Higher Average Wedding Spend and Maintaining and Improving High Utilization Rates
First written in FY2016. 21 of 37 entries say "Worsened", first in FY2018-Q3. Latest entry: 2026-08-07.
Ichikura moved to the "Worse" side of this theme in 2018.
0 other companies' latest entry also says "Worsened".
- FY2026WorsenedAnnual report
「In Japan, revenue fell below the previous interim consolidated accounting period due to a decline in the number of weddings held.」
While working to improve unit prices and reduce costs, revenue from the wedding business fell below the interim period of the previous fiscal year due to a decline in the number of weddings held domestically. For the full fiscal year, revenue from the business fell 4.3% year on year, resulting in a segment loss of ¥154.770 million. - FY2026-H1WorsenedAnnual report
「In Japan, the wedding business sought to expand future customer touchpoints by holding various events at its venues. For weddings, it worked to increase spending per wedding by providing high-value-added services and improve profitability by reducing costs. However, revenue fell below the previous interim consolidated accounting period due to a decline in the number of weddings held.」
While working to increase spending per wedding and reduce costs, the company saw a decline in the number of weddings held domestically, and revenue from the wedding business fell below the previous interim period. - FY2025WorsenedAnnual report
「In the wedding business, the company opened the photo studio “Studio Merlin” in Saitama, Saitama Prefecture, in December 2024 under the concept “Beautiful as a movie through Korean photography.” At existing venues in Japan, spending per wedding showed signs of recovery, but the number of weddings held declined as a result of fewer bookings, resulting in revenue below the previous fiscal year.」
Spending per wedding showed signs of recovery, while the numbers of bookings and weddings held declined. Revenue from the wedding business fell 13.3% from the previous fiscal year, and segment profit turned from ¥348,368 thousand in the previous fiscal year to a loss of ¥124,010 thousand. Performance against the goals of increasing average spend and securing high utilization and the number of weddings held deteriorated. - FY2025-H1WorsenedAnnual report
「In the domestic wedding business, spending per wedding showed signs of recovery, but the number of weddings held declined due to fewer bookings, resulting in revenue below the previous interim consolidated accounting period. In China, the number of weddings held declined, but revenue exceeded the previous interim consolidated accounting period due to foreign-exchange effects. As a result, revenue for the interim consolidated accounting period was ¥1,964,031 thousand, down 15.2% from the previous interim consolidated accounting period. The segment loss was ¥338,271 thousand due to increased advertising and promotional spending to secure bookings. The number of weddings booked but not yet held at the end of the interim consolidated accounting period was 1,057, down 14.2% from the end of the previous interim consolidated accounting period.」
Spending per wedding showed signs of recovery, while the numbers of bookings and weddings held declined. Revenue fell 15.2% from the previous interim period, and the number of weddings booked but not yet held declined 14.2%. Despite increased advertising and promotional spending, the company recorded a segment loss of ¥338,271 thousand. Performance against the goal of simultaneously restoring average spend and securing high utilization and the number of weddings held deteriorated. - FY2024WorsenedAnnual report
「In the domestic wedding business, the number of weddings held declined from the previous fiscal year, while spending per wedding showed signs of recovery. Revenue from the wedding business for the fiscal year was ¥5,379,214 thousand, up 9.2% from the previous fiscal year, due to the opening of a new facility by the Chinese subsidiary in September 2022. Segment profit was ¥348,368 thousand, down 18.5%, due to higher personnel expenses resulting from the planned increase in wage levels and higher rent and depreciation expenses related to the Chinese subsidiary’s new facility. The number of weddings booked but not yet held at the end of the fiscal year was 1,013, down 15.2% from the end of the previous fiscal year.」
Spending per wedding showed signs of recovery, while the numbers of weddings held domestically and weddings booked but not yet held declined, and segment profit also fell 18.5% from the previous fiscal year. Earnings deteriorated amid the simultaneous recovery in average spend and efforts to secure high utilization and the number of weddings held. - FY2024-Q3WorsenedAnnual report
