Expanding Revenue per Customer

「Monthly average points ARPPU (Average Revenue Per Paid User, or the average amount spent per paying user) was ¥8,052, up 12.2% year on year, and remained on a steady trend.」

「Monthly average points ARPPU, one of our key metrics, was ¥7,474, up 10.4% from the previous fiscal period, and grew steadily. Real gross profit was ¥1,909 million, up 7.5% from the previous fiscal period, and remained solid.」

「As a result, during the interim accounting period, monthly average points ARPPU, one of our key metrics, was ¥7,179, up 7.1% year on year, and performed well. Real gross profit, defined as total revenue earned by the Company less compensation paid to monetised streamers and fees paid to payment service providers such as Apple Inc. and Google Inc., was ¥912.795 million, with continued growth in Membership contributing to the 2.1% year-on-year increase.」

「Monthly average points ARPPU, which stands for Average Revenue Per Paid User and represents the average amount paid per paying user, was ¥6,768, up 3.1% from the previous fiscal period, and remained solid.」

「As a result, during the interim accounting period, monthly average points PU, one of our key metrics, was 73 thousand, down 3.4% year on year. Monthly average points ARPPU was ¥6,703, up 2.6% year on year and remained solid, while point sales revenue from TwitCasting was ¥2,954 million, down 0.7% year on year. Real gross profit, defined as total revenue earned by the Company less compensation paid to monetised streamers and fees paid to payment service providers such as Apple Inc. and Google Inc., was ¥894.431 million, up 4.3% year on year, due in part to continued growth in Membership.」

「However, the decline caused by changes in the competitive environment in Japan's live-streaming services market, which had continued from the previous fiscal period, had not yet been reversed. During the cumulative first-quarter period, monthly average points PU, which stands for Paid Users and represents the number of paying users, was 73 thousand, down 4.5% year on year, while monthly average points ARPPU, which stands for Average Revenue Per Paid User and represents the average amount paid per paying user, was ¥6,509, down 0.6% year on year,」

「Monthly average points ARPPU, which stands for Average Revenue Per Paid User and represents the average amount paid per paying user, was ¥6,562, up 5.9% from the previous fiscal period, and remained solid.」

「Against this backdrop, we held TwitCasting Q, where viewers and streamers work together to answer quizzes during live streams, and the TwitCasting x Only Up! Summit Challenge gaming event featuring a popular online game, with the aim of improving user satisfaction. To expand the platform's economic scale, we began providing a monetisation service for streamers living overseas and selling premium live-stream tickets exclusively for Membership subscribers, and held a discount coupon campaign for exclusive Membership premium streams in collaboration with the popular idol group Strawberry Prince, affiliated with our capital and business partner STPR. To expand the platform's culture, we also broadcast the science-fiction thriller film 12 Monkeys, starring Bruce Willis and Brad Pitt, and the new TV anime Masamune-kun's Revenge R, among other titles, to allow more users to experience online co-viewing. As a result, monthly average points ARPPU, one of our key metrics, stood at ¥6,579, up 7.7% year on year, during the cumulative third-quarter period. ARPPU stands for Average Revenue Per User and represents the average amount paid per paying user.」

「Against this backdrop, to improve user satisfaction, we released collaboration stamps featuring popular characters such as Mofu Piyo and Pompompurin for use on TwitCasting, and held the National Fluffy Rain Shelter Campaign, a seasonal user-participation giveaway campaign. To expand the platform culturally and economically, we released Clip, a short-video creation feature that uses voice AI to provide automatic transcription in Japanese and English, and continued collaborative broadcasts with popular horror and anime titles to promote online co-viewing experiences. As a result, monthly average points ARPPU, one of our key metrics, stood at ¥6,531, up 9.6% year on year, during the cumulative second-quarter period. ARPPU stands for Average Revenue Per Paid User and represents the average amount paid per paying user.」

「Against this backdrop, we held user-participation campaigns, including collaborations with popular characters such as Obungu and Sanrio characters, continued promoting online co-viewing experiences, and improved existing features and released new features for our service TwitCasting, with the aim of further improving user satisfaction and expanding the platform. As a result, monthly average points ARPPU, one of our key metrics, stood at ¥6,547, up 11.7% year on year, during the cumulative first-quarter period. ARPPU stands for Average Revenue Per Paid User and represents the average amount paid per paying user.」

「In addition, underlying gross profit was ¥1.68 billion, up 3.8% year on year, mainly reflecting growth in revenue from “Membership,” which allows users to support streamers through a fixed monthly membership fee.」

「The company implemented measures aimed at improving user satisfaction, expanding its user base and increasing revenue opportunities, including joint online viewing of popular horror film series such as Sadako and popular anime series such as Aikatsu!, as well as user-participation campaigns in collaboration with the popular comic Tomorrow, I Will Be Someone’s Girlfriend and the popular character Sumikko Gurashi.」

「The company has implemented measures aimed at improving user satisfaction, expanding its user base and increasing revenue opportunities, including joint online viewing with popular anime titles such as Love Live! Superstar!! and cheer-viewing events for titles such as Ensemble Stars! DREAM LIVE, in which multiple viewers can watch the streamed content online simultaneously and participate through voice comments.」

「The company aims to increase revenue per customer while expanding its user base and improving user satisfaction. It has held user-participation campaigns such as the “Valentine's Day & White Day Campaign” and the Sanrio Characters collaboration “Spring Pompompurin vs. Cinnamoroll Campaign”; added popular characters including Rilakkuma and Pochacco to the stamp feature available on TwitCasting; streamed popular anime titles including “Love Live! Nijigasaki High School Idol Club” through “TwitCasting Anime”; and held online cheering screenings of films including “KING OF PRISM by PrettyRhythm” using the high-quality audio space “Space Pod by TwitCasting.”」

「Increasing revenue per customer」