Expanding Media Value and Advertising Revenue Through Original Content
First written in FY2023. 4 of 9 entries say "Worsened", first in FY2026-H1. Latest entry: 2026-08-14.
The whole theme swung hardest in 2024: 2 of 9 companies on the "Worse" side.
5 other companies' latest entry also says "Advanced".
- FY2026WorsenedAnnual report
「Meanwhile, advertising rates declined in the media service within the platform business, adversely affecting revenue and operating income for the service.」
Media-service revenue and operating income were adversely affected by lower advertising rates. - FY2026-H1WorsenedAnnual report
「Meanwhile, advertising rates declined in the media service within the platform business, adversely affecting revenue and operating income for the service.」
Lower advertising rates adversely affected media-service revenue and operating income. - FY2025-H1AdvancedAnnual report
「NAPBIZ Co., Ltd. operates NAPBIZ Blog, a web media platform specializing in manga-related influencers. It has approximately 300 popular influencers from Instagram, X, and other platforms under exclusive contract and provides manga content. By acquiring all shares of NAPBIZ Co., Ltd. and making it a consolidated subsidiary, we will accelerate growth in the media service by leveraging our experience operating media platforms over many years to expand high-quality content.」
On 1 October 2024, NAPBIZ became a subsidiary, bringing in a media platform and content supported by approximately 300 influencers. - FY2024RestatedAnnual report
「In the media service, particularly at Woman.excite, our principal media platform, we plan to enhance media value and expand advertising revenue by producing high-quality original content and articles in-house, centered on comic essays, while increasing page views.」
The Group again states its policy of expanding page views, media value, and advertising revenue through in-house production of original content. - FY2023First statedAnnual report
「In the media service, particularly at Woman.excite, our principal media platform, we plan to enhance media value and expand advertising revenue by producing and distributing high-quality original content and articles in-house, centered on comic essays.」
The Group aims to increase page views, media value, and advertising revenue through in-house content production and distribution.