Worth reading
63In focus
0–100. This measures how worthwhile something is to read, not how good or bad the company is.Direction
Mixed performance
Direction inferred from the company’s description.Scale
54
¥ millions (operating profit)Wording
Conditional
How definitive the wording is.Contents of this document
Financial results presentationSecond quarter of the fiscal year ending October 202611 items taken from the company’s own explanation
Financial Results Figures (The key points of this material are explained below)
Net Sales¥852 million-10.4%
Operating profit¥54 million
Ordinary income¥57 million
Net income¥42 million
Gross Profit Margin61.6%
Selling, general and administrative expenses¥470 million
Results for the three months of the current quarter
Net Sales
¥482 million
Gross profit
¥281 million
Operating profit
¥57 million
Full-year earnings forecast
Net Sales
¥1,681 million
Gross profit
¥1,028 million
Selling, general and administrative expenses
¥1,020 million
Operating profit
¥7 million
Ordinary income
¥7 million
Net income for the current fiscal year
¥4 million
Progress against full-year forecast 通期の予想に対して、いまどこまで進んだかの割合です。
Net Sales50.7%
Gross profit51.1%
Selling, general and administrative expenses46.1%
Operating profit771.4%
Ordinary income814.2%
What the company explained in this material
Self-assessment against the planThe company's self-assessment against its own plan.
Group-wide progress ahead of forecastKey points of the Q&AKey questions raised by investors at the briefing and the company's answers
- Questions Target operating profit margin / Answer The company aims for 20% over the long term, but expects the margin to remain below 20% for the time being due to investment in areas such as research and development for new services
- Questions Reasons for Keywordmap churn / Answer The main reasons are the departure of the person in charge and changes in the marketing initiatives being prioritized. The company is strengthening post-implementation support and its customer success structure
- Questions Medium-Term Management Plan Disclosure / Answer The plan will not be disclosed at this time in order to identify future growth drivers
- Questions Dividend Policy / Answer No dividends will be paid for the time being, and profits are expected to be allocated to investment
Breakdown of Factors Affecting the ChangeReasons cited by the Company for the change in the figures.
Net Sales
¥-99 million
Cost of sales
¥-4 million
Personnel Expenses
¥-23 million
Outsourcing expenses
¥-31 million
Advertising expenses
¥-46 million
Other selling, general and administrative expenses
¥-71 million
New initiatives
- Added an AI search results reporting feature to Keywordmap
- Added the AI Keyword Selection beta version and AI Smart Editor features to Keywordmap
- Developed AIsearchmap, a new AI search monitoring product, and began recruiting trial monitors in May 2026
- Strengthened the AI search optimization service and corporate partnerships
- Created and disseminated skills and knowledge through the AI Strategy Department
- Formulated an action plan to promote women's participation in the workplace
Key KPIsA metric the company considers important as a management benchmark.
- Solutions business customer count308 companiesYear on year against the same period last yearDown from 375 companies in the same period of the previous fiscal year
- Solutions business ARR¥5.8 100 millionYear on year against the same period last yearDown from ¥710 million in the same period of the previous fiscal year
- Keywordmap average monthly churn rate3.6 %Year on year against the same period last yearDeteriorated by 0.8 percentage points from 2.8% in the same period of the previous fiscal year
- Analytics business customer count117 companiesYear on year against the same period last yearDown from 124 companies in the same period of the previous fiscal year
- Analytics business average monthly price per customer¥72 10,000Year on year against the same period last yearUp ¥110,000 from ¥610,000 in the same period of the previous fiscal year
- Percentage of customers with contract terms of at least 6 months86 %Year on year against the same period last yearDown 8 percentage points from 94% in the same period of the previous fiscal year
- AI search optimization support engagementsApproximately 50 cumulatively
Unit price and quantity metricsThese figures show sales broken down by price and volume.
