Developing a tourism-oriented golf course and strengthening visitor attraction and facility quality
First written in FY2016. 2 of 4 entries say "Reframed", first in FY2017. Latest entry: FY2026.
No other company in this theme has enough history to compare yet.
- FY2026ReframedAnnual report
「Closed the golf course operated by オリオン嵐山㈱ and leased the land for use as a theme park site」
Measures to develop a tourism-oriented golf course and attract visitors were reorganized into a different land-use strategy following the golf course's closure in 2022 and conversion of the site for use as a theme park. - FY2018AdvancedAnnual report
「The golf course attracted 53,748 visitors during the current consolidated fiscal year, or 104.1% of the previous fiscal year's level, as measures to attract visitors proved effective, including low-price spot offerings on weekdays in the first half and stronger efforts to attract customers from outside the prefecture and overseas through advertising and other activities in the second half.」
Measures including low-price spot offerings, advertising and promotions targeting customers from outside the prefecture and overseas brought visitor numbers to 53,748, or 104.1% of the previous fiscal year's level. - FY2017ReframedAnnual report
「For Orion Arashiyama Golf Club, the company will conduct sales activities that capitalize on the club's distinctive features and work to increase its ability to attract visitors. It will also adopt measures suited to the new era, including mechanization to improve operating efficiency and the introduction of GPS in response to the increase in self-service customers. The club will celebrate its 15th anniversary this year, and the company will undertake commemorative projects including a ceremonial tree planting and the expansion of night-lighting facilities.」
The golf course measures have been made more specific and reorganized, shifting from developing a tourism-oriented golf course and improving the landscape and course quality to attracting visitors, mechanization, GPS and night-lighting facilities. - FY2016First statedAnnual report
「The club aims to become a tourism-oriented golf course surrounded by Okinawa-native plants, including the hika-gego fern. To attract new customers from outside the prefecture and from overseas, it will vigorously upgrade the course by improving the landscape, planting flowers and strengthening the management of turf on the greens and fairways.」
The company combines customer acquisition outside the prefecture and overseas with shuttle services, partnerships with travel agencies, and improvements to the landscape and course quality.