Risk of lower broadcasting revenue due to structural changes in advertising methods
First written in FY2017. 13 of 29 entries say "Restated". Latest entry: FY2027-H1.
Bsn Media Holdings moved to the "Worse" side of this theme in 2024, 6 years after the typical company in this theme (2018).
The whole theme swung hardest in 2020: 7 of 7 companies on the "Worse" side.
0 other companies' latest entry also says "Materialised".
- FY2027-H1MaterialisedAnnual report
「Revenue declined due in part to stagnant television spot revenue, the main source of revenue, and radio revenue falling below the previous year.」
The risk of lower advertising revenue was reflected in results as television spot revenue stagnated and radio revenue fell below the previous year, leading to lower broadcasting revenue. - 2026-08-10WorsenedResults
「テレビ部門で収益の柱となるスポット収入が前年同期を下回った」
テレビスポット収入が前年同期を下回り、広告収入減少リスクの影響が第1四半期の実績に表れた。 - FY2026MitigatedAnnual report
「In addition to strong network time revenue for both television and radio, spot revenue, a core source of revenue, also finished above the previous year.」
The structural risk of lower advertising revenue continues to be listed in the risk section, but in the current fiscal year its impact was mitigated in terms of results as television and radio spot revenue exceeded the previous year. - FY2024RestatedAnnual report
「The economic outlook remains uncertain due to changes in lifestyles caused by COVID-19 and the situation in Ukraine, and the trend toward reduced spot advertising placements continues. Going forward, regardless of any economic recovery, if structural changes in advertising methods, including advertisers' marketing practices, intensify this trend, they could affect the performance of our Group.」
The possibility that reduced spot advertising placements due to the COVID-19 pandemic and the situation in Ukraine, together with structural changes in advertising methods, would affect performance was reconfirmed. - FY2024-Q3WorsenedAnnual report
「In the broadcasting business, worsening advertising market conditions due in part to higher prices caused radio and television broadcasting revenue to stagnate, and revenue fell below the previous fiscal year. Television spot advertising from major sponsors in the Tokyo metropolitan area was particularly weak.」
Worsening advertising market conditions and weak television spot advertising by major sponsors in the Tokyo metropolitan area were reflected in lower radio and television broadcasting revenue, strengthening the risk of lower advertising revenue. - FY2024-Q2RestatedAnnual report
「Spot revenue, a core source of revenue, declined, and both television and radio revenue fell short of the previous fiscal year.」
Spot revenue remained weak, and the impact of the risk of lower advertising revenue continued to be reflected in television and radio revenue falling below the year-earlier period. - FY2024-Q1WorsenedAnnual report
「In the broadcasting business, television spot revenue, a core source of revenue, was weak, with a significant decline in placements by national sponsors, particularly in the Tokyo metropolitan area, having a major impact. Television revenue, radio revenue and other revenue all fell short of the previous fiscal year.」
Weak television spot advertising, including reduced placements by national sponsors, was reflected in results, and television, radio and other broadcasting revenue all fell below the year-earlier period. - FY2023RestatedAnnual report
「Television revenue fell short of the previous fiscal year as, despite the fading impact of COVID-19, uncertainty over global conditions and rising prices significantly affected advertising activity by sponsors across a wide range of industries, with spot placements in particular, a core source of revenue, struggling to grow.」
Slower sponsor advertising activity and stagnant television spot placements were confirmed in television revenue falling below the previous fiscal year's level for the full year, and weakness in advertising methods and market conditions continued. - FY2023-Q3RestatedAnnual report
「In the radio segment, efforts to acquire new sponsors supported strong spot advertising performance. In the television segment, spot advertising declined amid unstable economic conditions, but time revenue performed strongly.」
While the decline in television spot advertising continued, radio spot advertising and television time revenue provided offsetting factors. - FY2023-Q2RestatedAnnual report
「Although sponsor advertising placements declined, radio revenue exceeded the previous fiscal year as efforts were focused on acquiring new sponsors. Television revenue, however, fell short of the previous fiscal year due to a decline in spot advertising amid unstable economic conditions.」
Declining sponsor placements and the fall in television spot advertising continued, and the risk of lower advertising revenue was reflected in results. Radio revenue, meanwhile, was supplemented by acquiring new sponsors. - FY2023-Q1MaterialisedAnnual report
「In the television segment, advertising placements by major industries were weak due in part to higher resource prices, and spot advertising, a core source of revenue, declined from the previous fiscal year.」
Weak advertising placements by major industries and the decline in television spot advertising were reflected in an actual decline in broadcasting revenue. - FY2022WorsenedAnnual report
「The economic outlook remains uncertain due to the impact of the spread of COVID-19 and the situation in Ukraine, and the trend toward reduced spot advertising placements continues. Going forward, regardless of any economic recovery, if structural changes in advertising methods, including advertisers' marketing practices, intensify this trend, they could affect the performance of our Group.」
COVID-19 and the situation in Ukraine were added as factors behind reduced spot advertising placements, making the risk of lower advertising revenue more specific. - FY2022-Q3MitigatedAnnual report
「As the number of new COVID-19 infections declined in the latter half of the period, corporate advertising placements, particularly television spot advertising, began to recover, and radio and television broadcasting revenue exceeded the year-earlier period.」
Regarding the decline in spot advertising revenue that had become evident through the previous fiscal year, the recovery in advertising placements, particularly on television, was reflected in radio and television broadcasting revenue exceeding the year-earlier period, further easing the impact. - FY2022-Q2MitigatedAnnual report
「Strong performance in television spot advertising, a core source of revenue, drove broadcasting revenue above the year-earlier period.」
