Improving the efficiency of game development investment and shifting to a contract development-focused model

「Orders for automotive-related development at the U.S. subsidiary increased steadily throughout the year, while measures to revitalize operation of the “Keiba Densetsu” series at GaYa proved effective. As synergies across the Group strengthened and PMO support for contract development remained stable, segment profitability improved substantially year on year. As a result, sales were ¥1,001 million, up 25.5% year on year, and the operating loss was ¥26 million, compared with an operating loss of ¥19 million in the previous fiscal year.」

「In contract and SES development, the company mainly provides PMO support for game-related development, overall effort management, and development for operation and maintenance. Going forward, it will promote efforts to apply the expertise developed through game-related development to areas such as gamification.」

「Both game-related and business-related contract development progressed smoothly. In particular, in game-related development, the company expanded its responsibilities to include PMO support and focused on overall effort management and negotiations with other teams.」

「In contract game development, the company focused on PMO support for an ongoing project, overall effort management and final development toward release. Contract development for existing customers in the non-game field also progressed smoothly.」

「In contract game development, the company expanded its responsibilities in an ongoing project to include PMO support and focused on overall effort management and negotiations with other teams. Contract development for existing customers in the non-game field also progressed smoothly.」

「In contract development, orders from existing customers have continued to progress smoothly, and the company newly joined the development of a game planned by a major publisher.」

「In contract development of business applications, the company has moved from the development phase to the operation phase and will promote horizontal expansion going forward.」

「株式会社GaYa operates self-developed social games and designs and develops business apps for smartphones and tablets. In the third quarter, it focused on holding in-game events and ensuring stable operation of the smartphone game app “Horse Racing Legend PRIDE,” released at the end of June. Outsourced development projects from existing customers continued to perform steadily, and the company will continue working to stabilise the business.」

「During the second quarter, the company released the new smartphone game application “Keiba Densetsu PRIDE” at the end of June as planned and spent on advertising and promotion. As a result of holding various in-game events, downloads reached approximately 200,000. Going forward, it will focus on additional development and operation to further enhance the game. Contract development from existing customers has also progressed smoothly, and the company will continue working to stabilize the business.」

「GaYa operates internally developed social games and designs and develops business applications for smartphones and tablets. During the first quarter, it developed the new game application “Keiba Densetsu PRIDE” as planned, incorporated feedback from the closed beta test into the game, and released it at the end of June. In connection with the release, it incurred advertising and promotional expenses, and will focus going forward on holding various in-game events and on additional development and operation.」

「During the current fiscal year, the company proceeded with development of the new game application “Keiba Densetsu PRIDE” as planned, conducted a closed beta test in March, and has continued development based on the feedback obtained.」

「GaYa operates a business planning, developing and operating social games, as well as a business designing and developing non-game applications. During the third quarter, it continued developing new game content targeted for release in the next fiscal year, as well as undertaking contract development.」

「During the second quarter, the game business transitioned as planned to a phase focused on planning and developing new game content targeted for release in the next fiscal year, after reducing the number of titles in service to 2. In the contract development business, it also secured spot development projects and additional development projects.」

「GaYa operates a business planning, developing and operating social games, as well as a business designing and developing non-game applications. During the first quarter, while appropriately managing existing content and ongoing projects, it began as planned the planning and development of new game content targeted for release in the next fiscal year.」

「GaYa develops and operates social games and designs and develops business applications for smartphones and tablets. Development of business applications has progressed smoothly, and the company is working to expand the business while considering the use of overseas offshore development.」

「Since the previous fiscal year, the company has also expanded into the design and development of application systems outside the gaming field and provided requirements definition and development support together with the Solution Design Division.」

「Since the previous fiscal year, the company has also expanded into the design and development of application systems outside the gaming field and provided requirements definition and development support together with the Solution Design Division.」

「Since the previous fiscal year, the company has also expanded into the design and development of application systems outside the gaming field and provided requirements definition and development support together with the Solution Design Division.」

「In addition to its existing business of planning, developing and operating social games, GaYa will develop non-game applications using its game development expertise. As business use of tablet devices continues to expand, it will promote services covering the design, development and support of business applications and software.」

「GaYa develops and operates game content for smartphones, providing its internally developed social games to major social networking sites and undertaking the operation of games developed and released by other companies. From the current fiscal year, it has been strengthening cooperation with overseas offshore developers to secure orders for the design and development of systems outside the gaming field, and provided requirements definition and development support for a system development project together with Systena's Solution Design Division. In the content business, it is also proceeding with the development of a new title for release in the next fiscal year.」

「GaYa develops and operates game content for smartphones, providing its internally developed social games to major social networking sites and undertaking the operation of games developed and released by other companies. From the current fiscal year, it has been strengthening cooperation with overseas offshore developers to secure orders for the design and development of systems outside the gaming field. During the second quarter, it jointly submitted a proposal and participated with Systena's Solution Design Division in a project to develop a membership application system using tablet devices.」

「GaYa develops and operates game content for smartphones, providing its internally developed social games to major social networking sites and undertaking the operation of games developed and released by other companies. From the current fiscal year, it has been strengthening cooperation with overseas offshore developers to secure orders for the design and development of systems outside the gaming field.」

「In contract projects covering the planning, development and operation of games, we secured contracts for 2 new titles.」

「In the third quarter, we continued to concentrate resources on new content and released it ahead of schedule. Although the launch was as expected, sales contributed only in December, so we had not yet recovered the upfront investment.」

「In addition to appropriately managing existing titles, we released 1 new title using our game engine. We also secured 1 contract to handle the planning, development and operation of a game.」

「Going forward, we will make development investments in new titles more efficiently while shifting to a business model focused on contract development of entertainment content that consistently generates profits.」