Strengthening Smartphone Apps and Online Sales
First written in FY2016. 10 of 12 entries say "Advanced", first in FY2017. Latest entry: FY2026.
61 other companies' latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「As part of its OMO (Online Merges with Offline) initiatives, the number of app members approached 1.4 million, and the company prepared to enhance its CRM initiatives in order to shift its focus from quantity to quality. The store-based e-commerce service and the in-store pickup service were highly convenient for customers, and use of both services continued to grow.」
The number of app members approached 1.4 million, and the company prepared to enhance its CRM initiatives. Usage of store-based e-commerce and the in-store pickup service also increased. - 2026-05-15AdvancedEarnings
「As an OMO (Online Merges with Offline) initiative, the number of app members approached 1.4 million, and we advanced preparations to enhance CRM initiatives as we sought to shift the focus from quantity to quality.」
The app’s membership base reached approximately 1.4 million, and the focus shifted from expanding membership to enhancing CRM. - FY2025AdvancedAnnual report
「As part of its OMO (Online Merges with Offline) initiatives, the app, which had surpassed 1 million members, sent various push notifications. The store-based e-commerce service and the service allowing customers to collect and pay for purchases made on the proprietary e-commerce site at stores were highly convenient, and usage increased.」
The number of app members surpassed 1 million, and usage of OMO initiatives involving push notifications, store-based e-commerce, and in-store pickup and payment of e-commerce purchases increased. For younger customers, the company indicated that it would also adopt DtoC through collaborations with social media influencers and web-based communications. - FY2024AdvancedAnnual report
「We also introduced a marketing automation (MA) tool, worked to increase sales on our proprietary e-commerce site and focused on acquiring app members, bringing the number of members to 820,000 at the end of the fiscal year.」
In addition to OMO initiatives, the company introduced an MA tool, expanded sales through its proprietary e-commerce site and acquired app members, bringing the number of members to 820,000. - FY2023AdvancedAnnual report
「The number of members reached 540,000 at the end of the fiscal year, and our ability to communicate with customers improved substantially. We will also bring into full operation the services introduced at the end of the fiscal year that allow customers to collect and pay for purchases made on our proprietary e-commerce site at physical stores, integrating physical stores and e-commerce together with our existing store-based e-commerce services to improve customer convenience.」
The number of app members reached 540,000, and services for in-store pickup and in-store payment of purchases made through the company's proprietary e-commerce site were brought fully into operation, advancing the integration of physical stores and e-commerce. - FY2022AdvancedAnnual report
「In the e-commerce business, we will promote OMO (Online Merges with Offline) initiatives to integrate e-commerce with stores, introduce new categories, and continue expanding sales.」
The company gave greater substance to its e-commerce strategy through integration with stores via OMO, the introduction of new categories and the expansion of e-commerce-exclusive NPB products. - FY2021AdvancedAnnual report
「We revamped the point system for the "SAC’S BAR" app and worked to standardize points with our proprietary e-commerce site, improving customer convenience.」
The app's point system was revamped, and points were standardized with the company's proprietary e-commerce site. - FY2020AdvancedAnnual report
「With regard to strengthening e-commerce, we focused on expanding the product range and increasing personnel, resulting in a 22.8% year-on-year increase in e-commerce sales. We also began cross-border e-commerce in July 2019. We had planned to integrate the point, customer management and inventory management systems for stores and e-commerce, but implementation of the integration was delayed until the fiscal year ending March 2021.」
E-commerce sales increased 22.8% year on year as a result of expanding the product range and increasing personnel, and cross-border e-commerce was launched. Meanwhile, integration of the store and e-commerce systems was postponed until the fiscal year ending March 2021. - FY2019RaisedAnnual report
「We will also pursue an omnichannel strategy centered on the app, making use of our store network of more than 600 stores.」
The company expanded its vision from strengthening the app and e-commerce to pursuing an omnichannel strategy using its network of more than 600 stores. As a result, store-based e-commerce was launched in September 2018, and e-commerce sales increased 12.9% year on year. - FY2018AdvancedAnnual report
「The e-commerce market is expected to continue growing, but e-commerce accounted for only 2.5% of sales in the group's retail and other businesses during the fiscal year. In this sector, which offers significant room for growth, we will pursue the evolution of e-commerce to achieve rapid sales expansion. We will continue and promptly pursue initiatives including securing and adding outstanding personnel, expanding the range of products handled, and improving management systems.」
The company reported an e-commerce sales mix of 2.5% and targeted rapid expansion through securing and adding personnel, expanding the product range and improving management systems. It also planned to launch store-based e-commerce this autumn. - FY2017AdvancedAnnual report
「In August 2016, the company introduced the "SAC’S BAR app" for smartphones. Linked with the "SAC’S BAR Magazine" distributed in stores, the app provided customers with timely product, inventory and store information and issued various special coupons to drive store visits and promote purchases.」
The app was introduced in August 2016, with the launch of integration with print media, the provision of inventory and store information, and the issuance of coupons. The filing states that e-commerce accounted for slightly more than 2% of sales in the fiscal year. - FY2016First statedAnnual report
「We will expand the business by providing store and product information through a smartphone app and other services.」
The company states that it will establish an environment for accessing store and product information through the app and build direct connections with customers. It also plans to place greater emphasis on online sales.