Establishing video releases as standard practice in the advertising and marketing industry
First written in FY2018-Q3. 9 of 14 entries say "Restated". Latest entry: FY2023.
No other company in this theme has enough history to compare yet.
- FY2023AdvancedAnnual report
「The video-release distribution business benefited from training its sales personnel and focusing on lead generation. Revenue edged up year on year, while the loss narrowed as selling, general and administrative expenses were reduced.」
Training sales personnel, generating leads and reducing selling, general and administrative expenses resulted in revenue of ¥1,385 million and an operating loss of ¥34 million, narrowing the loss from the previous year's operating loss of ¥72 million. - FY2022-Q1AdvancedAnnual report
「The video-release distribution business operated by 株式会社NewsTV benefited from its shift, initiated in the previous consolidated fiscal year, to a consulting-based sales model that uses video to address companies' marketing challenges, and remained profitable in the first quarter despite being significantly affected by the novel coronavirus.」
Under its vision of making video releases standard practice, the company saw the benefits of its shift to a consulting-based sales model and remained profitable in the first quarter. - FY2021RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry and, despite being significantly affected by the novel coronavirus, actively pursued both direct and agency sales while strengthening its business base for further growth through enhancements to the video distribution system, hiring personnel and actively pursuing advertising and promotional activities.」
The company has continued strengthening its business base through the vision of making video releases standard practice, direct and agency sales, system enhancements, hiring personnel and advertising and promotional activities. - FY2021-Q3RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry and actively pursued sales activities during the COVID-19 pandemic, including by quickly shifting to online services to meet customer needs.」
The company has maintained its vision of making video releases standard practice and continued sales activities with online services added during the COVID-19 pandemic. - FY2021-Q1RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry and actively pursued sales activities during the COVID-19 pandemic, including by quickly shifting to online services to meet customer needs.」
The company has maintained its vision of making video releases standard practice and conducted sales activities with online services added during the COVID-19 pandemic. - FY2020RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry, actively pursued both direct and agency sales, and strengthened its business base for further growth by enhancing the video distribution system, hiring personnel and actively pursuing advertising and promotional activities.」
The company has continued strengthening its business base through the vision of making video releases standard practice, direct and agency sales, system enhancements, hiring personnel and advertising and promotional activities. - FY2020-Q3RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry, actively pursued both direct and agency sales, and increased revenue.」
The company has reaffirmed its vision of making video releases standard practice in the advertising and marketing industry and its sales strategy through direct and agency sales. - FY2020-Q2RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry, actively pursued both direct and agency sales, and increased revenue. It also strengthened its business base for further growth by enhancing the video distribution system and actively hiring personnel and pursuing advertising and promotional activities, resulting in lower operating profit year on year.」
The company has reaffirmed its vision of making video releases standard practice in the advertising and marketing industry and its strategy of expanding through direct and agency sales while strengthening its business base. - FY2020-Q1RestatedAnnual report
「The video-release distribution business operated by 株式会社NewsTV set forth the vision of creating the business practice of video releases in the advertising and marketing industry, actively pursued both direct and agency sales, and increased revenue.」
The company has reaffirmed its vision of making video releases standard practice in the advertising and marketing industry and its sales strategy through direct and agency sales. - FY2019RestatedAnnual report
「The group has also set forth the mission of creating the business practice of video releases in the advertising and marketing industry and is actively strengthening the business. It considers this an area capable of generating more stable and higher earnings in the future.」
The company has reaffirmed its mission of making video releases standard practice and its policy of developing the business into a stable, high-earning area through business strengthening. - FY2019-Q3RestatedAnnual report
「The company set forth the vision of creating the business practice of video releases in the advertising and marketing industry, continued to actively pursue sales activities, and achieved substantial growth in both revenue and profit.」
The company has reaffirmed its vision of making video releases standard practice and expanding the business through active sales activities. - FY2019-Q1ReframedAnnual report
「The company set forth the vision of creating the business practice of video releases in the advertising and marketing industry. In addition to actively pursuing sales activities, previous initiatives, including expansion of distribution channels through agencies, bringing video production in-house and enhancing the distribution system, proved effective, resulting in substantial growth in both revenue and profit.」
The positioning of making video releases standard practice, described as the “mission” in the full previous fiscal year, was again described as the “vision” in the current quarter. The substance of the initiative and its measures have continued. - FY2018ReframedAnnual report
「The company set forth the mission of creating the business practice of video releases in the advertising and marketing industry, actively pursued sales activities, and made steady progress in expanding distribution channels and sales through agencies.」
Although the wording changed from the previous designation of “vision” to “mission,” the substance of making video releases standard practice and the methods of expanding direct sales and agency distribution have continued. - FY2018-Q3First statedAnnual report
「In addition to actively pursuing sales activities under the vision of making video releases standard practice in the advertising and marketing industry, the company successfully expanded distribution channels and sales through agencies.」
The NewsTV business explicitly stated for the first time its vision of making video releases standard practice in the advertising and marketing industry.