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Subaru (7270) · FactFull-year vehicle sales declined

Record-high unit sales, led by North America

First written in FY2016. 7 of 37 entries say "Advanced", first in FY2017-Q2. Latest entry: FY2026.

37entries
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ProgressHeldSoftenedWorseOtherFY2019-Q1 – FY2021-Q3OtherFY2022-Q1 – FY2023-Q3OtherFY2025-H1 – FY20262016: 320162017: 420172018: 420182019: 420192020: 420202021: 420212022: 420222023: 420232024: 320242025: 220252026: 12026
Same theme, other companies
North America-led record-high vehicle sales volumes and subsequent declineA theme 1 companies write about · 0 as a headwind · 0 as a tailwind

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Full recordFilings, disclosures and news, newest first
  1. FY2026Full-year vehicle sales declinedAnnual report

    「As a result, combined domestic and overseas sales totaled 896,000 units, down 41,000 units, or 4.3%, from the previous consolidated fiscal year.」

    Following the sales recovery led by North America in the previous fiscal year, combined domestic and overseas sales for the fiscal year ending March 2026 declined 4.3%.
  2. FY2026-H1First-half vehicle sales increased, led by North AmericaAnnual report

    「Overseas sales totaled 421,000 units, up 21,000 units, or 5.3%, year on year, driven in part by strong sales of the Crosstrek, Outback and Forester in the key U.S. market.」

    Sales of the Crosstrek, Outback and Forester remained strong in the U.S., driving a 5.3% year-on-year increase in overseas sales and a 5.2% increase in combined domestic and overseas sales.
  3. FY2025Full-year sales declined, but U.S. retail sales continued to increase consecutivelyAnnual report

    「Retail sales to customers in the key U.S. market exceeded the year-earlier level for the 32nd consecutive month, remaining solid.」

    While full-year combined domestic and overseas sales totaled 936,000 units, down 4.1% from the previous fiscal year, U.S. retail sales exceeded the year-earlier level for the 32nd consecutive month.
  4. FY2025-H1Overseas and total sales, including North America, declinedAnnual report

    「Overseas sales totaled 400,000 units, down 24,000 units, or 5.8%, year on year, while combined domestic and overseas sales totaled 450,000 units, down 20,000 units, or 4.2%.」

    North American sales totaled 352,000 units, down 1.7% year on year, while overseas sales and combined domestic and overseas sales fell below the year-earlier levels. Sales shifted from their previous recovery and growth trend to a decline in the first half.
  5. FY2024AdvancedAnnual report

    「Demand for SUBARU vehicles remained strong, particularly in North America, including Canada as well as the United States, our priority market, and vehicle sales remained solid. Overseas sales increased by 125,000 units, or 16.6%, from the previous consolidated fiscal year to 878,000 units」

    Sales recovery, led by North America, continued through the full fiscal year. Overseas sales reached 878,000 units, up 16.6% year on year, while combined domestic and overseas sales totaled 976,000 units, up 14.5%.
  6. FY2024-Q3Cumulative third-quarter vehicle sales increased, led by North AmericaAnnual report

    「Vehicle sales remained solid, particularly in the United States, our priority market. Overseas vehicle sales increased by 101,000 units, or 18.1%, year on year to 660,000 units, while domestic vehicle sales declined by 1,000 units, or 1.0%, to 75,000 units. As a result, combined overseas and domestic vehicle sales increased by 100,000 units, or 15.8%, year on year to 736,000 units.」

    Overseas sales, led by the United States, increased 18.1% year on year, and despite the decline in domestic sales, combined domestic and overseas vehicle sales increased 15.8% year on year.
  7. FY2024-Q2First-half vehicle sales increased, led by North AmericaAnnual report

    「Overseas vehicle sales remained solid, particularly in the United States, our priority market, increasing by 75,000 units, or 21.3%, year on year to 424,000 units. As a result, combined domestic and overseas vehicle sales increased by 71,000 units, or 17.8%, year on year to 469,000 units.」

    Overseas sales, led by the United States, increased 21.3% year on year, and despite the decline in domestic sales, cumulative first-half combined domestic and overseas vehicle sales rose 17.8% year on year.
  8. FY2024-Q1First-quarter vehicle sales increased, led by North AmericaAnnual report

    「Domestic vehicle sales increased by 1,000 units, or 2.7%, year on year to 21,000 units, while overseas vehicle sales progressed steadily, particularly in the United States, our priority market, increasing by 39,000 units, or 22.3%, to 215,000 units.」

    Overseas sales, led by the United States, increased 22.3% year on year, while domestic sales rose 2.7%.
  9. FY2023AdvancedAnnual report

