Expansion of services leveraging ad technology and video

「As a result, NewsTV and the Korean business, which were loss-making in the previous fiscal year, returned to profitability, while strong performance in the strategic PR business, taxi-signage business and gracemode, which became a consolidated subsidiary in the first quarter, drove the Group to record new highs in revenue, gross profit and operating profit.」

「As a result, NewsTV and the Korean business, which had been loss-making in the previous fiscal year, returned to profitability, while the taxi signage business and gracemode, which became a consolidated subsidiary in the first-quarter consolidated accounting period, performed strongly. These factors drove gross profit to a record high for a quarterly consolidated accounting period, while operating profit also reached a record high for a second-quarter consolidated accounting period.」

「During the consolidated fiscal year, the company acquired the shares of NewsTV Co., Ltd., made it a wholly owned subsidiary and subsequently merged it through an absorption-type merger.」

「NewsTV's video release distribution business benefited from its focus on lead generation through the second-quarter consolidated accounting period and achieved profitability in the third-quarter consolidated accounting period.」

「NewsTV's video release distribution business focused on lead generation to increase the number of projects from the third-quarter consolidated accounting period onward. As a result, the number of video releases decreased compared with the first-quarter consolidated accounting period, but the average distribution price increased as the company strengthened its proposals to customers.」

「NewsTV's video release distribution business focused on increasing the number of releases by expanding its customer base. As a result, the number of video releases increased compared with the first-quarter consolidated cumulative period of the previous year, but a temporary decline in orders for large projects lowered the average distribution price, resulting in an operating loss. Revenue was ¥350 million, down 8.2% year on year, and the operating loss was ¥12 million, compared with operating profit of ¥14 million in the same quarter of the previous year.」

「Looking ahead to future growth under these circumstances, in January 2022 the company launched Sales Video Analytics, a support service that digitizes customers' sales activities to address challenges arising from changes in communication methods during the COVID-19 pandemic, and worked to create a new business.」

「NewsTV's video release distribution business had maintained operating profitability through the second-quarter consolidated accounting period as the benefits of its shift to a consulting-based sales model emerged. However, sales activities were significantly restricted by the state of emergency in effect from July through the end of September, and the number of prospective customers acquired failed to grow, resulting in an operating loss in the third-quarter consolidated accounting period. Revenue was ¥1,044 million, down 0.8% year on year, and the operating loss was ¥42 million, compared with an operating loss of ¥83 million in the same period of the previous year.」

「NewsTV's video release distribution business benefited from its shift, begun in the previous consolidated fiscal year, to a consulting-based sales model that uses video to solve companies' marketing challenges. Despite being significantly affected by the novel coronavirus, it secured profitability in the second-quarter consolidated accounting period, following the first quarter. Revenue was ¥741 million, up 14.6% year on year, and operating profit was ¥16 million, compared with an operating loss of ¥91 million in the same period of the previous year.」

「NewsTV's video release distribution business benefited from its shift, begun in the previous consolidated fiscal year, to a consulting-based sales model that uses video to solve companies' marketing challenges. As a result, it secured profitability in the first-quarter consolidated cumulative period despite being significantly affected by the novel coronavirus. Revenue was ¥382 million, up 8.7% year on year, and operating profit was ¥14 million, compared with an operating loss of ¥30 million in the same quarter of the previous year.」

「As a result, revenue in the video release distribution business was ¥1,338 million, down 28.5% year on year, and the operating loss was ¥157 million, compared with operating profit of ¥326 million in the same period of the previous year.」

「NewsTV's video release distribution business pursued active sales activities during the COVID-19 pandemic, including a rapid shift to online services to meet customer needs. As a result, despite the slow recovery in companies' willingness to place advertising after the state of emergency was lifted, the business achieved profitability in the third-quarter consolidated accounting period. Revenue was ¥1,052 million, down 26.9% year on year, and the business posted an operating loss of ¥83 million, compared with operating profit of ¥270 million in the same period of the previous year.」

「NewsTV's video release distribution business pursued active sales activities during the COVID-19 pandemic, including a rapid shift to online services to meet customer needs. However, companies' willingness to place advertising recovered slowly even after the state of emergency was lifted, resulting in lower revenue and profit year on year. Revenue was ¥647 million, down 26.9% year on year, and the business posted an operating loss of ¥91 million, compared with operating profit of ¥151 million in the same period of the previous year.」

「NewsTV's video release distribution business pursued active sales activities during the COVID-19 pandemic, including a rapid shift to online services to meet customer needs. However, following the declaration of a state of emergency, companies curtailed their marketing activities and their willingness to place advertising declined, resulting in lower revenue and profit year on year. Revenue was ¥351 million, down 18.6% year on year, and the business posted an operating loss of ¥30 million, compared with operating profit of ¥70 million in the same quarter of the previous year.」

「NewsTV's video release distribution business expanded both direct sales and agency sales, while enhancing its video distribution system and actively hiring personnel and pursuing advertising activities to strengthen its business foundation for further growth. As a result, revenue and profit increased year on year.」

