“Smart Price” integrated frame-and-lens strategy
First written in FY2017. 5 of 6 entries say "Restated". Latest entry: FY2025.
No other company in this theme has enough history to compare yet.
- FY2025RestatedAnnual report
「For eyeglass frames and lenses, which had generally been priced separately, the company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
The company has continued its Smart Price sales model, using clear pricing that integrates frames and lenses. - FY2024RestatedAnnual report
「For eyeglass frames and lenses, which had generally been priced separately, the company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
The company has continued its Smart Price sales model, using clear pricing that integrates frames and lenses. - FY2020RestatedAnnual report
「For eyeglass frames and lenses, which had generally been priced separately, the company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
The company continued its sales strategy using clear, attractive pricing that integrates frames and lenses. - FY2019RestatedAnnual report
「For eyeglass frames and lenses, which had generally been priced separately, the company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
The company continued its sales strategy using clear, easy-to-understand pricing that integrates frames and lenses. - FY2018RestatedAnnual report
「The company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
The company continued its Smart Price sales model, using clear, easy-to-understand pricing that integrates frames and lenses. - FY2017First statedAnnual report
「For eyeglass frames and lenses, which had generally been priced separately, the company will sell the eyeglass frames it carries at clearly displayed prices that include the lenses.」
A sales strategy using clear pricing that integrates frames and lenses was explicitly set out.