Expansion of the Internet Advertising Market and Demand for Automation
First written in FY2019. 12 of 22 entries say "Restated". Latest entry: 2026-09-29.
15 other companies' latest entry also says "Restated".
- 2026-09-29RestatedEarnings
「In 2025, the domestic Internet advertising market, a major business area of the Group, grew steadily against the backdrop of rising demand for video advertising, expanding 10.8% year on year to ¥4 trillion, a record high. Its share of total advertising expenditure reached a majority for the first time, at 50.2%, driving growth across the overall advertising market」
The Company reaffirmed its existing view of the expansion of the domestic Internet advertising market and demand for automation. - FY2026AdvancedAnnual report
「In 2025, the domestic internet advertising market grew steadily against a backdrop of rising demand for video advertising in society, reaching a record high of ¥4 trillion, up 10.8% year on year. Its share of total advertising expenditures reached 50.2%, exceeding half for the first time」
For the domestic internet advertising market, the company presented new actual figures of ¥4 trillion in market size in 2025, 10.8% year-on-year growth, and a 50.2% share of total advertising expenditures. - 2026-06-25AdvancedRevisions to earnings forecasts
「In 2025, the domestic Internet advertising market, a major business area of the Group, grew steadily against the backdrop of rising demand for video advertising, expanding 10.8% year on year to ¥4 trillion, a record high. Its share of total advertising expenditure reached a majority for the first time, at 50.2%, driving growth across the overall advertising market.」
The Company presented new figures for the 2025 market size and composition ratio of the domestic Internet advertising market. - FY2026-H1AdvancedAnnual report
「During the interim consolidated accounting period under review, the domestic internet advertising market in 2024, our group’s main business area, grew steadily against a backdrop of the digitalization of society, reaching a record high of ¥3.6 trillion, up 9.6% year on year. It accounted for 47.6% of total advertising expenditures and drove growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2024”).」
For the domestic internet advertising market, the company presented new actual figures of ¥3.6 trillion in market size in 2024, 9.6% year-on-year growth, and a 47.6% share of total advertising expenditures. - FY2025-H1RestatedAnnual report
「During the interim consolidated accounting period under review, the domestic internet advertising market in 2023, our group’s main business area, grew steadily against a backdrop of the digitalization of society, reaching a record high of ¥3.3 trillion, up 7.8% year on year. It accounted for 45.5% of total advertising expenditures and drove growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2023”).」
The company reconfirms the 2023 results and growth of the domestic internet advertising market as the same business environment recognized previously. - FY2024RestatedAnnual report
「During the consolidated fiscal year under review, the domestic internet advertising market, our group’s main business area, grew steadily against a backdrop of the digitalization of society, reaching a record high of ¥3.3 trillion in 2023, up 7.8% year on year. It accounted for 45.5% of total advertising expenditures and drove growth in the overall advertising market.」
The company reconfirms the 2023 results and growth of the domestic internet advertising market as the same market environment recognized in the previous quarter. - FY2024-Q3AdvancedAnnual report
「In 2023, the domestic internet advertising market, our group’s main business area, grew steadily against a backdrop of the digitalization of society, reaching a record high of ¥3.3 trillion, up 7.8% year on year. It accounted for 45.5% of total advertising expenditures and drove growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2023”).」
For the domestic internet advertising market, the company presented new actual figures of ¥3.3 trillion in market size in 2023, 7.8% year-on-year growth, and a 45.5% share of total advertising expenditures. - FY2024-Q2RestatedAnnual report
「In 2022, the domestic internet advertising market, our group’s main business area, grew 14.3% year on year to ¥3 trillion, an increase of approximately ¥1 trillion in just 3 years. Its share of total advertising expenditures increased to 43.5%, driving growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2022”).」
The company continues to recognize the expansion of the internet advertising market as part of its business environment. - FY2023-Q3AdvancedAnnual report
「In 2022, the domestic internet advertising market, our group’s main business area, grew 14.3% year on year to ¥3 trillion, an increase of approximately ¥1 trillion in just 3 years. Its share of total advertising expenditures increased to 43.5%, driving growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2022”).」
For the domestic internet advertising market, the company presented new actual figures of ¥3 trillion in market size in 2022, 14.3% year-on-year growth, and a 43.5% share of total advertising expenditures. - FY2023-Q2RestatedAnnual report
「In 2021, the domestic internet advertising market, our group’s main business area, maintained a high growth rate, expanding 21.4% year on year to ¥2.7 trillion. Its share of total advertising expenditures increased to 39.8%, driving growth in the overall advertising market (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2021”).」
The company reconfirms the 2021 results of the domestic internet advertising market and market expansion driven by DX as part of its business environment. - FY2023-Q1RestatedAnnual report
「In 2021, the domestic internet advertising market, our group’s main business area, maintained a high growth rate, expanding 21.4% year on year to ¥2.7 trillion. Its share of total advertising expenditures increased to 39.8%, driving growth in the overall advertising market.」
