Transformation of the Business Portfolio from Media to Reuse
First written in FY2016. 47 of 48 entries say "Advanced", first in FY2017-Q1. Latest entry: 2026-09-25.
84 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「Store expansion also contributed to sales growth, as 64 new stores were opened ahead of schedule against the initial plan of 60 stores.」
The portfolio shift to reuse progressed through the opening of 64 new 2nd STREET stores, exceeding the initial plan of 60 stores. - FY2026-H1AdvancedAnnual report
「Amid this environment, the Group is working to achieve sustainable growth by expanding e-commerce conducted over the internet and opening new reuse stores, primarily 2nd STREET, in Japan and overseas, with the aim of broadening customers' choices and improving convenience while providing "a rich and enjoyable everyday life."」
The company continued opening new reuse stores, primarily 2nd STREET, in Japan and overseas, including 1 store each in Singapore and Hong Kong. The network expanded to 906 stores in Japan, 51 in the US, 44 in Taiwan, 28 in Malaysia and 5 in Thailand. - FY2025AdvancedAnnual report
「In overseas markets, the company expanded its operations by opening directly operated stores, worked to raise awareness in the global reuse market, steadily gained local support in each region, and increased both store numbers and sales. As a result, sales of reuse-related merchandise increased significantly, rising 12.1% year on year to ¥190,246 million.」
Continued openings of 2nd STREET and other stores in Japan and overseas lifted reuse-related sales to ¥190,246 million. The portfolio shift from media to reuse is progressing in terms of both sales scale and the overseas store network. - FY2025-H1AdvancedAnnual report
「In addition to expanding e-commerce conducted over the internet, we are actively opening new reuse stores, primarily 2nd STREET, in Japan and overseas, working to achieve sustainable growth and improve profitability. 2nd STREET (Japan) 798 21 7 55 1 0 853 (+15) 2nd STREET (US) 39 4 0 0 0 0 39 (+4) 2nd STREET (Taiwan) 32 4 0 0 0 0 32 (+4) 2nd STREET (Malaysia) 21 4 0 0 0 0 21 (+4) 2nd STREET (Thailand) 2 1 0 0 0 0 2 (+1)」
The company continued opening 2nd STREET stores in Japan and overseas, expanding its store network in Japan, the US, Taiwan, Malaysia and Thailand from the end of the previous fiscal year. The shift in its product and store portfolio from media to reuse is progressing. - FY2024AdvancedAnnual report
「The video rental business, our founding business, is facing a shrinking market due to the spread of video streaming services. In response, we are working to improve profitability by shifting our product mix while maintaining earnings from rentals and games, including by opening standalone GEO mobile stores and adding GEO mobile outlets to GEO stores to handle communications devices such as smartphones and tablets, where the reuse market is expanding. We are also continuing to pursue our medium- to long-term target for the operating margin on sales by investing in 2nd STREET stores in Japan and overseas, which focus primarily on highly profitable clothing and fashion accessories, as a growth business.」
In response to the contraction of video rentals, the company has clearly stated its full-year strategy of shifting its product mix through investment in communications devices and 2nd STREET stores in Japan and overseas to improve profitability. - FY2024-Q3AdvancedAnnual report
「Amid this environment, the Group is actively continuing to open new comprehensive reuse stores, primarily 2nd STREET, in Japan and overseas, with the aim of providing "a rich and enjoyable everyday life." 2nd STREET (Japan) 777 37 8 55 1 1 832 (+29) 2nd STREET (US) 31 8 0 0 0 0 31 (+8) 2nd STREET (Taiwan) 26 8 0 0 0 0 26 (+8) 2nd STREET (Malaysia) 16 5 0 0 0 0 16 (+5) 2nd STREET (Thailand) 1 1 0 0 0 0 1 (+1)」
The portfolio shift from media to reuse progressed through continued 2nd STREET store openings in Japan and overseas. The network reached 832 stores in Japan, 31 in the US, 26 in Taiwan, 16 in Malaysia and 1 in Thailand. - FY2024-Q2AdvancedAnnual report
