Becoming the airline of choice and achieving revenue and profit growth
First written in FY2023-Q3. 3 of 5 entries say "Reframed", first in FY2024. Latest entry: FY2026.
Skymark Airlines moved to the "Worse" side of this theme in 2024.
0 other companies' latest entry also says "Reframed".
- FY2026ReframedAnnual report
「Continuing to grow as an indispensable and beloved wing, creating a future in which everyone can travel easily」
The previous direction of becoming the airline of choice and ranking first in VFM has been redefined in the MVV Vision as becoming an indispensable and beloved wing. - 2026-06-04ReframedGeneral Meeting of Shareholders
「Continuing to grow as an indispensable and beloved wing, creating a future in which everyone can travel easily」
従来の「選ばれるエアライン」という表現から、MVVのVisionとして「なくてはならない愛される翼」へ将来像が整理されている。 - FY2024ReframedAnnual report
「We will also review our routes and flight schedules to improve convenience, maintain punctuality and continue providing warm, memorable service, thereby working to remain the airline with the highest Value for Money (VFM) for customers.」
The previous qualitative direction of becoming the airline of choice has been recast as remaining the airline with the highest Value for Money. - FY2023RestatedAnnual report
「We will continue to further refine our business model, provide safe and comfortable air travel to as many customers as possible and strive to become the airline chosen first by customers.」
The qualitative objective of becoming the airline of choice continues. Separately, numerical targets for fiscal 2025 and fiscal 2027 have been newly disclosed. - FY2023-Q3First statedAnnual report
「We will continue to further refine our business model, strive to become the airline chosen first by as many customers as possible and work to increase revenue and profits.」
Becoming the airline of choice and achieving revenue and profit growth were presented as objectives without specific figures or deadlines.