Spot advertising, which had been weak through the previous fiscal year, performed strongly, and broadcasting revenue exceeded the year-earlier period, temporarily easing the impact of the risk of lower advertising revenue. - FY2022-Q1MitigatedAnnual report
「This fiscal year, spot advertising, a core source of revenue, recovered, and both radio and television revenue exceeded the previous fiscal year.」
Spot advertising, which had declined significantly in the previous fiscal year, recovered, and both radio and television revenue exceeded the year-earlier period. However, other revenue continued to decline due to restrictions on event attendance. - FY2021WorsenedAnnual report
「The outlook for the economy remains uncertain due to the spread of COVID-19, and the trend toward reduced spot advertising placements continues. Going forward, regardless of any economic recovery, if structural changes in advertising methods, including advertisers' marketing practices, intensify this trend, they could affect the performance of our Group.」
The trend toward reduced spot advertising placements continued amid the COVID-19 pandemic, and for the full year this was reflected in a 6.0% decline in radio revenue and a 9.5% decline in television revenue. - FY2021-Q3RestatedAnnual report
「In the broadcasting business, spot advertising, a core source of revenue, struggled to generate growth and failed to lift revenue, leaving both radio and television revenue below the year-earlier period.」
Spot advertising continued to struggle, and the impact of lower advertising revenue continued to be reflected in lower radio and television revenue than in the year-earlier period. - FY2021-Q2RestatedAnnual report
「As spot advertising, a core source of revenue, struggled significantly, both radio and television revenue fell below the year-earlier period.」
Spot advertising continued to struggle significantly, and the impact of the risk of lower advertising revenue continued to be reflected in results as lower revenue from both radio and television. - FY2021-Q1WorsenedAnnual report
「As spot advertising, a core source of revenue, struggled significantly, both radio and television revenue fell below the year-earlier period.」
The weakness in spot advertising was described as having "struggled significantly," making the impact of the risk of lower advertising revenue increasingly clear through declines in both radio and television revenue. - FY2020-Q3MaterialisedAnnual report
「Radio spot revenue struggled to grow, while time revenue was also weak, bringing total revenue below the year-earlier period. Television time revenue remained firm, but spot revenue, a core source of revenue, declined, bringing total television revenue below the year-earlier period.」
Stagnant and declining spot revenue was reflected in lower radio and television revenue, and the risk of lower broadcasting revenue emerged in cumulative nine-month results. - FY2019RestatedAnnual report
「Amid the prolonged deflationary economy, spot advertising placements continue to decline. If structural changes in advertisers’ marketing and other advertising methods intensify this trend, regardless of whether the economy recovers, they could affect the performance of our group.」
The possibility that reduced spot advertising placements and structural changes in advertisers' marketing methods would affect performance was reiterated in the same terms. - FY2019-Q3RestatedAnnual report
「Television spot revenue outside the prefecture declined, falling below the year-earlier period.」
Weak television spot advertising revenue continued to be reflected in results as a decline in revenue outside the prefecture. Radio spot revenue, meanwhile, remained firm. - FY2019-Q2RestatedAnnual report
「On television, core spot advertising revenue fell below the year-earlier level, bringing revenue below the year-earlier period.」
Core spot advertising revenue on television fell below the year-earlier period, and weakness in advertising market conditions and methods continued to be reflected in broadcasting revenue. - FY2019-Q1RestatedAnnual report
「In the broadcasting business, radio revenue exceeded the year-earlier period overall due to higher production revenue, but television revenue fell below the year-earlier period because spot advertising did not grow.」
Weak spot advertising and advertising market conditions continued to appear in the results as television revenue fell below the year-earlier period. - FY2018MaterialisedAnnual report
「In the television segment, we introduced our own-produced programme “Doyō Lunch TV Naji Latte.” as a regular Saturday programme, among other measures. However, due to the decline in spot advertising market conditions, revenue fell 4.8% from the previous fiscal year to ¥5,068 million.」
The decline in spot advertising market conditions materialised as a 4.8% year-on-year decline in full-year television revenue, confirming the impact of the risk that structural changes in advertising methods could reduce broadcasting revenue. - FY2018-Q3RestatedAnnual report
「In the broadcasting business, radio spot advertising revenue fell below the year-earlier period, while time advertising revenue exceeded it. On television, revenue from outside the prefecture declined, and both spot and time advertising revenue fell below the year-earlier period.」
Continued weakness in spot advertising revenue appeared as lower spot advertising revenue for radio and lower spot and time advertising revenue for television. - FY2018-Q2RestatedAnnual report
「Radio time advertising revenue slightly exceeded the year-earlier level, but spot advertising revenue fell below it, bringing total radio revenue below the year-earlier period. On television, both time and spot advertising revenue were weak and fell below the year-earlier period.」
Weak spot advertising market conditions continued, appearing as lower spot advertising revenue for radio and lower time and spot advertising revenue for television. - FY2018-Q1MaterialisedAnnual report
「Radio revenue fell below the year-earlier period despite time advertising revenue exceeding the year-earlier level, due to a decline in spot advertising market conditions. Television revenue also fell below the year-earlier period because the spot advertising market, a key revenue source, deteriorated.」
The decline in spot advertising market conditions materialised as lower revenue from both radio and television. - FY2017First statedAnnual report
「Amid the prolonged deflationary economy, spot advertising placements continue to decline. If structural changes in advertisers’ marketing and other advertising methods intensify this trend, regardless of whether the economy recovers, they could affect the performance of our group.」
It was indicated that, regardless of whether the economy recovers, structural changes in advertisers’ marketing methods could further reduce spot advertising placements and affect performance.