    「Demand for SUBARU vehicles remained strong, particularly in the United States, our priority market, and vehicle sales remained solid. Overseas sales increased by 108,000 units, or 16.8%, from the previous consolidated fiscal year to 753,000 units, while domestic sales increased by 10,000 units, or 11.4%, to 100,000 units.」

    The recovery in sales, led by the United States, was confirmed for the full year, with overseas sales up 16.8%, domestic sales up 11.4%, and combined domestic and overseas sales totaling 852,000 units.
  10. FY2023-Q3Cumulative third-quarter vehicle sales recovered, led by North AmericaAnnual report

    「Vehicle sales remained solid, particularly in the United States, our priority market. Overseas vehicle sales increased by 77,000 units, or 16.0%, year on year to 559,000 units, while domestic vehicle sales increased by 10,000 units, or 15.8%, to 76,000 units.」

    Overseas sales, led by the United States, increased 16.0% year on year, while domestic sales rose 15.8%, bringing cumulative combined domestic and overseas third-quarter vehicle sales to a 16.0% year-on-year recovery.
  11. FY2023-Q2First-half vehicle sales recovered, led by North AmericaAnnual report

    「Overseas vehicle sales remained solid, particularly in the United States, our priority market, increasing by 19,000 units, or 5.8%, year on year to 350,000 units. Domestic vehicle sales also increased by 4,000 units, or 9.4%, to 49,000 units, bringing combined overseas and domestic vehicle sales to 399,000 units, up 23,000 units, or 6.2%, year on year.」

    Overseas sales, led by the United States, increased 5.8% year on year, while domestic sales rose 9.4%, bringing cumulative first-half combined domestic and overseas vehicle sales to a 6.2% year-on-year recovery.
  12. FY2023-Q1First-quarter vehicle sales recovered year on yearAnnual report

    「Domestic vehicle sales declined by 4,000 units, or 14.8%, year on year to 20,000 units, while overseas vehicle sales remained solid, particularly in the United States, our priority market, increasing by 24,000 units, or 15.9%, to 175,000 units. As a result, combined domestic and overseas vehicle sales increased by 21,000 units, or 11.7%, year on year to 196,000 units,」

    While domestic sales declined, overseas sales, led by the United States, increased 15.9%, bringing combined domestic and overseas first-quarter vehicle sales up 11.7% year on year.
  13. FY2022Full-year vehicle sales declined sharplyAnnual report

    「As a result, combined overseas and domestic vehicle sales were 734,000, a decrease of 126,000 vehicles, or 14.7%, from the previous fiscal year.」

    Under the sales track record theme of expansion centered on North America, combined domestic and overseas vehicle sales for the fiscal year ending March 2022 totaled 734,000 units, down 14.7% year on year.
  14. FY2022-Q3Vehicle sales continued to decline due to supply constraintsAnnual report

    「As a result, combined overseas and domestic vehicle sales declined by 83,000 units, or 13.1%, year on year to 548,000 units, while revenue fell by ¥44.2 billion, or 2.2%, to ¥1,957.3 billion.」

    While demand, particularly in North America, was described as solid, component supply constraints and production adjustments caused cumulative combined domestic and overseas vehicle sales for the third quarter to decline 13.1% year on year.
  15. FY2022-Q2First-half sales increased despite supply constraints, but declined in the second quarterAnnual report

    「Demand for SUBARU vehicles remained solid, particularly in the United States, our priority market. However, component supplies procured from business partners were constrained, and operations at domestic production sites were temporarily suspended. As a result, production during the second quarter of the consolidated fiscal year declined from the first quarter, and dealer inventories fell further.」

    While demand, particularly in the United States, was described as solid, component supply constraints and the suspension of domestic operations caused production and sales to decline in the second quarter. Cumulative first-half combined domestic and overseas vehicle sales totaled 375,000 units, up 3.3% year on year.
  16. FY2022-Q1Vehicle sales recovered sharply year on year, led by North AmericaAnnual report

    「Overseas vehicle sales increased by 37,000 units, or 32.1%, year on year to 151,000 units, while domestic vehicle sales increased by 5,000 units, or 29.5%, to 24,000 units. As a result, combined overseas and domestic vehicle sales increased by 42,000 units, or 31.7%, year on year to 175,000 units,」

    Overseas sales, led by North America, increased 32.1% year on year, while domestic sales rose 29.5%, bringing combined domestic and overseas vehicle sales to 175,000 units, a recovery to growth of 31.7% year on year. There is no statement that sales reached a record high.
  17. FY2021AdvancedAnnual report

    「Although absolute vehicle sales declined in each market in 2020 due to the impact of the novel coronavirus, the United States, our priority market, recorded a record calendar-year market share of 4.2%, exceeding the previous year's share for the ninth consecutive year.」

