Development of Products and Business Formats That Win Customer Support

「As a new way of providing value, we advanced flexible store development, including adding a crepe specialty store to JEAN FRANÇOIS and rolling out strong new formats such as Saisai Mala Tang and Hitonigiri nationwide.」

「We advanced flexible store development, including format changes to strong new formats and renovations. We implemented initiatives including changes to low-priced neighborhood pubs to meet demand for lower prices and renovations aimed at increasing customer traffic.」

「To increase customer traffic at existing stores, we actively implemented “value enhancement initiatives” and “store renovations” centered on core brands. We also promoted the reopening of the high-value-added brand Kin no Zen, development of highly specialized new formats such as bagels, mala tang, and beef cutlets, and agile format changes addressing everyday and staple-food needs in response to increasingly polarized consumption.」

「In July, we reopened Kin no Zen, a long-established traditional sweets shop with a 160-year history, in Kagurazaka. Together with an experienced bean-paste artisan who has honed his craft over many years, we are preserving its traditional “flavor” and “spirit” and have added it to our group's portfolio as a high-value-added brand. In August, we opened the bakery brand mugi bagel in Meguro to capture takeout and prepared-food demand and reach new customer segments, offering new dining options for diverse lifestyles through bagels with a distinctive “mugyu-mochi” texture.」

「In addition, we developed new formats such as the Korean restaurant Shiktang and the monjayaki restaurant Marumon as candidates for next-generation core brands, and also changed the formats of existing stores.」

「With respect to new openings, Create Brand Lab, the specialist organization responsible for developing exciting new formats and concepts, opened GOTTA, a new-format New American dining restaurant, while we also opened stores centered on core brands such as the all-you-can-eat shabu-shabu restaurant Shabu Sai, MACCHA HOUSE, the seafood izakaya Isomaru Suisan, and the casual pub Gono Go.」

「With respect to new openings, Create Brand Lab, the specialist organization responsible for developing exciting new formats and concepts, opened GOTTA, a new-format New American dining restaurant, while we also opened stores centered on core brands such as the all-you-can-eat shabu-shabu restaurant Shabu Sai and the casual pub Gono Go.」

「Centered on the specialist organization Create Brand Lab, newly established on 1 October 2023 to lead the development of exciting new formats and concepts, we are working to create concepts featuring the large-scale investment and high level of design characteristic of our group.」

「Across the 25 core brands that form the core of our group, we are clarifying each brand concept and, as part of efforts to enhance specialization, working on the development of high-value-added menus.」

「We are clarifying each brand concept and, as part of efforts to enhance specialization, working on the development of high-value-added menus.」

「We will continue to review store locations and develop new formats with a view to the post-pandemic era, on the assumption that customer needs will not return completely to their previous state.」

「Over the medium term, we will also consider new formats and new approaches to stores suited to the post-pandemic era, without being constrained by conventional frameworks, in order to respond to customers' new needs.」

「Against this backdrop, our group is systematically opening specialized formats in shopping centers and downtown and station-front locations.」

「To respond nimbly to these changing needs, our group, led by the New Format Development Office, is working on creating new formats suited to each location and store size, as well as conducting marketing research.」

「In November, we will open Japan's first Morton's The Steakhouse, a long-established steakhouse format originating in Chicago, in Marunouchi, Tokyo, among other initiatives.」

「We systematically opened specialized and new formats, including cafés and gyoza izakayas, in shopping centers, downtown and station-front locations, and suburban roadside locations.」

「We systematically opened specialized and new formats, including Japanese-style cafés and gyoza izakayas, in shopping centers, downtown and station-front locations, and suburban roadside locations.」

「During the consolidated fiscal year, we opened 31 new stores and closed 35 stores, including openings of roast beef rice bowl specialty restaurants, cafés, and other formats.」

「In addition to systematically opening specialized formats in shopping centers, downtown and station-front locations, and suburban roadside locations, the company developed and opened new core-concept brands.」

「In this environment, the group systematically opened stores for each specialized business format in commercial facilities, downtown and station-front locations, and suburban roadside locations. It also strategically developed and opened new core-concept brands, changed business formats, renovated existing stores and withdrew from locations. As a result, the group opened 40 new stores and closed 34, bringing the number of consolidated stores, including contract-operated stores and other locations, to 862 at the end of the second quarter.」

「In this environment, the group systematically opened stores for each specialized business format in commercial facilities, downtown and station-front locations, and suburban roadside locations. At the same time, it strategically developed and opened new core-concept brands, changed business formats, renovated existing stores and withdrew from locations. As a result, the group opened 27 new stores and closed 15, bringing the number of consolidated stores, including contract-operated stores and other locations, to 868 at the end of the first quarter.」

「During the consolidated fiscal year, we promoted the development of new formats, including roast beef rice bowl specialty restaurants and Japanese-style cafés, and opened 51 new stores while closing 24 stores.」

「We actively opened specialized-format stores in shopping centers, downtown and station-front locations, and suburban roadside locations.」

「We actively opened specialized-format stores in shopping centers, downtown and station-front locations, and suburban roadside locations.」

「We actively opened specialized-format stores in shopping centers, downtown and station-front locations, and suburban roadside locations.」