New Digital Marketing Services Through Collaboration Between the Two Businesses
First written in FY2021. 4 of 8 entries say "Restated". Latest entry: 2026-06-12.
The whole theme swung hardest in 2022: 2 of 7 companies on the "Worse" side.
2 other companies' latest entry also says "Reframed".
- 2026-06-12ReframedFinancial results presentation
「We use consulting expertise in marketing activities for new businesses and support efficient and effective marketing for those businesses.」
The company presented the use of consulting expertise in new-business marketing as a mutually reinforcing growth cycle extending beyond collaboration between the solutions and analytics businesses. - FY2025RestatedAnnual report
「We will also respond to growth in the digital marketing market, work-style reforms focused on efficiency, changes to existing platform algorithms and advances in generative AI technology by having the two businesses collaborate to launch new services in the digital marketing field.」
The policy of developing new services through collaboration between the Solutions business and the Analytics business was reconfirmed. - FY2025-H1AdvancedAnnual report
「In the Customer Success team, the number of cancellations increased due to a decline in staffing. To address the resource shortage, we are working with the expert sourcing service and increasing our use of external partners.」
Use of external partners was increased to address the Customer Success resource shortage through collaboration between the two businesses and services. - FY2023RestatedAnnual report
「As Keywordmap evolves, we can further improve the quality of the consulting services we provide, creating positive synergies between the two businesses.」
The policy of linking the evolution of Keywordmap's functionality with improvements in service quality in the Analytics business was reconfirmed. - FY2023-Q3RestatedAnnual report
「Meanwhile, although recruitment was delayed for the new SNS marketing consulting and expert sourcing services, project acquisition progressed steadily.」
It was stated that project acquisition for the new services was progressing steadily, while recruitment delays continued. - FY2023-Q1RestatedAnnual report
「Orders for new services, including consulting services for new platforms such as YouTube, TikTok, Twitter and LINE and the expert sourcing business, which supports customers' marketing activities by using external marketing professionals, progressed steadily, increasing both the number of contracts and average monthly revenue per customer.」
The initiatives involving consulting for new platforms and the use of external professionals, together with progress in orders received, were reconfirmed. - FY2022AdvancedAnnual report
「Although their contribution to performance remains limited, we strengthened initiatives to provide consulting services for new platforms such as YouTube, TikTok, Twitter and LINE, as well as initiatives in the expert sourcing business, which supports customers' marketing activities by using external marketing professionals.」
Consulting for new platforms and the use of external professionals were put into practice as expansion initiatives for the two businesses. - FY2021First statedAnnual report
「The two businesses will collaborate to launch new services in the digital marketing field.」
Collaboration between the Solutions business and the Analytics business was identified as a means of developing new services.