Solutions Business
Customer Base
308 companies
ARR
¥5.8 100 million
Average monthly churn rate
3.6 %
Analytics business
Customer Base
117 companies
Average monthly price per customer
¥72 10,000
Segment results
Solutions Business
Net Sales
¥351 million-13.2%
Operating profit
¥71 million-16.8%
Analytics business
Net Sales
¥482 million-13.8%
Operating profit
¥-4 million
M&A advisory business
Net Sales
¥28 million
Operating profit
¥-11 million
Medium-term management plan targets
The company has formulated a three-year plan internally, but has decided not to disclose a medium-term management plan at this timeFinancial targets
Equity ratio
76.3 %
Market Size / Share
The presentation includes historical and forecast data for the global AI market, but specific figures are not disclosedAnnual Dividend
No dividends will be paid, and profits are expected to be allocated to investment| Item | Details |
|---|---|
| Document type | Financial results presentation |
| Fiscal Period Covered | Second quarter of the fiscal year ending October 2026 |
| Net Sales | ¥852 million (YoY -10.4%) |
| Operating profit | ¥54 million |
| Ordinary income | ¥57 million |
| Net income | ¥42 million |
| Gross Profit Margin | 61.6% |
| Selling, general and administrative expenses | ¥470 million |
| Results for the three months of the current quarter | Net Sales ¥482 million / Gross profit ¥281 million / Operating profit ¥57 million |
| Full-year earnings forecast | Net Sales ¥1,681 million / Gross profit ¥1,028 million / Selling, general and administrative expenses ¥1,020 million / Operating profit ¥7 million / Ordinary income ¥7 million / Net income for the current fiscal year ¥4 million |
| Progress against full-year forecast | Net Sales 50.7% / Gross profit 51.1% / Selling, general and administrative expenses 46.1% / Operating profit 771.4% / Ordinary income 814.2% / Net income for the current fiscal year Not disclosed |
| Self-assessment against the plan | Group-wide progress ahead of forecast |
| Segment results | Solutions Business Net Sales ¥351 million (YoY -13.2%) / Operating profit ¥71 million (YoY -16.8%) / Analytics business Net Sales ¥482 million (YoY -13.8%) / Operating profit ¥-4 million / M&A advisory business Net Sales ¥28 million / Operating profit ¥-11 million |
| Breakdown of Factors Affecting the Change | Net Sales ¥-99 million / Cost of sales ¥-4 million / Personnel Expenses ¥-23 million / Outsourcing expenses ¥-31 million / Advertising expenses ¥-46 million / Other selling, general and administrative expenses ¥-71 million |
| Key KPIs | Indicator name Solutions business customer count / Value 308 companies / Year on year against the same period last year Down from 375 companies in the same period of the previous fiscal year, Indicator name Solutions business ARR / Value ¥5.8 100 million / Year on year against the same period last year Down from ¥710 million in the same period of the previous fiscal year, Indicator name Keywordmap average monthly churn rate / Value 3.6 % / Year on year against the same period last year Deteriorated by 0.8 percentage points from 2.8% in the same period of the previous fiscal year, Indicator name Analytics business customer count / Value 117 companies / Year on year against the same period last year Down from 124 companies in the same period of the previous fiscal year, Indicator name Analytics business average monthly price per customer / Value ¥72 10,000 / Year on year against the same period last year Up ¥110,000 from ¥610,000 in the same period of the previous fiscal year, Indicator name Percentage of customers with contract terms of at least 6 months / Value 86 % / Year on year against the same period last year Down 8 percentage points from 94% in the same period of the previous fiscal year, Indicator name AI search optimization support engagements / Value Approximately 50 cumulatively / Year on year against the same period last year Not disclosed |
| Unit price and quantity metrics | Solutions Business Customer Base 308 companies / ARR ¥5.8 100 million / Average monthly churn rate 3.6 % / Analytics business Customer Base 117 companies / Average monthly price per customer ¥72 10,000 |
| Medium-term management plan targets | The company has formulated a three-year plan internally, but has decided not to disclose a medium-term management plan at this time |
| Financial targets | Equity ratio 76.3 % |
| Annual Dividend | No dividends will be paid, and profits are expected to be allocated to investment |
| Market Size / Share | The presentation includes historical and forecast data for the global AI market, but specific figures are not disclosed |
| Key points of the Q&A | Questions Target operating profit margin / Answer The company aims for 20% over the long term, but expects the margin to remain below 20% for the time being due to investment in areas such as research and development for new services, Questions Reasons for Keywordmap churn / Answer The main reasons are the departure of the person in charge and changes in the marketing initiatives being prioritized. The company is strengthening post-implementation support and its customer success structure, Questions Medium-Term Management Plan Disclosure / Answer The plan will not be disclosed at this time in order to identify future growth drivers, Questions Dividend Policy / Answer No dividends will be paid for the time being, and profits are expected to be allocated to investment |
| New initiatives | Added an AI search results reporting feature to Keywordmap, Added the AI Keyword Selection beta version and AI Smart Editor features to Keywordmap, Developed AIsearchmap, a new AI search monitoring product, and began recruiting trial monitors in May 2026, Strengthened the AI search optimization service and corporate partnerships, Created and disseminated skills and knowledge through the AI Strategy Department, Formulated an action plan to promote women's participation in the workplace |
Items this document does not state (9)
Operating profit marginNumber of stores and locationsNumber of employeesAssumptions Underlying the Business OutlookRisk amount incorporated into the outlookPayout ratioAcquisition of treasury sharesCapital expendituresOrders received and order backlog
These are items the company does not state in this document. We do not leave them blank, nor fill them in from other sources or by inference.
The reasons the company gives
The company's own explanation, not something inferred from the numbers.Revenue from the Solutions business and Analytics business declined as the number of customers decreased. However, operating profit improved as the company continued to review selling, general and administrative expenses, including outsourcing costs and advertising expenses. In addition, the M&A advisory business recognized ¥28 million in revenue from completed transactions.
How to read this page
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