New Initiatives through Collaboration with External Companies
First written in FY2018-Q3. 5 of 6 entries say "Advanced", first in FY2018. Latest entry: 2026-08-14.
No other company in this theme has enough history to compare yet.
- FY2022-Q1AdvancedAnnual report
「To strengthen user acquisition and monetization for 「恋庭」, we appointed actress and fashion model Yuka Suzuki (鈴木ゆうか) as its ambassador and began promotions including web commercials featuring her.」
To strengthen user acquisition and monetization for 「恋庭」, the company appointed an external celebrity as ambassador and implemented a new partnership and promotional initiative by launching a web commercial. - FY2019AdvancedAnnual report
「As an initiative to increase user engagement, we held live events, 「クリプトカフェ」, in Tokyo and Osaka, and undertook the first initiative of releasing original songs performed by game characters as part of the 2nd Anniversary campaign for 「ミトラスフィア」.」
The company held live events in Tokyo and Osaka, including partnerships with external parties, and also worked on releasing original songs performed by characters. - FY2018AdvancedAnnual report
「As initiatives to raise awareness and increase user engagement, we also worked on collaborations with third-party IPs and held 「ミトラスカフェ」and fan meetings.」
In addition to the traditional limited-time cafés, the company reports collaborations with third-party IPs and fan meetings as specific initiatives. - FY2018-Q3First statedAnnual report
「We also took on new initiatives, including holding 「ミトラスカフェ (13 April 2018–6 May 2018)」and 「クリプトカフェ (26 May 2018–17 June 2018)」through partnerships with external companies.」
The company reports the opening of limited-time cafés through partnerships with external companies as a new initiative.