Strengthening Direct Marketing

「We are holding the business succession and M&A seminar “Designing Management’s Future” at 25 venues nationwide. To address management challenges beyond business succession and M&A, we are revitalizing the seminars by strengthening the lineup of speakers, including prominent figures and university professors.」

「Under the title “M&A Seminars to Innovate Companies: Japan’s Revitalization 2025,” we held seminars at approximately 40 venues nationwide during the consolidated fiscal year under review and received more than 10,000 applications, over 1.5 times the number in the previous corresponding period.」

「Under the title “M&A Seminars for Innovating Companies: Japan Revitalization 2025,” the company plans to hold seminars at 40 venues nationwide. During the first six months of the consolidated fiscal year, it held seminars at 28 venues and received more than 6,000 registrations.」

「During the first six months of the consolidated fiscal year, the company held 26 online seminars for managers unfamiliar with M&A, attracting approximately 1,600 managers. It also held 33 in-person business succession and growth strategy seminars nationwide, attracting approximately 2,400 participants. By offering a range of seminars tailored to managers’ stage of consideration regarding M&A, the company communicated the appeal of M&A to many managers and, through continued follow-up by the Group, sought to secure additional new mandates. It also plans to hold seminars nationwide in stages and aims to attract more than 10,000 participants.」

「During the consolidated fiscal year, the company held various seminars, including the large-scale “Management Revitalization Forum,” and received registrations from more than 14,000 people during the year. The seminars featured presentations on various management issues facing small and medium-sized companies. The company will continue to follow up with participants to secure additional new mandates.」

「In December 2023, the company held the large-scale seminar event “Management Revitalization Forum,” attracting more than 1,800 people in total, including venue attendees and Web viewers. The seminar featured presentations on various management issues facing small and medium-sized companies. The company will continue to follow up with participants to secure additional new mandates.」

「From May 2023, the company held in-person management seminars throughout Kyushu, as well as in Hokkaido and Niigata, receiving more than 1,000 registrations.」

「During the consolidated fiscal year, the company remained unable to conduct activities such as seminars for obtaining mandates for business transfers because of the misconduct. These activities resumed nationwide from the third quarter of the consolidated fiscal year. The company plans to roll them out more dynamically in the next consolidated fiscal year.」

「The Group has continued actively disseminating information by moving various seminars online despite the COVID-19 pandemic. From June 2020, after the first state of emergency ended last year, to the present, it has held more than 350 seminars, with registrations exceeding 32,500.」

「The Group has continued actively disseminating information by moving various seminars online despite the COVID-19 pandemic. From June 2020, after the first state of emergency ended last year, to the present, it has held more than 300 seminars in total, with total registrations exceeding 30,000.」

「Normally, the company would divide the Tokyo, Osaka, Nagoya and Fukuoka metropolitan areas and each region into smaller areas and hold intensive in-person seminars over a short period. During the consolidated fiscal year, however, approximately 15,000 people registered for online seminars co-hosted with other companies, while approximately 10,000 registered for online seminars held independently by the company.」

「The company also held 22 seminars over a short period using its satellite offices, with approximately 1,400 people participating in total, both in person and online. The company will work to steadily convert the engagements obtained through these seminars into completed transactions from the next quarter onward.」

「As a result, the group held 70 online seminars, substantially more than its in-person seminars, and received a record cumulative total of more than 7,000 registrations.」

「In June 2020, the group held online seminars covering 6 industries over a period of one week and received more than 1,300 registrations in total.」

「During the fiscal year under review, the group discontinued the large-scale seminars it had traditionally held only in major metropolitan areas such as Tokyo, Osaka, Nagoya and Fukuoka. Instead, it subdivided each local region and held intensive seminars in its major cities on consecutive days over short periods.」

「During the third quarter of the fiscal year under review, the group held seminars at 7 venues in the Tohoku area in November and also held seminars in the Aichi, Osaka and Fukuoka areas.」

