Nuki Keiji (貫啓二), chairman and president of ユニシアホールディングス, held a press conference in Shinagawa Ward on the 4th and outlined a policy of offering alcoholic beverages in its izakaya business in the ¥100 range. The move is aimed at countering consumption tax cuts.
Nuki Keiji (貫啓二), chairman and president of ユニシアホールディングス, held a press conference in Shinagawa Ward, Tokyo, on the 4th. At the event, the company outlined a policy of keeping alcoholic beverage prices in its izakaya business in the ¥100 range.
The announcement was positioned as part of a pricing strategy to counter consumption tax cuts, prompting views that it could affect the company’s future business development and pricing strategy.