「Amid this environment, the Group is actively continuing to open new comprehensive reuse stores, primarily 2nd STREET, in Japan and overseas, with the aim of providing "a rich and enjoyable everyday life." 2nd STREET (Japan) 768 25 5 55 1 1 823 (+20) 2nd STREET (US) 30 7 0 0 0 0 30 (+7) 2nd STREET (Taiwan) 26 8 0 0 0 0 26 (+8) 2nd STREET (Malaysia) 15 4 0 0 0 0 15 (+4)」
The portfolio shift from media to reuse is progressing through the expansion of the 2nd STREET store network in Japan and overseas, with 20 additional stores in Japan, 7 in the US, 8 in Taiwan and 4 in Malaysia. - FY2024-Q1AdvancedAnnual report
「2nd STREET (Japan) 753 9 4 54 0 1 807 (+4) 2nd STREET (United States) 25 2 0 0 0 0 25 (+2) 2nd STREET (Taiwan) 20 2 0 0 0 0 20 (+2) 2nd STREET (Malaysia) 13 2 0 0 0 0 13 (+2)」
The 2nd STREET store network expanded to 807 stores in Japan, 25 in the US, 20 in Taiwan and 13 in Malaysia. The portfolio shift from media to reuse is progressing through store expansion in Japan and overseas. - FY2023-Q3AdvancedAnnual report
「2nd STREET (Japan) 733 33 10 54 0 0 787 (+23) 2nd STREET (United States) 19 9 0 0 0 0 19 (+9) 2nd STREET (Malaysia) 11 3 0 0 0 0 11 (+3) 2nd STREET (Taiwan) 15 7 0 0 0 0 15 (+7)」
The 2nd STREET store network increased by 23 stores in Japan, 9 in the United States, 3 in Malaysia, and 7 in Taiwan. The portfolio shift from media to resale continues to progress through store expansion in Japan and overseas. - FY2023-Q2AdvancedAnnual report
「2nd STREET (Japan) 723 21 8 54 0 0 777 (+13) 2nd STREET (United States) 16 6 0 0 0 0 16 (+6) 2nd STREET (Malaysia) 10 2 0 0 0 0 10 (+2) 2nd STREET (Taiwan) 12 4 0 0 0 0 12 (+4)」
The portfolio shift from media to resale is progressing through the addition of 13 domestic 2nd STREET stores and expansion of the store networks in the United States, Malaysia, and Taiwan. - FY2023-Q1AdvancedAnnual report
「2nd STREET (Japan) 713 10 7 54 0 0 767 (+3) 2nd STREET (United States) 13 3 0 0 0 0 13 (+3) 2nd STREET (Malaysia) 9 1 0 0 0 0 9 (+1) 2nd STREET (Taiwan) 10 2 0 0 0 0 10 (+2)」
In addition to the domestic 2nd STREET stores, the number of stores in the United States, Malaysia, and Taiwan also increased. The portfolio shift from media to resale is progressing through expansion of the store network in Japan and overseas. - FY2022AdvancedAnnual report
「The company believes that the market for its founding video rental business will continue to shrink as video streaming services become more widespread. In response, it continues to invest in the resale business centered on 2nd STREET as its next growth business, with the aim of achieving its medium- to long-term targets for the operating margin on sales.」
In response to the contraction of video rentals, the company has positioned the resale business centered on 2nd STREET as its next growth business and continues to invest in it. The total number of 2nd STREET stores in Japan and overseas reached 764, up 38 from the end of the previous fiscal year. - FY2022-Q3AdvancedAnnual report
「2nd STREET 699 46 21 54 3 1 753 (27)」
2nd STREET, the core of the resale-oriented stores, reached 753 stores, up 27 from the end of the previous fiscal year. The business portfolio shift from media to resale is progressing through expansion of the store network. - FY2022-Q2AdvancedAnnual report
「2nd STREET 683 27 18 54 3 1 737 (11)」
The total number of 2nd STREET stores reached 737, up 11 from the end of the previous fiscal year. While the number of GEO stores declined, the resale store network continued to expand. - FY2022-Q1AdvancedAnnual report
「Based on the assumption that the resale market will continue to expand, the company planned to open 60 new 2nd STREET stores during the current fiscal year and opened 15 during the first quarter.」
Regarding the portfolio shift toward resale, the company disclosed a plan to open 60 2nd STREET stores during the current fiscal year and actual openings of 15 stores during the first quarter. - FY2021AdvancedAnnual report
「The number of resale-oriented stores reached 674, 52, and a total of 726, up 55 from the end of the previous fiscal year.」
The portfolio shift from media to resale is progressing through expansion of the store network to 726 resale-oriented stores, an annual increase of 55. - FY2021-Q3AdvancedAnnual report
「Resale-oriented stores 665 (+47) 54 (+1) 719 (+48)」
The total number of resale-oriented stores reached 719, up 48 from the end of the previous fiscal year. Store expansion on the resale side is progressing alongside the restructuring of the media store network. - FY2021-Q2AdvancedAnnual report