「In the domestic wedding business, the number of weddings held declined from the same quarter of the previous year, while spending per wedding showed signs of recovery. Revenue for the first nine months of the current fiscal year was ¥3,797,559 thousand, up 6.1% year on year, partly due to the opening of a new facility by the Chinese subsidiary in September of the previous year. Segment profit was ¥68,928 thousand, down 70.1% year on year, due to higher personnel expenses resulting from the planned increase in wage levels and higher rent and depreciation expenses related to the Chinese subsidiary’s new facility. The number of weddings booked but not yet held at the end of the third quarter was 1,099, down 9.3% from the end of the same quarter of the previous year.」
Spending per wedding showed signs of recovery, but the numbers of weddings held and weddings booked but not yet held declined, and segment profit fell 70.1% year on year. Earnings deteriorated despite the simultaneous recovery in average spend and efforts to secure high utilization and the number of weddings held. - FY2024-Q2RestatedAnnual report
「In the domestic wedding business, the number of weddings held declined from the same quarter of the previous year, while spending per wedding showed signs of recovery. Revenue for the first six months of the current fiscal year was ¥2,315,792 thousand, up 15.9% year on year, partly due to the opening of a new facility by the Chinese subsidiary in September of the previous year. The number of weddings booked but not yet held at the end of the second quarter was 1,232, down 10.7% from the end of the same quarter of the previous year.」
Spending per wedding showed signs of recovery, while the numbers of weddings held domestically and weddings booked but not yet held declined. Revenue increased 15.9% year on year, partly due to the opening of the Chinese subsidiary’s new facility, but the coexistence of recovering average spend and declining weddings held continued. - FY2024-Q1Recovery in spending per wedding alongside a decline in weddings heldAnnual report
「In the domestic wedding business, the number of weddings held declined from the same quarter of the previous year, while spending per wedding showed signs of recovery.」
Average wedding spend showed signs of recovery, while the number of weddings held declined year on year. Revenue increased 7.3% year on year, but segment profit declined 82.7% due to higher personnel expenses and costs related to the Chinese subsidiary’s new facility. - FY2023AdvancedAnnual report
「We will once again highlight the appeal and emotional impact of large weddings and work to raise spending per ceremony.」
Following the easing of various restrictions, the company identified promoting large weddings and raising spending per ceremony as specific challenges. Revenue from the wedding business increased 17.0% from the previous fiscal year, while segment profit increased 186.4%. - FY2023-Q3AdvancedAnnual report
「In the wedding business, visitor numbers recovered domestically in the absence of restrictions such as states of emergency and priority preventive measures, which had not been in place for 3 years, and both wedding bookings and weddings held progressed strongly.」
With no domestic restrictions in place, visitor numbers and wedding bookings and ceremonies recovered. For the first nine months, the wedding business generated revenue of ¥3,578,595 thousand and segment profit of ¥230,594 thousand, up 14.2% and 140.8%, respectively, year on year. - FY2023-Q2AdvancedAnnual report
「In the wedding business, visitor numbers recovered domestically in the absence of restrictions such as states of emergency and priority preventive measures, which had not been in place for 3 years, and both wedding bookings and weddings held progressed strongly. Meanwhile, the Shanghai subsidiary was unable to accept or hold weddings from April through June 2022 due to a lockdown imposed by the Shanghai municipal government for approximately 2 months from 28 March 2022 as COVID-19 spread. As a result, revenue for the first six months of the current fiscal year was ¥1,998,874 thousand, up 7.4% year on year, while the segment loss was ¥84,337 thousand, compared with a segment loss of ¥95,334 thousand in the same period of the previous year. The number of weddings booked but not yet held at the end of the second quarter was 1,379, up 3.1% from the end of the same quarter of the previous year.」
Domestic visitor numbers, wedding bookings, and weddings held recovered, with wedding-business revenue up 7.4% year on year and the segment loss narrowing from ¥95,334 thousand to ¥84,337 thousand. The number of weddings booked but not yet held also increased 3.1% from the end of the same quarter of the previous year, while bookings and weddings could not be conducted in Shanghai for approximately 2 months due to the lockdown. - FY2023-Q1AdvancedAnnual report
