Integrated promotion of digital banking and cashless strategies and establishment of a dedicated department
First written in FY2020. 7 of 9 entries say "Advanced", first in FY2022. Latest entry: 2026-08-07.
No other company in this theme has enough history to compare yet.
- 2026-08-07AdvancedEarnings presentation materials
「(参考)通帳アプリ登録口座数は、1,749万口座。お客さま基盤の強化へ貢献」
通帳アプリ登録口座数の増加により、デジタルチャネルを通じた顧客基盤の拡大が進んだ。 - FY2026AdvancedAnnual report
「Digital Payments Business Strategy We will promote everyday use of customers’ accounts with the Bank, starting with the Japan Post Bank Passbook App (the “Passbook App”), by adding “value for money” through collaboration with points ecosystems to the “secure, safe and convenient” services developed through our retail business.」
The digital and cashless strategy was reorganized as a digital payments business strategy centered on the Passbook App, with collaboration with points ecosystems and data utilization made more concrete. - 2026-05-15AdvancedEarnings presentation materials
「通帳アプリ登録口座数 1,662万口座」
通帳アプリ登録口座数は前年度末の1,359万口座から1,662万口座へ増加し、2025年度末KPIの1,600万口座を上回った。 - FY2025AdvancedAnnual report
「In digital services, we are working to improve the convenience of the passbook app, which enables users to conduct basic banking transactions on their smartphones. To further expand usage, we are promoting the app through various campaigns, including an expanded points programme, as well as actively providing information at branches. The number of registered accounts exceeded 13 million.」
In digital banking, we expanded usage of and improved the Passbook App, and the number of registered accounts exceeded 13 million. - FY2024AdvancedAnnual report
「Since its launch in February 2020, the Passbook App has seen steady growth in usage. The number of registered accounts exceeded 10 million in February 2024, achieving the target set out in the Medium-term Management Plan two years ahead of schedule. In addition, to meet customers’ increasingly diverse needs, we began distributing advertising content through the Passbook App.」
Usage of digital channels expanded, and new functions and services, including advertising distribution and the Japan Post Bank Procedures App, were launched. - FY2023AdvancedAnnual report
「In its digital services, the Bank surpassed 7 million accounts using the Yucho Passbook App, which enables customers to use smartphones for basic banking transactions at any time, including checking balances and transaction details, making transfers, depositing and withdrawing funds from ordinary and time deposits, purchasing investment trusts, and changing addresses and telephone numbers. The Bank also launched Yucho Reco, a household budgeting app that enables users to manage their financial assets and monthly income and expenses using a smartphone.」
The number of accounts using the Passbook App exceeded 7 million, and the Bank launched the household budgeting app Yucho Reco. Digital banking functionality and usage expanded. - FY2022AdvancedAnnual report
「The number of accounts registered on the Passbook App reached 4.81 million as of the end of March 2022, and usage has been expanding steadily.」
The digital banking strategy showed quantified growth in digital channel usage, with the number of accounts registered on the Passbook App reaching 4.81 million. - FY2021-Q3RestatedAnnual report
「The Bank considers cashless payment services an important management strategy. Based on the experience and lessons learned from the recent incident and the recommendations of the JP Reform Implementation Committee, the Bank will further strengthen security so that customers can use its services with greater safety and peace of mind, while also working to improve risk sensitivity and pursue customer-oriented business operations.」
The Bank reconfirmed its policy of continuing to regard cashless payment services as an important management strategy after the unauthorized-use incident and strengthen safety, risk sensitivity and customer-oriented operations. - FY2020First statedAnnual report
「The Bank decided to establish the Digital Services Division as a specialized department to consolidate related operations that had been spread across multiple departments, in order to advance an integrated digital banking and cashless strategy through smartphones, the internet, prepaid cards, debit cards and credit cards, and provide customers with further new convenience.」
The Bank decided to establish the Digital Services Division to consolidate multiple digital and cashless-related operations.