The window art lit up at the Washington Hotel in Sakuragicho, Yokohama, on 3 November 2026. Held for the 7th time this year, the artwork was unveiled with a clearly visible smiling face. Views from the surrounding area have also been introduced as photo opportunities after sunset, along with information on an Instagram campaign inviting entries.
Window art using guest-room lighting was lit up at Yokohama Sakuragicho Washington Hotel in Sakuragicho, Yokohama. The lighting took place on 3 November 2026 (Tuesday, public holiday), marking the 7th event this year.
Last year’s artwork was presented under the theme “Heart to Heart,” while this year’s design features a smiling face that becomes clearly visible as the surroundings grow dark after sunset.
Views from the Anniversaire and Queen’s Square sides were also introduced from the reporting location, conveying an atmosphere of the smiling artwork looking out over the lively streets together with the surrounding night view.
An Instagram photo contest, “#みんなでスマイルキャンペーン,” is being held. Participants can enter by following the hotel’s official account and submitting a post. Entries are accepted until 23:59 on 10 November 2026.
The article states that the new design for next year will be announced at a later date.