At Fashion World Tokyo Autumn, held at Tokyo Big Sight, notable products from Seiren's new Primordial brand were selected by the exhibition organizer. The women's apparel, made using seamless knitting technology, went on sale in March this year.
Seiren exhibited its new Primordial brand, which uses the company's proprietary seamless knitting technology, at the 30th Fashion World Tokyo Autumn, a major fashion exhibition held in Tokyo. During the event, the organizer selected products from the brand as notable offerings.
The company mainly develops women's apparel and reportedly began selling products using this technology in March this year. The exhibition was held at Tokyo Big Sight, where the new brand was evaluated as part of the event.
Further developments, including the brand's progress, its evaluation and reception at other exhibitions, and the timing of additional product announcements, will be watched. At present, only the launch timing and points of interest have been reported; a specific product list and the timing of any expansion of its sales area are unknown.