Workman: Why profits rose 50% despite cutting workwear prices by ¥1,000 — shoring up its core business amid complaints that customers feel uncomfortable entering stores in work clothes

Amid reports that Workman cut the price of its workwear by ¥1,000, reports have also emerged that profit increased by 50% over the same period. The relationship between the price reduction and improved earnings is the focus.

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The story

The price of workwear has reportedly been cut by ¥1,000.

Information has also been reported that profit increased by 50% at the same time as the price reduction.

At a glance

Price reductionWorkwear launched at a ¥1,000 discount

Profit increaseProfit reportedly increased by 50%

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