    Even as vehicle sales declined, the U.S. market share reached a record 4.2%, exceeding the previous year's level for the ninth consecutive year.
  18. FY2021-Q3Third-quarter sales recovered above the previous year, but cumulative sales declinedAnnual report

    「During the cumulative third quarter of the consolidated fiscal year, sales, particularly in North America, our priority market, showed signs of recovery from the impact of the novel coronavirus disease from the second quarter onward, and remained above the previous year's level in the third quarter. However, the impact on production and sales in the first quarter could not be fully absorbed, and revenue fell by ¥409.7 billion, or 16.5%, year on year to ¥2,074.8 billion due to lower automotive vehicle sales.」

    While North American sales recovered above the previous year's level in the third quarter, cumulative automotive vehicle sales and revenue remained below the same period a year earlier, and the business remains on the road to recovery from the sales trend of successive record highs.
  19. FY2021-Q2North American sales recovered to around the previous year's levelAnnual report

    「Sales in North America, a key market, began to recover from the impact of COVID-19 sooner than expected, and automobile production and vehicle sales recovered to levels comparable with the previous year.」

    Sales recovery progressed, particularly in North America, and automotive production and vehicle sales in the second quarter reached approximately the previous year's level. However, cumulative combined domestic and overseas sales for the second quarter declined 27.9% year on year.
  20. FY2021-Q1Vehicle sales plunged due to the infectious diseaseAnnual report

    「Combined overseas and domestic vehicle sales declined by 130,000 units, or 49.3%, year on year to 133,000 units,」

    Following the recovery in vehicle sales in the previous fiscal year, particularly in North America, combined domestic and overseas sales in the first quarter declined 49.3% year on year as the novel coronavirus disease spread.
  21. FY2020Full-year vehicle sales recoveredAnnual report

    「Overseas vehicle sales increased by 43,000 units, or 5.0%, from the previous fiscal year to 908,000 units, due in part to strong sales of the Forester and Ascent in the United States.」

    Higher overseas sales, led by North America, absorbed the decline in domestic sales, bringing total full-year vehicle sales 3.3% above the previous fiscal year.
  22. FY2020-Q3Higher North American sales offset the domestic decline, resulting in only a slight increase overallAnnual report

    「Overseas, sales of the Legacy and Outback in the United States, our priority market, declined due to the changeover between production of the old and new models. However, strong sales of the Forester and Ascent, among other factors, resulted in vehicle sales of 676,000 units, an increase of 13,000 units, or 1.9%, from the same period a year earlier. In Japan, vehicle sales declined by 10,000 units, or 9.1%, year on year to 95,000 units, due in part to lower Impreza sales.」

    Overseas sales, including North America, increased, but domestic sales declined 9.1%, limiting the increase in combined domestic and overseas sales to 0.4% year on year, or 771,000 units.
  23. FY2020-Q2Vehicle sales growth continuedAnnual report

    「As a result, combined domestic and overseas vehicle sales were 504,000, an increase of 20,000 vehicles, or 4.1%, from the same period a year earlier」

    Against the decline in vehicle sales that had continued through the previous fiscal year, cumulative combined domestic and overseas sales for the second quarter increased 4.1% year on year. North American sales also rose 9.0% year on year to 364,000 units.
  24. FY2020-Q1Vehicle sales recovered to an upward trendAnnual report

    「As a result, combined domestic and overseas vehicle sales were 263,000, an increase of 21,000 vehicles, or 8.8%, from the same period a year earlier」

    Against the decline in vehicle sales that had continued through the previous fiscal year, combined domestic and overseas sales increased 8.8% year on year in the first quarter and turned to growth.
  25. FY2019The trend shifted from successive record highs to declining vehicle salesAnnual report

    「In North America, retail sales remained solid, helped by strong sales of the newly launched Ascent. However, in the first half of the period, vehicle sales declined by 39,000 units, or 4.3%, year on year to 865,000 units, due in part to lower shipments of the Forester, which had not yet undergone its full model change.」

    While North American retail sales remained solid, overseas sales totaled 865,000 units and combined domestic and overseas sales totaled 1.000 million units, marking a shift from the growth trend and successive record highs through the previous fiscal year to a decline.
  26. FY2019-Q3Vehicle sales continued to declineAnnual report

    「As a result, combined domestic and overseas vehicle sales were 762,000 vehicles, a decrease of 40,000 vehicles, or 5.0%, year on year,」

    While retail sales in North America, including the Ascent, remained solid, combined domestic and overseas vehicle sales fell below the same period a year earlier, and the pause in the growth trend and successive record highs through the previous fiscal year continued.
  27. FY2019-Q2Vehicle sales continued to declineAnnual report

