Apple announced “Pro and tell,” scheduled to be held on 28 October on the U.S. West Coast. The presentation is scheduled to begin at 2:00 a.m. on 29 October Japan time, and the event may focus on hands-on product demonstrations and video guidance.
Apple officially announced the “Pro and tell” event in Los Angeles on 28 October local time. It is scheduled to begin at 2:00 a.m. on the 29th Japan time. Whether video guidance that can be viewed at home will be available remains undecided, while a hands-on event for members of the press is also expected to take place around the same time.
The invitation is titled “Apple Experience,” referring to an opportunity to touch and discuss new products at the local venue. According to publicly available information, no video presentation has yet been posted on the event page, and the event is expected to center on both the local presentation and hands-on experience.
Products expected to be announced include 14-inch and 16-inch OLED MacBook Pro models with touch support and M5 Pro/Max chips, an OLED iPad mini, a 14-inch MacBook Pro with M6, and an iMac with M6. Japanese pricing and preorder dates had not been determined at the time of the announcement.
While some have expressed dissatisfaction with a primarily online presentation format, discussion of the name “Pro and tell” continues. The launch timing remains undecided, and domestic release-date information will depend on future announcements.