Launch of a Coming-of-Age Furisode Rental Business in the Kyushu Region

「The Photography Business focused on securing bookings for the coming-of-age photography and furisode rental service “Furiho,” while」

「Securing bookings for the “Furiho” coming-of-age photo and furisode rental service, as well as promoting pre-coming-of-age photo shoots for customers who booked “Furiho”」

「In the photography business, the Company increased the number of exhibitions held at each store for the “Furiho” coming-of-age photo and furisode rental service, promoted securing additional bookings and pre-coming-of-age photo shoots, as well as」

「For the “Furiho” coming-of-age photo and furisode rental service, the Company promoted securing bookings through exhibitions held at each store, as well as pre-coming-of-age photo shoots.」

「In the photography business, we increased the number of exhibitions held by individual stores for the Furiho coming-of-age photography and furisode rental service from the cumulative first quarter period of the previous fiscal year, focusing on securing further reservations, while promoting seasonal-festival, entrance and enrollment, and elementary school graduation photography. We also launched the “Early Shichi-Go-San Campaign” on 19 April and worked to increase Shichi-Go-San photography volumes.」

「The photography business focused on securing Shichi-Go-San photography and outing kimono rental demand during the peak season, as well as Furiho reservations and pre-shoot photography.」

「In the photography business, the Company continues to focus on securing bookings for the “Furiho” coming-of-age photo and furisode rental service, as well as」

「For the “Furiho” coming-of-age photo and furisode rental service, the Company increased the number of exhibitions held at each store and focused on securing additional bookings, as well as」

「After thoroughly implementing measures to prevent COVID-19 infections, the photography business focused on securing Shichi-Go-San photography and outing kimono rental demand during the peak season, as well as Furiho reservations and pre-shoot photography.」

「After thoroughly implementing measures to prevent COVID-19 infections, the photography business promoted the “Early Shichi-Go-San Campaign” and “Shichi-Go-San Outing Kimono Rental Reservations,” among other initiatives, while continuing to focus on securing reservations for the Furiho coming-of-age photography and furisode rental service.」

「In the photography business, while thoroughly implementing measures to prevent COVID-19 infection, the Company focused on securing bookings for the “Furiho” coming-of-age photo and furisode rental service, and promoted entrance and graduation photo shoots for nursery school, kindergarten and school, as well as seasonal festival photo shoots, including Peach Festival and Boys’ Festival shoots.」

「After thoroughly implementing measures to prevent COVID-19 infections, the photography business focused on securing reservations for the Furiho coming-of-age photography and furisode rental service and on pre-shoot photography. It also focused on securing Shichi-Go-San photography and outing kimono rental demand during the peak season.」

「At stores able to operate, the Company focused on Shichi-Go-San photo shoots, securing bookings for the “Furiho” coming-of-age photo and furisode rental service, and pre-coming-of-age photo shoots.」

「The Company focused on procuring costumes and accessories for the “Furiho” coming-of-age photo and furisode rental service it has been promoting.」

「The new “Furiho” service, which enabled customers to have a pre-coming-of-age photo shoot and rent a furisode for a flat ¥99,800, was expanded nationwide and launched on 15 January 2021, following its introduction in urban areas including the Tokyo metropolitan area in the previous fiscal year.」

「The Company also sought to secure additional coming-of-age ceremony photo shoots through the “Furiho” initiative launched in January 2020.」

「In the costume manufacturing and wholesale business, the Company pursued further improvements in the production efficiency of costumes for the Company and focused on procuring costumes and accessories for Furiho, the 成人式革命 service launched by the Company in January 2020, at its consolidated subsidiary 豊匠 and its subsidiary, 上海豊匠服飾有限公司.」

「The Company focused on procuring costumes and accessories for its new furisode rental service, “Furiho,” launched in January 2020.」

「In the costume manufacturing and wholesale business, the Company continued producing costumes for the Company at the domestic Japanese garment factory while seeking to secure orders in the adult furisode rental business.」

「In the costume manufacturing and wholesale business, the Company sought to secure orders to further expand sales in the adult furisode rental business, including by opening a new store in July at Kobe Harborland umie.」

「In the costume manufacturing and wholesale business, the Company moved toward full-scale production of costumes for the Company at the Japanese garment factory in Kyotango, Kyoto Prefecture, which was opened the previous year. To further expand sales in the adult furisode rental business, it held showroom reservation events at permanent stores and temporary events at the Company's stores and other locations, seeking to secure orders.」

「In addition, to expand sales in the adult furisode rental business, the Company sought to secure contracts by holding exhibition and booking events at permanent stores, temporary exhibition and booking events at commercial facilities in various locations and at Company stores originating from those stores, and fashion shows at large commercial facilities to raise awareness.」

「At the Japanese garment factory in Kyotango, the Company began producing costumes for the Company. To expand sales in the adult furisode rental business, it held showroom reservation events at permanent stores and temporary events at commercial facilities nationwide and the Company's stores, seeking to secure orders.」

「At the Japanese garment factory opened in Kyotango, Kyoto Prefecture, the Company continued preparations, including sewing training, for full-scale production of costumes for the Company. To expand sales in the adult furisode rental business, it held showroom reservation events at permanent stores and temporary events at commercial facilities nationwide and the Company's stores, seeking to secure orders.」

「In the costume manufacturing and wholesale business, the Company advanced preparations for full-scale production at the Japanese garment factory opened in February 2018 in Kyotango, Kyoto Prefecture. To expand sales in the adult furisode rental business, it also held showroom reservation events at permanent stores and temporary showroom reservation events at commercial facilities and other locations nationwide, starting from those stores.」

「In the adult furisode rental business, which is intended to expand the scale of operations, the Company held permanent showroom events at commercial facilities and temporary showroom reservation events at commercial facilities and other locations nationwide, starting from those stores, and sought to increase the number of contracts.」

「In the costume manufacturing and wholesale business, the Company sought to reduce costs by further improving the production efficiency of costumes for the Company. To expand sales in the adult furisode rental business, it also continued to hold showroom reservation events at permanent stores and temporary showroom reservation events at commercial facilities and other locations nationwide, starting from those stores.」

「In the costume manufacturing and wholesale business, the Company continued to hold showroom reservation events at permanent stores and temporary showroom reservation events at commercial facilities and other locations nationwide, starting from those stores, while seeking to further reduce production costs for costumes for the Company and expand sales in the adult furisode rental business.」

「To expand sales in the adult furisode rental business, the Company continued to hold showroom reservation events at permanent stores and temporary events at commercial facilities and other locations nationwide, starting from those stores.」

「To expand sales in the adult furisode rental business, which it has pursued since the previous year, the Company held showroom reservation events at permanent stores and temporary events at commercial facilities and other locations nationwide, starting from those stores.」

「In addition, the Company launched its adult furisode rental business in the current fiscal year, establishing 4 permanent showroom stores in commercial facilities and holding temporary showroom reservation events at commercial facilities and other locations nationwide, starting from those stores.」

「The Company launched its adult furisode rental business in Kyushu in January this year, opened an additional store, Dynacity Odawara (Kanagawa Prefecture), in September, and is pursuing order acquisition.」

「The Company launched its adult furisode rental business in Kyushu in January this year and is pursuing order acquisition.」