    「As a result, combined domestic and overseas vehicle sales declined by 49,000 units, or 9.3%, year on year to 482,000 units,」

    Combined domestic and overseas vehicle sales, including North America, declined 9.3% year on year, and the pause in the growth trend and successive record highs through the previous fiscal year continued.
  28. FY2019-Q1The increase in vehicle sales has pausedAnnual report

    「As a result, combined domestic and overseas vehicle sales declined by 33,000 units, or 12.3%, year on year to 238,000 units, while revenue fell by ¥98.5 billion, or 12.8%, to ¥672.9 billion.」

    Under the vehicle sales theme of successive record highs centered on North America, combined domestic and overseas vehicle sales declined 12.3% year on year in the quarter.
  29. FY2018AdvancedAnnual report

    「Overseas, vehicle sales in North America, our priority market, reached a record high for the ninth consecutive period and remained strong. However, sales in China, where the competitive environment is challenging, declined, resulting in overseas vehicle sales of 903,000 units, down 2,000 units, or 0.2%, from the previous consolidated fiscal year.」

    North American vehicle sales reached a record high for the ninth consecutive period, and combined domestic and overseas vehicle sales also reached a record 1.067 million units.
  30. FY2018-Q3RestatedAnnual report

    「As a result, combined domestic and overseas vehicle sales increased by 16,000 units, or 2.0%, year on year to 802,000 units, while overall revenue rose by ¥128.6 billion, or 5.6%, to ¥2,433.9 billion.」

    Sales expansion centered on North America continued, and cumulative combined domestic and overseas vehicle sales for the third quarter reached 802,000 units. However, this filing does not describe the figure as a record high.
  31. FY2018-Q2RestatedAnnual report

    「Overseas, strong sales of the Impreza and Forester in North America, our priority market, resulted in total vehicle sales of 449,000 units, an increase of 5,000 units, or 1.1%, from the same period a year earlier. As a result, combined domestic and overseas vehicle sales increased by 19,000 units, or 3.8%, year on year to 531,000 units,」

    Sales expansion centered on North America continued, and combined domestic and overseas vehicle sales increased 3.8% from the same period a year earlier. However, this quarterly report does not describe the figure as a record high.
  32. FY2018-Q1RestatedAnnual report

    「As a result, combined domestic and overseas vehicle sales increased by 26,000 units, or 10.7%, year on year to 271,000 units, while overall revenue rose by ¥87.7 billion, or 12.1%, to ¥812.2 billion.」

    Vehicle sales continued to increase, particularly in North America, but the document does not describe the quarter as a record high; it confirms only the continuation of the existing sales expansion theme.
  33. FY2017AdvancedAnnual report

    「As a result, combined domestic and overseas vehicle sales increased to a record 1.065 million units, up 107,000 units, or 11.1%, from the previous consolidated fiscal year,」

    Combined domestic and overseas vehicle sales reached a record 1.065 million units, led by 721,000 units in North America.
  34. FY2017-Q3AdvancedAnnual report

    「As a result, combined domestic and overseas vehicle sales reached a record 786,000 units in the cumulative third quarter of the consolidated fiscal year, an increase of 74,000 units, or 10.3%, from the same period a year earlier,」

    Driven by higher overseas sales, particularly in North America, combined domestic and overseas vehicle sales for the cumulative third quarter reached a record 786,000 units.
  35. FY2017-Q2AdvancedAnnual report

    「As a result, combined domestic and overseas vehicle sales reached a record 512,000 units in the cumulative second quarter of the consolidated fiscal year, an increase of 40,000 units, or 8.4%, from the same period a year earlier. However, due to the impact of foreign exchange movements, overall revenue fell by ¥13.3 billion, or 0.9%, year on year to ¥1,492.4 billion.」

    Driven by higher sales, particularly in North America, combined domestic and overseas vehicle sales for the cumulative second quarter reached a record 512,000 units.
  36. FY2017-Q1RestatedAnnual report

    「Overseas, strong sales of the Outback and Crosstrek in North America, our priority market, resulted in total vehicle sales of 214,000 units, an increase of 17,000 units, or 8.5%, from the same period a year earlier.」

    North America continued to drive sales, with vehicle sales there up 8.5% from the same period a year earlier. The text does not state that this was a record high for the quarter.
  37. FY2016First statedAnnual report

    「North America, our priority market, continued to drive global sales, and we made steady progress, including recording Subaru's highest-ever vehicle sales.」

    The period's vehicle sales are described as a record high, driven by the North American market.
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Record-high unit sales, led by North America | SUBARU CORPORATION (7270) | Komori