「The company will continue opening stores, centered on Second Street, in anticipation of an economic recovery after conditions settle. Resale-oriented stores 636 (+18) 53 (0) 689 (+18)」
Alongside the restructuring of the media store network, the company continued opening resale-oriented stores. The total reached 689, up 18 from the end of the previous fiscal year. - FY2021-Q1AdvancedAnnual report
「Resale-oriented stores 620 (+2) 53 (0) 673 (+2)」
The total number of resale-oriented stores reached 673, up 2 from the end of the previous fiscal year. While the number of media-oriented stores declined, the resale store network continued to expand. - FY2020AdvancedAnnual report
「The resale-oriented stores increased sales as the resale market continued to grow and existing-store sales remained firm, supported by the increase in store numbers from new openings and the consolidation effect of Ookura Co., Ltd., acquired during the period and engaged in the wholesale of resale luxury watches, branded bags, and other products. Sales of resale-oriented resale grew to a scale exceeding sales of media-oriented resale.」
The number of resale-oriented stores increased by 41 from the end of the previous fiscal year to 671, and sales also expanded to exceed media-oriented resale in scale. - FY2020-Q3AdvancedAnnual report
「Meanwhile, continued new store openings enabled the resale-oriented stores centered on Second Street to grow to a scale at which sales of resale-oriented resale exceeded sales of media-oriented resale. Resale-oriented stores 610 (+32) 53 (+1) 663 (+33)」
The number of resale-oriented stores reached 663, up 33 from the end of the previous fiscal year, and the shift toward resale-oriented resale exceeding media-oriented resale in scale continues to progress. - FY2020-Q2AdvancedAnnual report
「For rental products, primarily video rentals such as DVDs, the market's declining trend continued. Media-related reuse, whose main products are game software, also remained sluggish. Meanwhile, same-store sales at 2nd STREET remained solid, and reuse-related reuse grew to the point where its revenue exceeded that of media-related reuse.」
The portfolio shift from media to resale is reflected in a change in business scale, with sales of resale-oriented resale exceeding sales of media-oriented resale. - FY2020-Q1AdvancedAnnual report
「The resale market continued to grow. The company opened 9 new Second Street stores to expand its share of the resale market and improve recognition and brand value for Second Street.」
The portfolio shift toward resale has progressed through the opening of 9 new Second Street stores. The total number of resale-oriented stores reached 636. - FY2019AdvancedAnnual report
「Resale-oriented stores: 578, 52, total 630 (up 46 from the end of the previous fiscal year)」
The resale-oriented store network expanded to a total of 630 stores, an annual increase of 46. The portfolio shift from media to resale is progressing through expansion of the store network. - FY2019-Q3AdvancedAnnual report
「In store development, the company opened 46 new Second Street comprehensive resale stores, including franchise stores, 6 more than the annual plan of 40 stores, which purchase and sell resale goods such as clothing, fashion accessories, furniture, and home appliances. The company aims to further expand its share of the resale market.」
The company opened 46 Second Street stores against an annual plan of 40, indicating that the portfolio shift toward resale is progressing with store openings exceeding plan. - FY2019-Q2AdvancedAnnual report
「Store development progressed according to plan, with 28 new resale-oriented stores opened, including franchise stores and relocated stores. The company developed new formats, including concept stores for men and stores specializing in luxury brands, and expanded its resale-oriented store network to more than 600 stores.」
The company opened 28 resale-oriented stores, developed new formats focused on men's products and luxury brands, and expanded the store network to more than 600 stores. - FY2019-Q1AdvancedAnnual report
