Building proposal-driven stores that make customers’ lives more comfortable
First written in FY2017-Q1. 24 of 38 entries say "Restated". Latest entry: FY2027-H1.
Sekichu moved to the "Worse" side of this theme in 2026, 4 years after the typical company in this theme (2022).
The whole theme swung hardest in 2022: 3 of 11 companies on the "Worse" side.
3 other companies' latest entry also says "Reframed".
- FY2027-H1ReframedAnnual report
「Against this backdrop, the Company adopted “Reporting, Communication and Consultation for Moving the Organization Forward: Increase Communication to Build a Safe and Secure Company and Stores” as the theme for the fiscal year.」
The annual theme changed from “Gratitude,” which marked the previous year’s 50th anniversary, to strengthening communication through “reporting, communication and consultation” and building a safe and secure company and stores. - FY2026-H1ReframedAnnual report
「Under these circumstances, 2025 marks the 50th anniversary of our entry into the home improvement business, and we adopted “Gratitude: gratitude for the past, gratitude for the future” as the theme for the fiscal year. We aim to make this a year in which we express our gratitude to local customers, business partners, shareholders and employees, and, while holding community contribution initiatives and anniversary sales, will work with all employees as one team to continue providing product ranges and services supported by local customers.」
The annual theme changed from the former “Challenge” to “Gratitude,” marking the 50th anniversary of entry into the home improvement business. Community contribution initiatives, anniversary sales, product ranges and services for local customers, and initiatives undertaken by all employees as one team are also stated. - FY2025RestatedAnnual report
「We adopted “Challenge: let’s take on new challenges together and create safe, secure infrastructure stores” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to gather feedback from customers and frontline staff, propose new products, services and sales floors, and actively promote the use of digital tools, with the aim of gaining the support of local customers.」
Following the previous interim period, “Challenge” remains the annual theme, with the development of safe and secure infrastructure stores through the involvement of all employees, the gathering of feedback from customers and frontline staff, proposals for new products, services and sales floors, and the use of digital tools continuing. - FY2025-H1RestatedAnnual report
「We adopted “Challenge: let’s take on new challenges together and create safe, secure infrastructure stores” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to gather feedback from customers and frontline staff, propose new products, services and sales floors, and actively promote the use of digital tools, with the aim of gaining the support of local customers.」
“Challenge” continues as the theme for the fiscal year, with the development of safe and secure infrastructure stores through the involvement of all employees, the gathering of feedback from customers and frontline staff, proposals for new products, services and sales floors, and the use of digital tools continuing to be pursued. - FY2025-Q1ReframedAnnual report
「Under these circumstances, we adopted “Challenge: let’s take on new challenges together and create safe, secure infrastructure stores” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to gather feedback from customers and frontline staff, propose new products, services and sales floors, and actively promote the use of digital tools, with the aim of gaining the support of local customers.」
The wording of the theme changed from the former “Let’s create safe, secure, community-based infrastructure stores with everyone involved” to “Let’s take on new challenges together and create safe, secure infrastructure stores.” Gathering feedback from customers and frontline staff, proposing new products, services and sales floors, and using digital tools are identified as specific initiatives. - FY2024RestatedAnnual report
「Under these circumstances, we adopted “Challenge: let’s create safe, secure, community-based infrastructure stores with everyone involved” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to create stores that continue to enjoy the support of local customers.」
“Challenge” continues as the theme for the fiscal year, with the development of safe, secure, community-based infrastructure stores through the involvement of all employees being pursued. - FY2024-Q3RestatedAnnual report
「Under these circumstances, we adopted “Challenge: let’s create safe, secure, community-based infrastructure stores with everyone involved” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to create stores that continue to enjoy the support of local customers.」
“Challenge” remains the annual theme, with the continued policy of developing safe, secure, community-based infrastructure stores through the involvement of all employees and aiming to create stores supported by local customers. - FY2024-Q2RestatedAnnual report