「In the wedding business, we were able to welcome customers without the various restrictions imposed by states of emergency or priority preventive measures for the first time in 3 years in a first quarter, and visitor numbers recovered. Both wedding bookings and weddings held progressed steadily, resulting in revenue of ¥1,145,198 thousand for the first quarter of the current fiscal year, up 15.1% year on year, and segment profit of ¥57,215 thousand. The number of weddings booked but not yet held at the end of the first quarter was 1,365, up 4.9% from the end of the same quarter of the previous year.」
Visitor numbers recovered in the absence of various restrictions, with revenue up 15.1% year on year to ¥1,145,198 thousand, segment profit of ¥57,215 thousand, and 1,365 weddings booked but not yet held. No figures for average spend or utilization itself were provided. - FY2022AdvancedAnnual report
「The number of weddings held was recovering, and revenue from the wedding business for the fiscal year was ¥4,210,718 thousand, with segment profit of ¥149,173 thousand.」
The wedding business turned from a segment loss of ¥1,089,269 thousand in the previous fiscal year to segment profit of ¥149,173 thousand in the current fiscal year, while revenue was ¥4,210,718 thousand. No figures for average spend or utilization itself were provided. - FY2022-Q3AdvancedAnnual report
「In the wedding business, we operated venues with measures to prevent COVID-19 infection and worked to provide safe and secure weddings, including by beginning antigen testing twice a month for all employees involved in weddings so that brides, grooms, and guests could feel reassured. Although orders and weddings held were affected by repeated states of emergency and the application of priority preventive measures, the impact of COVID-19 eased compared with the same quarter of the previous year. Revenue for the first nine months of the current fiscal year was ¥3,134,196 thousand, up 96.4% year on year. Segment profit was ¥95,750 thousand, an improvement of ¥1,107,319 thousand year on year. The number of weddings booked but not yet held at the end of the third quarter was 1,240, down 9.6% from the end of the same quarter of the previous year.」
The company implemented infection-prevention measures and antigen testing twice a month for all employees, resulting in a 96.4% year-on-year increase in wedding-business revenue and a ¥1,107,319 thousand improvement in segment profit, which turned positive. However, the number of weddings booked but not yet held was down 9.6% from the end of the same quarter of the previous year, and the impact on bookings and weddings held remained. No figures for average spend or utilization itself were provided. - FY2022-Q2AdvancedAnnual report
「In the wedding business, we operated venues with measures to prevent COVID-19 infection and worked to provide safe and secure weddings, including by beginning antigen testing twice a month for all employees involved in weddings so that brides, grooms, and guests could feel reassured. Although the business was affected by repeated states of emergency and the application of priority preventive measures, the impact of COVID-19 eased compared with the same quarter of the previous year. Revenue for the first six months of the current fiscal year was ¥1,861,997 thousand, up 230.3% year on year. The segment loss was ¥95,334 thousand, an improvement of ¥938,100 thousand year on year.」
The company implemented infection-prevention measures and antigen testing twice a month, resulting in a 230.3% year-on-year increase in wedding-business revenue and a ¥938,100 thousand improvement in the segment loss. However, it still recorded a segment loss. - FY2022-Q1AdvancedAnnual report
「Despite the impact of the third state of emergency declared in the Nagoya area, the impact of COVID-19 eased compared with the same quarter of the previous year. Revenue for the first quarter of the current fiscal year was ¥995,141 thousand, up 627.9% year on year. Segment profit was ¥1,020 thousand, an improvement of ¥622,818 thousand from the same quarter of the previous year.」
Revenue in the wedding business increased 627.9% year on year, and the segment improved from a loss to segment profit of ¥1,020 thousand. No figures for average spend or utilization itself were provided. - FY2021WorsenedAnnual report
「Revenue from the wedding business for the fiscal year was ¥2,455,553 thousand, down 47.7% from the previous fiscal year, and the segment loss was ¥1,089,269 thousand.」
Against the goals of increasing average wedding spend and maintaining and improving high utilization, revenue from the wedding business declined 47.7% from the previous fiscal year, and the company recorded a segment loss. - FY2021-Q3WorsenedAnnual report
「Revenue from the wedding business for the first nine months of the current fiscal year was ¥1,595,604 thousand, down 57.1% year on year, and the segment loss was ¥1,011,569 thousand.」
