Enhancement of marketing solutions combining live events through the acquisition of zenplus
First written in FY2025. 6 of 9 entries say "Advanced", first in FY2026-H1. Latest entry: 2026-11-13.
No other company in this theme has enough history to compare yet.
- FY2026Revenue up, profit down after consolidationAnnual report
「In this business, zenplus was made a subsidiary in the fiscal year ended March 2025 in the marketing area, and its income statement has been consolidated from the current fiscal year.」
As a result of consolidating zenplus’s income and expenses for the full fiscal year from the current fiscal year, revenue increased due to the event business, while selling, general and administrative expenses also increased following the new consolidation, causing segment profit in the marketing business to decline. - FY2026-H1AdvancedAnnual report
「In the fiscal year ended March 2025, we made zenplus株式会社, which provides comprehensive event production, a subsidiary and have consolidated its income statement from the current fiscal year. We have promoted collaboration within the group to provide more comprehensive marketing solutions by combining live events with SNS marketing, an area in which our group has traditionally been strong.」
Following the addition of zenplus as a subsidiary, its income statement was consolidated from the current interim period, and intra-group collaboration combining SNS marketing with live events was advanced. Because zenplus is weighted toward the second half, it posted an operating loss for the interim period, and segment profit in the marketing business declined. - FY2025First statedAnnual report
「We believe that enabling the provision of more comprehensive marketing solutions by combining SNS marketing, our strength, with live events will drive further growth in the marketing business and, ultimately, enhance the value of our group.」
On 21 March 2025, the company acquired all shares of zenplus株式会社, which plans, produces and operates events, and made it a consolidated subsidiary. The acquisition price was ¥800 million, and the purpose was to provide new solutions combining SNS marketing with live events.