The S-PHYRE shop, where Shimano's high-end road shoe, the S-PHYRE RC910, can be tried on before purchase, has been established at 12 locations nationwide, each permanently stocking fitting shoes featuring SHIMANO DYNALAST 2.0.
Shimano is operating S-PHYRE shops at 12 locations nationwide to expand opportunities to try on its flagship road shoe, the S-PHYRE RC910. Each shop permanently stocks fitting shoes that allow customers to choose the right size while checking the actual fit, and the latest SHIMANO DYNALAST 2.0 model is used.
The nationwide list of S-PHYRE shops includes North Bicycle Hokkaido in Hokkaido and Narushima Friend Jingumae in Tokyo, among others, with each shop's address also listed.
The S-PHYRE RC910 is sold for ¥69,300 including tax. Its key features include a design focused on a low stack, high stability, light weight and a close fit. SHIMANO DYNALAST 2.0 improves heel retention, pedalling efficiency and ventilation.
The article emphasises the importance of in-store fitting measurements to bring out the S-PHYRE series' high level of fit and power-transfer performance.