「Under these circumstances, we adopted “Challenge: let’s create safe, secure, community-based infrastructure stores with everyone involved” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to create stores that continue to enjoy the support of local customers.」
Following the previous quarter, “Challenge” remains the annual theme, with the development of safe, secure, community-based infrastructure stores through the involvement of all employees continuing. - FY2024-Q1ReframedAnnual report
「We adopted “Challenge: let’s create safe, secure, community-based infrastructure stores with everyone involved” as the theme for the fiscal year and, amid rapid changes in prices, social conditions and lifestyles and the difficulty of predicting the future, advanced initiatives with all employees working as one team to create stores that continue to enjoy the support of local customers.」
The annual theme changed from the former “All employees involved” to “Challenge,” with the wording reorganized as “Let’s create safe, secure, community-based infrastructure stores with everyone involved.” The change is set against shifts in prices, social conditions and lifestyles. - FY2023-Q3RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
The development of community-based stores and a community-based company through the involvement of all employees continues as the annual theme, with reviews of product ranges and service offerings being pursued. - FY2023-Q2RestatedAnnual report
「As in the previous year, we adopted “All employees involved: let’s create safe, secure, community-based infrastructure stores together” as the theme for the fiscal year and, to overcome the COVID-19 pandemic, respond to rapid changes in society, and create safe and secure stores that customers cannot do without, advanced initiatives with all employees working as one team.」
As in the previous year, the development of safe, secure, community-based infrastructure stores through the involvement of all employees continues as the theme for the fiscal year. - FY2023-Q1RestatedAnnual report
「Under these circumstances, as in the previous year, we adopted “All employees involved: let’s create safe, secure, community-based infrastructure stores together” as the theme for the fiscal year and, to overcome the COVID-19 pandemic, respond to rapid changes in society, and create safe and secure stores that customers cannot do without, advanced initiatives with all employees working as one team.」
As in the previous year, the development of safe, secure, community-based infrastructure stores through the involvement of all employees has been adopted as the theme for the fiscal year. - FY2022RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
“All employees involved” continues as the theme for the fiscal year, with the aim of providing products and services that exceed expectations through reviews of product ranges and service offerings. - FY2022-Q3RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
With “All employees involved” as the annual theme, the development of community-based stores and a community-based company, together with reviews of product ranges and service offerings, continues. - FY2022-Q2RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s create safe, secure, community-based infrastructure stores together” as the theme for the fiscal year and, to overcome the COVID-19 pandemic, respond to rapid changes in society, and create safe and secure stores that customers cannot do without, advanced initiatives with all employees working as one team.」
The development of safe, secure, community-based infrastructure stores through the involvement of all employees continues as the theme for the fiscal year. - FY2022-Q1ReframedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s create safe, secure, community-based infrastructure stores together” as the theme for the fiscal year and, to overcome the COVID-19 pandemic, respond to rapid changes in society, and create safe and secure stores that customers cannot do without, advanced initiatives with all employees working as one team.」
The theme changed from the former “All employees involved” to wording focused on creating safe, secure, community-based “infrastructure stores.” The response to the COVID-19 pandemic and initiatives undertaken by all employees as one team are also stated. - FY2021RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
The annual theme of “All employees involved” continues, with reviews of product ranges and service offerings being pursued to provide products and services that exceed expectations. - FY2021-Q3RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
“All employees involved” continues as the theme for the fiscal year, with reviews of product ranges and service offerings being pursued to provide products and services that exceed expectations. - FY2021-Q2RestatedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
“All employees involved” continues as the theme for the fiscal year, with reviews of product ranges and service offerings being pursued to provide products and services that exceed expectations. - FY2021-Q1ReframedAnnual report
