Enhancement of domestic brand value and customer experience
First written in FY2027-H1. 5 of 7 entries say "Advanced", first in 2026-04-14. Latest entry: 2026-10-15.
1 other company's latest entry also says "Advanced".
- 2026-10-02Advancedwww.atpress.ne.jp
「I-PRIMO (I-Primo), a bridal ring specialty store operated by Primo Global Holdings Co.,Ltd. (head office: Chuo-ku, Tokyo; Representative Director and President: Sawano Naoki (澤野 直樹)), has long supported customers with marriage proposals. The store has adopted the new brand message “Let’s pass this love on” and launched initiatives to support people in taking the first step toward proposing, while staying attuned to the increasingly diverse ways of expressing love.」
The announcement of a new brand message and the launch of initiatives supporting marriage proposals were specifically reported. - FY2027-H1First statedAnnual report
「Regarding future business development, we will continue working to further enhance brand value and the customer experience.」
Enhancing brand value and the customer experience is identified as the future direction of the domestic business.