Against the goals of increasing average wedding spend and maintaining and improving high utilization, revenue declined 57.1% year on year due to wedding postponements and cancellations, and the company recorded a segment loss. - FY2021-Q2WorsenedAnnual report
「In the wedding business, postponements and cancellations of weddings due to requests to refrain from activities to prevent the spread of COVID-19 resulted in revenue of ¥563,809 thousand for the first six months of the current fiscal year, down 74.6% year on year, and a segment loss of ¥1,033,435 thousand.」
Against the goals of increasing average wedding spend and maintaining and improving high utilization, revenue declined 74.6% year on year due to wedding postponements and cancellations, and the company recorded a segment loss. - FY2021-Q1WorsenedAnnual report
「In the wedding business, postponements and cancellations of weddings due to requests to refrain from activities to prevent the spread of COVID-19 resulted in revenue of ¥136,716 thousand for the first quarter of the current fiscal year, down 88.7% year on year, and a segment loss of ¥621,797 thousand.」
Against the goals of increasing average wedding spend and maintaining and improving high utilization, revenue declined 88.7% year on year due to wedding postponements and cancellations, and the company recorded a segment loss. - FY2020WorsenedAnnual report
「Revenue was ¥4,697,361 thousand, up 2.9% from the previous fiscal year. As a result of recording personnel, advertising and promotional, and consumables expenses incurred in advance following the opening of the Chinese subsidiary’s wedding venue, segment profit was ¥151,098 thousand, down 55.2% from the previous fiscal year.」
Revenue in the wedding business increased, but segment profit declined 55.2% year on year due to advance costs associated with the opening of the Chinese subsidiary, intensifying earnings headwinds against the goals of increasing average spend and maintaining and improving high utilization. - FY2020-Q3WorsenedAnnual report
「Against this backdrop, the Group worked to review the content of its advertising and bridal fairs and provide new services for producing wedding ceremonies and receptions. In addition, the opening of a wedding venue by its Chinese subsidiary in March 2019 resulted in revenue from the wedding business for the first nine months of the current fiscal year of ¥3,717,992 thousand, up 4.8% year on year. However, segment profit was ¥283,528 thousand, down 15.0%, due to selling, general and administrative expenses, including personnel, advertising and promotional, and consumables expenses incurred in advance in connection with the venue opening by the Chinese subsidiary.」
Revenue in the wedding business increased 4.8% year on year, but segment profit declined 15.0% due to advance costs associated with the opening of the Chinese subsidiary’s venue, continuing to create headwinds for earnings against the goals of increasing average spend and maintaining and improving high utilization. - FY2020-Q2WorsenedAnnual report
「Against this backdrop, the Group worked to review the content of its advertising and bridal fairs and provide new services for producing wedding ceremonies and receptions. In addition, the opening of a wedding venue by its Chinese subsidiary in March 2019 resulted in revenue from the wedding business for the first six months of the current fiscal year of ¥2,221,037 thousand, up 3.4% year on year. However, segment profit was ¥20,042 thousand, down 61.7%, due to selling, general and administrative expenses, including personnel, advertising and promotional, and consumables expenses incurred in advance in connection with the venue opening by the Chinese subsidiary.」
Revenue in the wedding business increased 3.4% year on year, but segment profit declined 61.7% due to advance costs associated with the opening of the Chinese subsidiary’s venue, continuing to create headwinds for earnings against the goals of increasing average spend and maintaining and improving high utilization. - FY2020-Q1WorsenedAnnual report
「Against this backdrop, the Group worked to review the content of its advertising and bridal fairs and provide new services for producing wedding ceremonies and receptions. In addition, the opening of a wedding venue by its Chinese subsidiary in March 2019 resulted in revenue from the wedding business for the first quarter of the current fiscal year of ¥1,205,024 thousand, up 2.7% year on year. However, segment profit was ¥95,880 thousand, down 17.6%, due to selling, general and administrative expenses, including personnel, advertising and promotional, and consumables expenses incurred in advance in connection with the venue opening by the Chinese subsidiary.」
Revenue in the wedding business increased 2.7% year on year, but segment profit declined 17.6% due to advance costs associated with the opening of the Chinese subsidiary’s venue, continuing to create headwinds for earnings against the goals of increasing average spend and maintaining and improving high utilization. - FY2019-Q3WorsenedAnnual report