The company reconfirms the 2021 results of the domestic internet advertising market and market growth driven by DX as part of its business environment. - FY2022AdvancedAnnual report
「In 2021, the domestic internet advertising market, our group’s main business area, maintained a high growth rate, expanding 21.4% year on year to ¥2,705.2 billion. Its share of total advertising expenditures increased to 39.8%, driving growth in the overall advertising market.」
For the domestic internet advertising market in 2021, the company presented new actual figures of ¥2,705.2 billion in market size, 21.4% year-on-year growth, and a 39.8% share of total advertising expenditures. - FY2022-Q3AdvancedAnnual report
「In 2021, the domestic internet advertising market, our group’s main business area, maintained a high growth rate, expanding 21.4% year on year to ¥2,705.2 billion. Its share of total advertising expenditures increased to 39.8%, driving growth in the overall advertising market.」
For the domestic internet advertising market in 2021, the company presented new actual figures of ¥2,705.2 billion in market size, 21.4% year-on-year growth, and a 39.8% share of total advertising expenditures. - FY2022-Q2RestatedAnnual report
「In 2020, the internet advertising market, our main business area, grew 5.9% year on year to ¥2,229.0 billion and continued to expand, accompanied by the acceleration of digital transformation (DX), even as total advertising expenditures declined 11.2% year on year (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2020”).」
The company continues to recognize the expansion of the internet advertising market and growth driven by the acceleration of DX as part of its business environment. - FY2022-Q1AdvancedAnnual report
「In 2020, the internet advertising market, our main business area, grew 5.9% year on year to ¥2,229.0 billion and continued to expand, accompanied by the acceleration of digital transformation (DX), even as total advertising expenditures declined 11.2% year on year (Source: Dentsu Inc., “Advertising Expenditures in Japan for 2020”).」
The company presented new market data showing that the internet advertising market reached ¥2,229.0 billion in 2020, up 5.9% year on year, and recognized growth accompanied by the acceleration of DX. - FY2021-Q3RestatedAnnual report
「Meanwhile, the internet advertising market, our main business area, has continued to expand rapidly as a result of the growing number of users and the spread of devices such as smartphones, as well as increased use of internet services in the activities of companies and other organizations. Although it has been affected by factors such as fluctuations in advertising placements resulting from the spread of the novel coronavirus infection since April 2020, it continues to grow with the acceleration of digital transformation (DX).」
The company continues to recognize the expansion of the internet advertising market and growth driven by the acceleration of DX as part of its business environment. - FY2021-Q2RestatedAnnual report
「The internet advertising market, the Company's main business area, had continued to expand rapidly due to rising user numbers, the spread of devices and increased internet use in corporate and other activities. However, particularly since April 2020, it has been affected by fluctuations in advertising spending resulting from the spread of COVID-19.」
The company continues to recognize the expansion of the internet advertising market as part of its business environment, while also describing the impact of factors such as fluctuations in advertising placements. - FY2021-Q1RestatedAnnual report
「The internet advertising market, our main business area, has continued to expand rapidly as a result of the growing number of users and the spread of devices, as well as increased use of the internet in the activities of companies and other organizations. However, it has been affected by the spread of the novel coronavirus infection, particularly since April 2020.」
The company continues to recognize the expansion of the internet advertising market, while also describing the impact of the spread of the infection since April 2020. - FY2020AdvancedAnnual report
「In 2019, the internet advertising market grew 19.7% year on year to ¥2,104.8 billion, achieving double-digit growth for the sixth consecutive year. We recognize that the market for advertising using data feeds, a service we provide, is also expanding steadily.」
The company cited actual 2019 market size of ¥2,104.8 billion, up 19.7% year on year, and a forecast of approximately ¥2.8 trillion for fiscal 2023. - FY2020-Q3RestatedAnnual report
「Meanwhile, the internet advertising market, our main business area, has continued to expand rapidly as a result of the growing number of users and the spread of devices such as smartphones, as well as increased use of internet services in the activities of companies and other organizations.」
The company reconfirms the expansion of the internet advertising market as part of its business environment. - FY2020-Q1RestatedAnnual report
「Meanwhile, the internet advertising market, our main business area, has continued to expand rapidly as a result of the growing number of users and the spread of devices, as well as increased use of the internet in the activities of companies and other organizations.」
The company reconfirms the expansion of the internet advertising market as part of its business environment. - FY2019First statedAnnual report
「In 2018, the internet advertising market grew 16.5% year on year to ¥1,758.9 billion, achieving double-digit growth for the fifth consecutive year. We recognize that the market for advertising using data feeds, a service we provide, is also expanding steadily.」
The company also cited forecasts that the market could expand to approximately ¥2.4 trillion in fiscal 2022, identifying rising demand for outsourcing and automation of ad placements as a business opportunity.