The story recounts how DAIWA HOUSE INDUSTRY CO.,LTD. President Otomo Hirotsugu (大友浩嗣) developed the “iias Tsukuba” mixed-use commercial complex in Tsukuba, Ibaraki Prefecture, from 2004 to 2008, as well as the episode of the commemorative photo from a festival he planned himself to revitalize the local community.
He cites the development of “iias Tsukuba,” a mixed-use commercial complex that opened in 2008, as his most significant achievement while head of the Tsukuba branch in Tsukuba, Ibaraki Prefecture. Work began with the opening of the Tsukuba Express in 2005, and the group handled everything from ownership of the building to its operation.
He planned festivals as a way to make the project known to local residents, holding 2 between the decision to proceed with construction and the start of work. The photo is a commemorative photo from the second festival, held in 2007.
The episode is presented as one of the initiatives undertaken as the company pursued community-linked urban development.