Reducing Churn Through Improved Customer Satisfaction and Limiting the Decline in Membership Numbers
First written in FY2020-Q2. 10 of 22 entries say "Advanced", first in FY2021-Q3. Latest entry: 2026-10-13.
0 other companies' latest entry also says "Advanced".
- FY2026-H1RestatedAnnual report
「Although it did not run a new-member enrollment campaign in the second quarter, the company worked to further improve customer satisfaction by enhancing service quality for existing members. As a result, the monthly cancellation rate during the current interim consolidated accounting period was kept at a record low, and the company proceeded with laying the groundwork for membership growth in spring and summer.」
The company continues to explain that it kept the monthly cancellation rate at a record low by improving service quality for existing members. - FY2025AdvancedAnnual report
「In addition, through further improvements in customer satisfaction, including being ranked first in the fitness category for the 11th consecutive year in the JCSI survey conducted by the Service Industry Productivity Council, the monthly cancellation rate has been kept at a record low.」
The company states that it kept the monthly cancellation rate at a record low through improved customer satisfaction. - FY2025-H1AdvancedAnnual report
「Through further improvements in customer satisfaction, the monthly cancellation rate during the current interim consolidated accounting period was kept at a record low, and the company proceeded with laying the groundwork for membership growth in spring and summer.」
The company states that it reduced the monthly cancellation rate to a record low during the current interim consolidated accounting period through improved customer satisfaction. - FY2024-Q3RestatedAnnual report
「In addition, through further improvements in customer satisfaction, the monthly cancellation rate has been kept below pre-COVID levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving customer satisfaction. - FY2024-Q2RestatedAnnual report
「The monthly cancellation rate was kept below pre-COVID levels, and the company proceeded with laying the groundwork for membership growth in spring and summer.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving service quality for existing members. - FY2024-Q1RestatedAnnual report
「In addition, through further improvements in customer satisfaction, the monthly cancellation rate has been kept below pre-COVID levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving customer satisfaction. - FY2023AdvancedAnnual report
「In addition, through further improvements in customer satisfaction, including being ranked first in the fitness category for the ninth consecutive year in the Japan Customer Satisfaction Index (JCSI) survey conducted by the Service Industry Productivity Council, the monthly cancellation rate was kept below pre-COVID levels, with no impact from the membership fee price revision implemented for existing members in June 2023.」
The company states that it kept the monthly cancellation rate below pre-COVID levels even after the June 2023 membership fee revision, demonstrating a track record of controlling cancellations through improved customer satisfaction. - FY2023-Q3RestatedAnnual report
「In addition, through further improvements in customer satisfaction, the monthly cancellation rate has been kept below pre-COVID levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving customer satisfaction. - FY2023-Q2AdvancedAnnual report
「While not running a new-member enrollment campaign, the company worked to further improve customer satisfaction by enhancing service quality for existing members. The monthly cancellation rate declined further, laying the groundwork for membership growth in spring and summer.」
The company states that, during a season in which it did not run a new-member enrollment campaign, it focused on improving service quality for existing members, resulting in a further decline in the monthly cancellation rate. - FY2023-Q1RestatedAnnual report
「In addition, through further improvements in customer satisfaction, the monthly cancellation rate has continued to decline and has been kept below pre-COVID shock levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID shock levels by improving customer satisfaction. - FY2022RestatedAnnual report
「Through further improvements in customer satisfaction, the monthly cancellation rate has continued to decline and has been kept below pre-COVID shock levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving customer satisfaction. - FY2022-Q3RestatedAnnual report
「In addition, through further improvements in customer satisfaction, the monthly cancellation rate has been consistently kept below pre-COVID levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels by improving customer satisfaction. - FY2022-Q2RestatedAnnual report
「As a result of continued efforts to improve customer satisfaction by enhancing service quality for existing members, the monthly cancellation rate was kept below pre-COVID levels.」
The company continues its efforts to keep the monthly cancellation rate below pre-COVID levels by improving service quality. - FY2022-Q1RestatedAnnual report
「As a result of efforts to improve customer satisfaction through thorough infection-prevention measures and the maintenance and enhancement of service quality, the monthly churn rate has also been kept below pre-COVID levels.」
The company continues to explain its efforts to keep the monthly cancellation rate below pre-COVID levels through infection prevention and improved service quality. - FY2021AdvancedAnnual report
「Despite repeated declarations of a state of emergency and other measures throughout the year, the Group continued operating with thorough infection-prevention measures and worked to improve customer satisfaction by raising service quality. As a result, the monthly churn rate has already been kept below pre-COVID levels.」
The Group reports that initiatives to improve customer satisfaction kept the monthly churn rate below pre-COVID levels. - FY2021-Q3AdvancedAnnual report
「The number of new members steadily recovered, and churn was also kept below pre-COVID-shock levels」
The previously less prominent theme of reducing churn has reappeared, with the filing stating that churn was kept below pre-COVID-shock levels. - FY2021-Q1DroppedAnnual report
「Through its core business, the women-only 30-minute fitness program Curves, and other businesses, the Group (the Company and its consolidated subsidiaries) contributes to realizing a healthy-longevity society and, as a "community health infrastructure" and a "business addressing social issues," works to improve member satisfaction by strengthening customer services and expand its membership.」
This filing does not mention reducing churn or limiting the decline in membership, focusing instead on membership growth and the return of suspended members. - FY2020-Q2First statedAnnual report
「The Group worked to steadily reduce churn and limit the decline in membership by further improving customer satisfaction.」
The Group describes initiatives to translate higher satisfaction into lower churn as a response to the seasonal period of declining membership.