Development of a Marketing Platform and Improved Replicability of High-Value-Added Services
First written in FY2024. 1 of 3 entries say "Advanced", first in 2026-03-17. Latest entry: FY2026.
No other company in this theme has enough history to compare yet.
- FY2026RestatedAnnual report
「Alongside developing and establishing a marketing structure and systems, including digital marketing, we will analyze the processes and actions that generate high-value-added, high-quality services, improve the repeatability of results, and enhance competitiveness and profitability.」
Measures to enhance competitiveness and profitability through the development and establishment of the marketing structure and improved repeatability of results from high-value-added services continue. - 2026-03-17AdvancedEarnings presentation
「Coordination between the marketing and business divisions has progressed, strengthening responsiveness in each market.」
Coordination between the marketing and business divisions has strengthened, and efforts toward WELL certification in the office market were also presented. - FY2024First statedAnnual report
「We will reorganize our business divisions and seek to provide services with a deeper understanding of the market. Alongside developing and establishing a marketing structure and systems, including digital marketing, we will analyze the processes and actions that generate high-value-added, high-quality services, improve the repeatability of results, and enhance competitiveness and profitability.」
The new medium-term management plan established the reorganization of business divisions, the development and establishment of a marketing structure and systems, and improved repeatability of results as standalone strategies, moving beyond the use of digital marketing alone.