Expanding CS Subscribers Through Sports Regular-Season Broadcasts
First written in FY2017-Q1. 6 of 16 entries say "Advanced", first in FY2017. Latest entry: FY2022-Q2.
No other company in this theme has enough history to compare yet.
- FY2022-Q2AdvancedAnnual report
「Meanwhile, the Media business posted lower revenue because the CS business performed well due to improved allocation and other factors, but the paid streaming business was transferred to the Television division.」
The note describes the CS business as performing well due to improved allocation and other factors, rather than subscriber trends. - FY2022-Q1AdvancedAnnual report
「Meanwhile, the Media business posted lower revenue because the CS business's strong performance, supported by higher channel rates and other factors, was offset by the transfer of the paid streaming business to the Television division.」
The explanation progressed from the previous focus on declining subscribers and weak performance to stating that the CS business performed well due to higher channel rates and other factors. - FY2021-Q3AdvancedAnnual report
「The Media business posted higher revenue as the CS business benefited from improved channel rates across platforms.」
The note describes specific progress in the CS business, with higher revenue driven by improved channel rates across platforms rather than subscriber trends. - FY2021-Q2AdvancedAnnual report
「The Media business posted higher revenue as the CS business remained solid.」
The explanation progressed from the CS business's weak performance and subscriber declines through the previous quarter to reporting that the CS business remained solid and contributed to higher Media business revenue. - FY2021-Q1AdvancedAnnual report
「Meanwhile, the Media business posted a substantial increase in revenue, as the CS business performed well and revenue from SVOD streaming services such as Paravi increased on stay-at-home demand.」
The note states that the CS business performed well, reflecting an improvement from the previous explanation of declining subscribers and weak performance. - FY2020-Q1RestatedAnnual report
「Although the video streaming business performed well, the weakness of the CS business resulted in a slight decline in revenue for the media business as a whole.」
The company states that although the video streaming business performed well, weakness in the CS business led to a slight decline in revenue for the media business as a whole. - FY2019WorsenedAnnual report
「In the CS business, revenue declined substantially due to the end of Chiba Lotte Marines broadcasts and a decrease in platform subscribers.」
The company states that the impact of the end of broadcasts, in addition to the decline in subscribers, made the CS business's revenue decline substantial on a full-year basis. - FY2019-Q2RestatedAnnual report
「In the CS business, revenue declined due to the end of Chiba Lotte Marines broadcasts and a decrease in platform subscribers, but the company implemented measures to increase viewers, including broadcasting all official home games of the Yokohama DeNA BayStars and expanding original music content.」
While the decline in subscribers continues to reduce revenue, the company continues measures to increase viewers by broadcasting all Yokohama DeNA BayStars games and expanding original content. - FY2019-Q1ReframedAnnual report
「In the CS business, revenue declined due to the end of Chiba Lotte Marines broadcasts and a decrease in platform subscribers, but the company implemented measures to increase viewers, including broadcasting all official home games of the Yokohama DeNA BayStars and expanding original music content.」
While the end of Chiba Lotte Marines broadcasts changed the sports programming mix, the company continues to broadcast all Yokohama DeNA BayStars games and expand original content. - FY2018RestatedAnnual report
「In the CS business, the company implemented measures to increase viewers, including expanding original content, but revenue declined as the decrease in platform subscribers weighed on results.」
The company continues measures to increase viewers by expanding original content, while reporting a decline in revenue due to a decrease in subscriber numbers. - FY2018-Q3RestatedAnnual report
「In the CS business, the company implemented measures to increase viewers, including expanding original content, but revenue declined as platform subscribers decreased.」
While continuing measures to increase viewers by expanding original content, the company again reports a decline in revenue due to a decrease in platform subscribers. - FY2018-Q1WorsenedAnnual report
「In the CS business, the company implemented measures to increase viewers, including broadcasting all official home games of the Yokohama DeNA BayStars and Chiba Lotte Marines and expanding original music content, but revenue declined as platform subscribers decreased.」
Although the company continued to broadcast all official games and expand original music content, revenue declined due to a decrease in platform subscribers. - FY2017AdvancedAnnual report
「In the CS business, as the number of platform subscribers slowed, the company strategically scheduled original content and sports content centered on professional baseball broadcasts, increasing revenue.」
The company states that it strategically scheduled original content and professional baseball broadcasts to address the slowdown in the number of CS subscribers and increase revenue. - FY2017-Q3RestatedAnnual report
「In the CS business, as platform subscriber growth slowed, expanded original music content and other measures contributed to higher revenue.」
The company continues to explain that it is expanding original music content to address the slowdown in CS subscriber growth and increase revenue. - FY2017-Q2ReframedAnnual report
「In the CS business, although subscriber growth on each platform slowed due to the impact of the Rio Olympics, expanded original music content and the Yokohama DeNA BayStars' strong performance contributed to higher revenue.」
The explanation of growth measures for the CS business has expanded from increasing subscribers by broadcasting all official sports games to increasing revenue through original music content and the impact of sports. - FY2017-Q1First statedAnnual report
「In the CS business, as part of the media business, TBS Channel 2 broadcast all official home games of the Yokohama DeNA BayStars, while TBS News Bird broadcast all official home games of the Chiba Lotte Marines, resulting in a substantial increase in subscribers.」
The company identifies broadcasting all official home games of professional baseball teams as a measure that contributed to an increase in CS subscribers.