Revamping customer communications through a smartphone app
First written in FY2022. 2 of 3 entries say "Advanced", first in FY2023. Latest entry: FY2024.
1 other company's latest entry also says "Advanced".
- FY2024AdvancedAnnual report
「We will also strengthen customer touchpoints by analyzing existing customers through the CDP and enhancing the functions of マネドクLINE, a communication tool for existing customers.」
The company plans to enhance the functions of マネドクLINE, released in August 2023, on the assumption that it will be integrated with the CDP. - FY2023AdvancedAnnual report
「We developed マネドクLINE, using the LINE platform as a communication tool between customers and their assigned sales employees, and released it in August 2023.」
The previous concept of customer communication through smartphones took concrete shape with the development and August 2023 release of マネドクLINE. - FY2022First statedAnnual report
「Next, regarding the plan to revamp customer communication through a smartphone app, customer approaches have traditionally been made primarily by our sales employees. With this app, we aim to create an environment in which customers can easily and quickly book meetings at a time of their choosing.」
The company plans to simplify meeting bookings and customer communication through a smartphone app.