「Following the Okinawa area in the first quarter of the fiscal year under review, the group held business-succession seminars for business owners in 20 venues across the Chugoku, Shikoku and Hyogo areas in July during the second quarter, and in 8 venues across the Kanto area from July to September.」

「During the fiscal year under review, the group discontinued the large-scale seminars it had traditionally held only in major metropolitan areas such as Tokyo, Osaka, Nagoya and Fukuoka. Instead, it subdivided each local region and held intensive seminars in its major cities on consecutive days over short periods. With the cooperation of regional financial institutions, accounting firms and various media organisations, the group held seminars tailored to the characteristics of each region, seeking to identify local business-succession needs in greater detail and contribute to the revitalisation of regional economies facing declines in the number of companies and the working population.」

「The group as a whole pursued programs for long-term follow-up with prospective customers and programs centred on the main concept of M&A as a leveraged growth strategy.」

「From October 2018, the group held the M&A Seminars for Business Owners sequentially in 7 locations nationwide, including Tokyo, Osaka and Nagoya, as large-scale nationwide seminars. In November 2018, it also held seminars in 3 locations in Shizuoka Prefecture, namely Shizuoka, Numazu and Hamamatsu, for business owners in the prefecture, under the title "Succession Rather Than Closure: How Business Succession Can Grow a Company." Despite being held in a single prefecture, the seminar received 619 registrations.」

「During the second quarter of the fiscal year under review, the group held numerous seminars targeted by region and theme. These seminars were intended to establish a presence in priority regions, identify needs by focusing on priority themes and convert those needs into accepted engagements. Including the Special Lectures for Business Owners held at 6 venues nationwide during the same period as the regional seminars, the group received a total of 7,000 registrations, primarily from business owners.」

「As part of sales planning for the first quarter of the fiscal year under review, the group held the M&A Seminars for Business Owners sequentially from June 2018 in 6 venues, including Tokyo, Osaka and Nagoya, targeting business owners broadly.」

「In addition to its previously proactive sales methods, the Direct Business Division focused on programs for long-term follow-up with prospective customers, enabling it to acquire a new customer segment centred on mid-cap companies.」

「As part of efforts to actively develop direct-contact engagements, the group began holding the M&A Seminars for Business Owners sequentially from October 2017 in 7 locations nationwide, including Tokyo, Osaka and Nagoya, receiving applications from approximately 1,600 business owners nationwide in total.」

「During the second quarter of the fiscal year under review, the group held numerous seminars targeted by region and industry. These seminars were intended to establish a presence in regions the group had identified as priorities, identify the needs of priority industries in greater depth and convert those needs into accepted engagements.」

「As part of sales planning for the first quarter of the fiscal year under review, the group held the M&A Seminars for Business Owners sequentially from June 2017 in 7 regions and 8 venues, including Tokyo, Osaka and Nagoya, targeting business owners broadly. Entitled "Next-Generation Business Succession Practised by a Second-Generation Family Business President," the seminars featured business owners who had completed M&A transactions brokered by the group, who shared specific accounts of why they decided to sell, their thoughts during the M&A negotiations and the status of their companies after the M&A.」

「As part of efforts to develop engagements through direct contact, the group elevated the Direct Marketing Channel to department status during the fiscal year under review and pursued these activities actively. It built an integrated system for medium- to long-term follow-up with customers who attended its seminars, contacted the group after visiting its website and so forth, and is working to respond promptly when their needs become apparent.」

「As part of efforts to actively develop direct-contact engagements, the group began holding the M&A Seminars for Business Owners sequentially from October 2016 in 7 locations nationwide, including Tokyo, Osaka and Nagoya, receiving applications from approximately 2,300 business owners nationwide in total.」

「The group is building an integrated system for medium- to long-term follow-up through various approaches with customers who attended its seminars, contacted the group after visiting its website and so forth, with the aim of further increasing the engagement acceptance and closing rates among these business owners.」