Tokyo Soir's directly operated form forma store will open on the first floor of Unimo Chiharadai in Chiharadai, Ichihara, Chiba Prefecture, on 6 November. The store will carry mourning wear, ceremony suits, dresses, accessories and bags, with opening-period offers including 10% off all items and discounts of up to 50% on selected products.
Tokyo Soir's directly operated form forma store, located at MAP22 on the first floor of Unimo Chiharadai, will open on Friday, 6 November. With a floor area of approximately 42 tsubo, it will be the company's fourth store in Chiba Prefecture and 38th nationwide, offering sizes 7 through 19.
As opening promotions, all items will be 10% off from 6 to 15 November, while selected black and colored formalwear will be discounted by up to 50%. Customers spending at least ¥3,000 including tax can also try an original capsule toy, with prizes awarded as points.
Prices for Shichi-Go-San ceremony suits are ¥25,000–¥29,000 for one-piece dresses, ¥18,000–¥30,000 for jackets and ¥36,000–¥44,000 for ensembles. It is unclear whether the prices include tax, and no rental service is available. The store is approximately a 10-minute walk from Chiharadai Station. Unimo's 2,400 free parking spaces are available, although part of Parking Area D is closed due to exterior wall construction.
Opening hours are 10:00–21:00, in line with Unimo's hours. From 6 November, the Tohoku Souvenir Fair will also begin on the first-floor River st. The contact telephone number is 050-8897-6388, and the Instagram account is @formforma_official.