「NewsTV's video release distribution business expanded both direct sales and agency sales, increasing revenue, but also worked to strengthen its business foundation for further growth by enhancing the functions of its video distribution system and actively hiring personnel and pursuing advertising activities. As a result, operating profit declined year on year. Revenue was ¥1,440 million, up 12.7% year on year, while operating profit was ¥270 million, down 13.2%.」

「NewsTV's video release distribution business expanded both direct sales and agency sales, increasing revenue, but also worked to strengthen its business foundation for further growth by enhancing the functions of its video distribution system and actively hiring personnel and pursuing advertising activities. As a result, operating profit declined year on year. Revenue was ¥885 million, up 11.2% year on year, while operating profit was ¥151 million, down 15.6%.」

「NewsTV's video release distribution business expanded both direct sales and agency sales, increasing revenue, but also worked to strengthen its business foundation for further growth by enhancing the functions of its video distribution system and actively hiring personnel and pursuing advertising activities. As a result, operating profit declined year on year. Revenue was ¥431 million, up 22.0% year on year, while operating profit was ¥70 million, down 21.1%.」

「NewsTV's video release distribution business continued to perform steadily through its ad-tech-enabled video content distribution service, NewsTV. Under the vision of creating video releases as a standard business practice in the advertising and marketing industry, the company pursued active sales activities throughout the year and achieved significant growth in both revenue and profit. As a result, revenue in the video release distribution business was ¥1,646 million, up 50.3% from the previous consolidated fiscal year, and operating profit was ¥319 million, up 32.5%.」

「NewsTV's video release distribution business continued to perform steadily through its ad-tech-enabled video content distribution service, NewsTV. Under the vision of creating video releases as a standard business practice in the advertising and marketing industry, the company continued to pursue active sales activities and achieved significant growth in both revenue and profit. As a result, revenue in the video release distribution business was ¥1,278 million, up 58.0% year on year, and operating profit was ¥311 million, up 59.4%.」

「NewsTV's video release distribution business continued to perform steadily through its ad-tech-enabled video content distribution service, NewsTV. Under the vision of creating video releases as a standard business practice in the advertising and marketing industry, the company continued to pursue active sales activities and achieved significant growth in both revenue and profit. As a result, revenue in the video release distribution business was ¥796 million, up 92.2% year on year, and operating profit was ¥179 million, up 218.4%.」

「Under the vision of creating video releases as a standard business practice in the advertising and marketing industry, the company pursued active sales activities, while the expansion of sales channels through agencies, in-house video production and enhancements to the distribution system also bore fruit. As a result, it achieved significant growth in both revenue and profit. Revenue in the video release distribution business was ¥354 million, up 81.6% year on year, and operating profit was ¥89 million, up 661.3%.」

「Under the mission of creating video releases as a standard business practice in the advertising and marketing industry, the company pursued active sales activities, while the expansion of sales channels and sales through agencies also progressed smoothly, enabling it to secure a broad range of projects without relying on specific industries or large projects. It also advanced the in-house production of videos and enhanced the functions of its distribution system, helping reduce the cost ratio.」

「In addition to pursuing active sales activities under the vision of making video releases standard practice in the advertising and marketing industry, the expansion of sales channels and sales through agencies also progressed smoothly. As a result, the company secured a broad range of projects without relying on specific industries or large projects, achieving significant year-on-year growth in the number of projects secured.」

「NewsTV's video release distribution business continued to build performance through its ad-tech-enabled video release distribution service, NewsTV. Although revenue did not grow year on year due to the impact of a large project secured in the previous fiscal year, the number of projects secured grew significantly year on year.」

「The ad technology-enabled video press-release distribution service “NewsTV” continued to steadily build its results and achieve growth, while the company also actively advanced business investments, including service expansion and staff increases.」

「The video services sector, which the company launched in earnest and began strengthening as a priority last year, has grown significantly. The video press-release distribution service “NewsTV,” provided by 株式会社NewsTV, continued to grow, supported by strong demand. For listed-company customers, the group provides IR services alongside PR, and interest in video services remains high in the IR sector. The investor-focused video service “IRTV,” provided by 株式会社IRTV, continued to secure a large number of engagements as a highly effective service. 株式会社IRTV obtained orders for pre-listing IR services from approximately 10% of the companies that newly listed on the Tokyo Stock Exchange in 2016, beginning at the pre-listing preparation stage.」

「For listed-company customers, 株式会社IRTV provides IR services alongside strategy PR. In particular, its investor-focused video service “IRTV” continued to secure a large number of engagements as a highly effective service. The group has also actively pursued new fields beyond conventional PR to support customers’ communication strategies. Growth was particularly strong in services using ad technology, which the group has prioritized since last year, and the video press-release distribution service “NewsTV,” provided by 株式会社NewsTV, continued to grow, supported by strong demand.」

「The ad technology-enabled video press-release distribution service “NewsTV” continued to grow, supported by strong demand since its launch in August last year, while the “IRTV” video service in the IR services sector also secured a large number of engagements. The company also strengthened its services overseas, launching NewsTV in Taiwan and Vietnam in July 2016.」

「In particular, the video press-release distribution service “NewsTV,” which uses ad technology and began service in August last year, continued to steadily build its results. In the IR services sector, the video service “IRTV” also secured a large number of engagements, and the company recognizes that services using ad technology and video will continue to see rising demand as highly effective communication methods.」