「Due to a decline in the number of weddings held as a result of competitive pressure from new openings and renovations by peer companies, an increase in small-scale weddings that drove down spending per wedding, and depreciation expenses related to Neos Mirabell, which reopened after renovation in August 2017, among other factors, revenue from the wedding business for the first nine months of the current fiscal year was ¥3,548,704 thousand, down 12.3% year on year, while segment profit was ¥333,506 thousand, down 53.7%.」
Revenue and segment profit in the wedding business continued to decline due to fewer weddings held as a result of competition, an increase in small-scale weddings, and depreciation expenses for Neos Mirabell, against the goals of increasing average spend and maintaining and improving high utilization. - FY2019-Q2WorsenedAnnual report
「Against this backdrop, the Group worked to review the content of its advertising and bridal fairs and provide new services for producing wedding ceremonies and receptions. However, due to a decline in the number of weddings held as a result of competitive pressure from new openings and renovations by peer companies, an increase in small-scale weddings that drove down spending per wedding, and depreciation expenses related to Neos Mirabell, which reopened after renovation in August 2017, among other factors, revenue from the wedding business for the first six months of the current fiscal year was ¥2,147,981 thousand, down 9.4% year on year, while segment profit was ¥52,348 thousand, down 78.5%.」
Against the goals of increasing average spend and maintaining and improving high utilization, performance in the wedding business deteriorated year on year due to fewer weddings caused by competition, an increase in small-scale weddings, and depreciation expenses for Neos Mirabell. - FY2019-Q1WorsenedAnnual report
「Due to a decline in the number of weddings held as a result of competitive pressure from new openings and renovations by peer companies, an increase in small-scale weddings that drove down spending per wedding, and depreciation expenses related to Neos Mirabell, which reopened after renovation in August 2017, among other factors, revenue from the wedding business for the first quarter of the current fiscal year was ¥1,173,178 thousand, down 3.4% year on year, while segment profit was ¥116,379 thousand, down 34.2%.」
Revenue and segment profit in the wedding business declined due to fewer weddings held, lower spending per wedding caused by the increase in small-scale weddings, and depreciation expenses for Neos Mirabell, continuing to hinder the goals of increasing average spend and maintaining and improving high utilization. - FY2018-Q3WorsenedAnnual report
「The number of weddings held fell below expectations, while the number of small-scale weddings, which drive down spending per wedding, increased.」
Against the goals of increasing average wedding spend and maintaining and improving high utilization, the number of weddings held fell below expectations, and the increase in small-scale weddings drove down spending per wedding. - FY2017RestatedAnnual report
「We aim to achieve a high booking rate and increase average spend. Although the utilization rate on holidays (Note) exceeded 90% (fiscal year ended March 2017), maintaining and improving the utilization rate remains a challenge.」
The company continues to identify increasing average spend and maintaining and improving holiday utilization above 90% as challenges for the wedding business. - FY2017-Q3RestatedAnnual report
「Both visitor numbers and the number of weddings and receptions booked progressed steadily.」
The company reiterated that visitor numbers and bookings for weddings and receptions in the wedding business progressed steadily. It did not provide specific progress figures for average spend or utilization. - FY2017-Q2RestatedAnnual report
「Both visitor numbers and the number of weddings and receptions booked progressed steadily.」
The company reiterated the steady trends in wedding visitors and bookings, but did not provide specific progress figures for average spend or utilization. - FY2017-Q1RestatedAnnual report
「Both visitor numbers and the number of weddings and receptions booked progressed steadily.」
The company reported steady trends in wedding visitors and bookings, but did not provide specific progress figures for average spend or utilization. - FY2016First statedAnnual report
「We aim to achieve a high booking rate and increase average spend. Although the utilization rate on holidays (Note) exceeded 90% (fiscal year ended March 2016), maintaining and improving the utilization rate remains a challenge.」
The company has set out increasing average spend through the added value of its facilities and services, while maintaining and improving holiday utilization above 90%.