in FY2019. 8 of 17 entries say "Advanced", first in FY2021-Q3. Latest entry: 2026-09-09.
The whole theme swung hardest in 2026: 1 of 6 companies on the "Worse" side.
4 other companies' latest entry also says "Advanced".
- FY2025-H1AdvancedAnnual report
「The web promotion business has been divided into an online sales division that operates e-commerce sites and a marketing division that uses web-based customer acquisition to channel leads into the face-to-face sales in which the company excels, and incorporated into the sales promotion business. The company is working to strengthen web-based customer acquisition through website improvements and advertising cost optimization, among other measures, and to support the operation of sales support tools for the sales division.」
The company divided the web promotion business into online sales and marketing divisions and incorporated them into the sales promotion business, detailing measures involving website improvements, advertising cost optimization and operation of sales support tools. - FY2024Detailed the policy for splitting the divisionAnnual report
「The web promotion business will be divided into an online sales division that operates e-commerce sites and a marketing division that uses web-based customer acquisition to channel leads into the face-to-face sales in which the company excels, thereby promoting customer development.」
The company has defined a structure for advancing customer development by dividing the web promotion business into e-commerce operations and marketing divisions. - FY2024-Q2RestatedAnnual report
「In the web promotion business, after considering its expertise and track record in operating EC sites, the company sought to expand its customer base and secure repeat orders by connecting web-based customer acquisition with the face-to-face sales in which it excels. It has implemented various measures to this end and achieved results.」
The company is achieving results by turning web customer acquisition, leveraging its e-commerce expertise, into face-to-face sales, with initiatives aimed at expanding its customer base and generating repeat orders. - FY2023ReframedAnnual report
「In the web promotion business, after considering its expertise and track record in operating EC sites, the company decided to concentrate management resources on web-based customer acquisition and support new customer acquisition by connecting these activities with repeat orders generated through the face-to-face sales in which it excels.」
The company has shifted its focus from its previous emphasis on operating EC sites to concentrating management resources on web-based customer acquisition and supporting repeat orders through face-to-face sales. - FY2023-Q3RestatedAnnual report
「In addition to Inkuit, a specialist sign-display site launched in August 2022, the company opened Order Goods Lab, a site where customers can create one-of-a-kind original goods, on 1 February and is increasing orders through an active product rollout.」
The company continues to operate its own online stores and develop products through Inkuit and Order Goods Lab, increasing orders. - FY2023-Q2AdvancedAnnual report
「In addition to Inkuit, a specialist sign-display site launched in August 2022, the company opened Order Goods Lab, a site where customers can create one-of-a-kind original goods, on 1 February, increasing orders.」
Following Inkuit, the company launched Order Goods Lab on 1 February and is increasing orders. - FY2023-Q1AdvancedAnnual report
「In the web promotion business, the company integrated the operation of its own EC site with the digital promotion business so that it could apply the online shop operating expertise developed through the digital promotion business to its own EC site. In addition to Inkuit, a specialist sign-display site opened in August 2022, the company prepared to launch a new online commerce site and opened Order Goods Lab, a site where customers can create one-of-a-kind original goods, on 1 February.」
The company integrated the digital promotion business with the operation of its own EC site and launched Order Goods Lab, an online store for original goods, on 1 February 2023. - FY2022-Q3AdvancedAnnual report
「The company opened the Inkuit print-ordering service on 1 August to improve convenience and decided to strengthen web-based customer acquisition.」
The company opened the Inkuit print-ordering service on 1 August, giving concrete form to its efforts to strengthen web-based customer acquisition. In the digital promotion business, it continues to support online shop operations and propose web promotions and campaign planning. - FY2022-Q2RestatedAnnual report
「The other digital promotion business has begun providing web promotion support in addition to its conventional online shop operating support and is actively proposing campaign planning, with the aim of increasing the number of customers.」
In addition to supporting online shop operations, the company continues to provide web promotion support and propose campaign planning to existing customers and others, with the aim of increasing the number of customers. - FY2022-Q1RestatedAnnual report
「The other digital promotion business, whose name was changed from internet commerce support business, continues to support the operation of online shops and has begun providing web promotion support to existing customers of the inkjet printing business. The company is actively proposing campaign planning.」
In the digital promotion business, the company continues to support online shop operations, provide web promotion support to existing customers and propose campaign planning. - FY2021AdvancedAnnual report
「In addition to supporting the operation of online shops, the internet commerce support business has begun providing web promotion support to existing customers of the inkjet printing business, with the aim of expanding sales. Accordingly, the business name will be changed from internet commerce support business to digital promotion business.」
The company expanded EC support to web promotion support for existing customers and changed the business name to digital promotion business. - FY2021-Q3AdvancedAnnual report
「As a promotional proposal and support service for companies operating in the EC sector, the company launched a new internet commerce support business in the third-quarter accounting period. Although the business is still in its start-up phase, the company is actively pursuing sales activities ahead of its full-scale rollout from the next fiscal year.」
The company launched a new internet commerce support business in the third-quarter accounting period to give concrete form to its EC strategy and is pursuing sales activities ahead of a full-scale rollout from the next fiscal year. - FY2020ReframedAnnual report
「To achieve this, the company is accelerating its EC strategy, establishing a dedicated IT marketing department, eliminating inefficiencies in its conventional sales activities and improving its order conversion rate while strengthening relationships with customers.」
The company has given concrete form to its previous efforts to strengthen web marketing by accelerating its EC strategy and establishing a dedicated IT marketing department. - FY2019First statedAnnual report
「To strengthen its web marketing capabilities, the company is increasing the number of dedicated personnel and will use SEO and other measures to secure new orders and proposal-based sales to generate repeat orders.」
The company cites increasing dedicated personnel, SEO, securing new orders and proposal-based sales to generate repeat orders as measures to strengthen web marketing.