「In store development, the company sought to expand its share of the resale market and enhance the value of the brand by opening 15 new Second Street stores, including franchise stores.」
The portfolio shift from media to resale has progressed through the opening of 15 new Second Street stores. - FY2018-Q3AdvancedAnnual report
「The company opened 28 new Second Street comprehensive resale stores, including franchise stores, which purchase and sell resale goods focused on clothing and fashion accessories. It also opened specialty stores for outdoor resale goods and private-brand products, seeking to expand its share of the resale market and enhance the value of the brand.」
The portfolio shift toward resale has taken concrete form through the opening of 28 Second Street stores, as well as specialty stores for outdoor goods and private-brand products. - FY2018-Q2AdvancedAnnual report
「In store development, the company sought to expand its share of the resale market and enhance the value of the brand by opening 19 new Second Street comprehensive resale stores, including franchise stores, which purchase and sell resale goods such as clothing, fashion accessories, furniture, and home appliances.」
The business portfolio shift toward resale is progressing through the opening of 19 new Second Street comprehensive resale stores. - FY2018-Q1AdvancedAnnual report
「In store development, the company sought to expand its share of the resale market and enhance the value of the brand by opening 11 new Second Street comprehensive resale stores, including franchise stores, which purchase and sell resale goods such as clothing, fashion accessories, furniture, and home appliances.」
The portfolio shift toward resale progressed through the opening of 11 new Second Street comprehensive resale stores. The number of resale-oriented stores reached 565, up 10 from the end of the previous fiscal year. - FY2017AdvancedAnnual report
「The resale division now has more than 500 physical stores. The company aims to further expand its scale and recognition by increasing the allocation of management resources to the resale business, whose overall market is expected to continue growing.」
The resale physical store network has exceeded 500 stores, and the policy of increasing the allocation of management resources from media to resale continues, accompanied by tangible expansion in scale. - FY2017-Q3AdvancedAnnual report
「The company opened 46 new resale-oriented stores, including franchise stores, amid the expanding resale market, to further enhance its value as a leading company in the resale of clothing and fashion accessories. In addition to these 46 new stores, it opened 2 resale purchase specialty stores to procure products actively in response to higher sales of resale products.」
The portfolio shift from media to resale has progressed through the opening of 46 resale-oriented stores and 2 purchase specialty stores. - FY2017-Q2AdvancedAnnual report
「Amid the expanding resale market, the company actively opened 32 new resale-oriented stores, including franchise stores, to further enhance its value as a leading company in the resale of clothing and fashion accessories under formats including Second Street and Jumble Store.」
The portfolio shift from media to resale has progressed concretely through the opening of 32 new resale-oriented stores. - FY2017-Q1AdvancedAnnual report
「In store development, the company is converting the clothing- and fashion-focused Jumble Store format to the comprehensive Second Street format while opening 15 new Second Street stores, including franchise stores, to enhance the brand's value. In addition to these openings, as part of its expansion into resale stores, the company opened the first resale store specializing in the purchase of branded goods, with the aim of expanding its handling of branded products, including luxury brands, beyond clothing and fashion goods.」
The portfolio shift toward resale has progressed into specific store development initiatives: converting the store format to Second Street, opening 15 new stores, and opening the first store specializing in the purchase of branded goods. - FY2016First statedAnnual report
「Business portfolio shift (from media to resale)」
The company explicitly identifies as a business portfolio shift its policy of increasing the allocation of management resources to the growth market of resale.