Declining demand for Japanese traditional attire among younger people due to the declining birthrate
First written in FY2016. 2 of 6 entries say "Softened", first in FY2017. Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025SoftenedAnnual report
「According to an announcement by the Statistics Bureau of the Ministry of Internal Affairs and Communications, although the declining birthrate is progressing, the population of women reaching adulthood, the Group's main customers, is approximately 530,000, and the Group believes that a large market remains.」
The population of women reaching adulthood, the main customer base, increased from approximately 520,000 disclosed for the previous fiscal year to approximately 530,000. However, the disclosure continues to address the progress of the declining birthrate and its potential impact on demand among younger people. - FY2024WorsenedAnnual report
「According to an announcement by the Statistics Bureau of the Ministry of Internal Affairs and Communications, although the declining birthrate is progressing, the population of women reaching adulthood, the Group's main customers, is approximately 520,000, and the Group believes that a large market remains.」
The disclosed population of women reaching adulthood, the main customer base, has declined from approximately 550,000 in the previous fiscal year to approximately 520,000, making the contraction in demand among younger people more concrete. - FY2023WorsenedAnnual report
「The population of women reaching adulthood, the Group's main customers, is approximately 550,000, and the Group believes that a large market remains.」
The disclosed population of women reaching adulthood, the main customer base, has declined from approximately 600,000 to approximately 550,000, providing a more concrete indication of a shrinking demand base due to the declining birthrate. - FY2022RestatedAnnual report
「The population of women reaching adulthood, the Group's main customers, has remained broadly flat at approximately 600,000 and is showing signs of bottoming out, so the Group believes that a large market remains. However, if local governments that organize coming-of-age ceremonies cancel them to prevent the spread of COVID-19 or for other reasons, this could affect the Group's financial position and operating performance.」
The disclosure continues to indicate that the population of women reaching adulthood has leveled off and is showing signs of bottoming out, while retaining the risk that cancellations of coming-of-age ceremonies could affect performance. - FY2017SoftenedAnnual report
「The population of women reaching adulthood, the Group's main customers, has remained broadly flat at approximately 600,000, showing signs of bottoming out.」
The risk from the declining birthrate continues to be disclosed, while the Company recognizes that the population of women reaching adulthood, its main customers, has leveled off and is showing signs of bottoming out. - FY2016First statedAnnual report
「If the population below the target age declines as a result of the declining birthrate, this could affect the Group's financial position and operating performance.」
Risk associated with the concentration of the main customer base for furisode worn at coming-of-age ceremonies and hakama worn at graduation ceremonies among young women.