「Under these circumstances, we adopted “All employees involved: let’s reform our current methods, thinking and rules together to create community-based stores and a community-based company” as the theme for the fiscal year and advanced reviews of our product ranges and service offerings to provide products and services that exceed customer expectations.」
The annual theme changed from the former “Evolution” to “All employees involved,” with the direction reorganized around reforming current methods, thinking and rules together to create community-based stores and a community-based company. Reviews of product ranges and service offerings were also identified as specific initiatives. - FY2020ReframedAnnual report
「Under these circumstances, we adopted “Evolution: strengthening our figures, systems and communication skills to become the new セキチュー sought by today’s customers” as the theme for the fiscal year and, as society undergoes major changes, advanced initiatives including expanding EDLP (everyday low prices), company-wide operational improvement activities, and inventory reductions through greater accuracy in product management, with the aim of continuously evolving and becoming stores needed by local customers.」
The annual theme of “Evolution” continues, but the wording has changed from “evolving our figures, systems and communication skills” to “strengthening” them. - FY2020-Q3RestatedAnnual report
「Under these circumstances, we adopted “Evolution: evolving our figures, systems and communication skills to become the new セキチュー sought by today’s customers” as the theme for the fiscal year and, as society undergoes major changes, advanced initiatives including expanding EDLP (everyday low prices), company-wide operational improvement activities, and inventory reductions through greater accuracy in product management, with the aim of continuously evolving and becoming stores needed by local customers.」
“Evolution” continues as the theme for the fiscal year, with the aim of becoming stores needed by local customers, together with EDLP, company-wide operational improvements, and inventory reductions, reiterated as specific initiatives. - FY2020-Q2RestatedAnnual report
「Under these circumstances, we adopted “Evolution: evolving our figures, systems and communication skills to become the new セキチュー sought by today’s customers” as the theme for the fiscal year and, as society undergoes major changes, advanced initiatives including expanding EDLP (everyday low prices), company-wide operational improvement activities, and inventory reductions through greater accuracy in product management, with the aim of continuously evolving and becoming stores needed by local customers.」
“Evolution” continues as the theme for the fiscal year, with the aim of becoming stores needed by the local community, together with EDLP, company-wide operational improvements, and inventory reductions, reiterated as specific initiatives. - FY2020-Q1ReframedAnnual report
「Under these circumstances, we adopted “Evolution: evolving our figures, systems and communication skills to become the new セキチュー sought by today’s customers” as the theme for the fiscal year and, as society undergoes major changes, advanced initiatives including expanding EDLP (everyday low prices), company-wide operational improvement activities, and inventory reductions through greater accuracy in product management, with the aim of continuously evolving and becoming stores needed by local customers.」
The fiscal-year theme changed from the former “Reform” to “Evolution,” with the evolution of figures, systems and communication skills, EDLP, company-wide operational improvements, and inventory reductions identified as specific initiatives. - FY2019ReframedAnnual report
「With “Making life more enjoyable and helping create comfortable homes” as our slogan, we will pursue true customer satisfaction and practice a customer-first approach in 3 areas: “comfortable stores,” “a product range customers can be satisfied with,” and “attentive service.”」
While the annual theme of “Reform” continues, the management strategy slogan sets out the practice of customer satisfaction in 3 areas: “comfortable stores,” “a product range customers can be satisfied with,” and “attentive service.” - FY2019-Q3RestatedAnnual report
「Under these circumstances, we adopted “Reform: reforming our sales floors, products and operations” as the theme for the fiscal year and, to become stores that enjoy the support of local residents, advanced renovations focused on large-format stores, initiatives to develop standardized product ranges that also reflect local characteristics, and operational improvements to raise productivity and allow us to focus more on customer service, thereby advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
“Reform” continues as the theme for the fiscal year, with ongoing initiatives involving store renovations, product ranges that balance standardization with local characteristics, and productivity improvements through operational reform. - FY2019-Q2RestatedAnnual report
「Under these circumstances, we adopted “Reform: reforming our sales floors, products and operations” as the theme for the fiscal year and, to become stores that enjoy the support of local residents, advanced renovations focused on large-format stores, initiatives to develop standardized product ranges that also reflect local characteristics, and operational improvements to raise productivity and allow us to focus more on customer service, thereby advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
Following the previous quarter, “Reform” remains the annual theme, with store renovations, product ranges reflecting local characteristics, and operational improvements being pursued. - FY2019-Q1ReframedAnnual report
「We adopted “Reform: reforming our sales floors, products and operations” as the theme for the fiscal year and, to become stores that enjoy the support of local residents, advanced renovations focused on large-format stores, initiatives to develop standardized product ranges that also reflect local characteristics, and operational improvements to raise productivity and allow us to focus more on customer service, thereby advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
The annual theme changed from wording centered on gratitude and new challenges to “Reform,” involving the reform of sales floors, products and operations, with store renovations, product ranges and operational improvements specifically identified. - FY2018RestatedAnnual report
「We adopted “Let’s create our customers’ ‘I did it!’ moments through gratitude and new challenges” as the theme for the fiscal year, worked to create stores that enjoy the support of local residents, expanded product ranges suited to each location and trading area, and developed sales floors that actively incorporate demonstrations and hands-on experiences, advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
The same annual theme as through the previous quarter continues, together with the development of stores supported by the local community, expanded product ranges, and customer proposals through demonstration- and experience-based sales floors. - FY2018-Q3RestatedAnnual report
「Under these circumstances, we adopted “Let’s create our customers’ ‘I did it!’ moments through gratitude and new challenges” as the theme for the fiscal year, worked to create stores that enjoy the support of local residents, expanded product ranges suited to each location and trading area, and developed sales floors that actively incorporate demonstrations and hands-on experiences, advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
Following the previous quarter, the same annual theme and the development of stores supported by the local community continue, along with proposals through expanded product ranges and demonstration- and experience-based sales floors. - FY2018-Q2RestatedAnnual report
「Under these circumstances, we adopted “Let’s create our customers’ ‘I did it!’ moments through gratitude and new challenges” as the theme for the fiscal year, worked to create stores that enjoy the support of local residents, expanded product ranges suited to each location and trading area, and developed sales floors that actively incorporate demonstrations and hands-on experiences, advancing initiatives to become a company that can propose enjoyable lifestyles to customers.」
As in the previous quarter, the fiscal-year theme and the development of stores supported by the local community continue to be presented. - FY2018-Q1ReframedAnnual report
「Under these circumstances, we adopted “Let’s create our customers’ ‘I did it!’ moments through gratitude and new challenges” as the theme for the fiscal year, and worked to create stores that enjoy the support of local residents,」
The annual theme changed from the former “making our customers’ lives more comfortable” to wording that includes “new challenges” and creating customers’ “I did it!” moments. The development of stores supported by the local community continues. - FY2017RestatedAnnual report
「We adopted “Making our customers’ lives more comfortable through proposals offered with gratitude” as the theme for the fiscal year and have worked to create stores that enjoy the support of local residents」
Proposing ways to make customers’ lives more comfortable and developing stores supported by the local community continue to be the annual themes. - FY2017-Q3RestatedAnnual report
「We adopted “Making our customers’ lives more comfortable through proposals offered with gratitude” as the theme for the fiscal year and have worked to create stores that enjoy the support of local residents」
The fiscal-year theme and the development of stores supported by the local community continue to be presented. - FY2017-Q2RestatedAnnual report
「We adopted “Making our customers’ lives more comfortable through proposals offered with gratitude” as the theme for the fiscal year and have worked to create stores that enjoy the support of local residents」
The same themes as in the previous quarter continue to be presented for the fiscal year. - FY2017-Q1First statedAnnual report
「We adopted “Making our customers’ lives more comfortable through proposals offered with gratitude” as the theme for the fiscal year and have worked to create stores that enjoy the support of local residents」
The explicit themes for the fiscal year are proposing ways to improve customers’ lives and developing stores supported by the local community.