Capturing Demand from Seniors
First written in FY2016. 3 of 7 entries say "Advanced", first in FY2017-Q1. Latest entry: FY2018.
0 other companies' latest entry also says "Cited as achieved".
- FY2018Cited as achievedAnnual report
「• Member events held after Otonabi membership exceeded 1 million, including a private event at the Kyoto Railway Museum (last August)」
The company cited Otonabi membership exceeding 1 million as a result of its existing initiatives and held an event for members. - FY2018-Q2AdvancedAnnual report
「Member events held after Otonabi membership exceeded 1 million, including a private event at the Kyoto Railway Museum (August)」
Otonabi membership exceeded 1 million, and the company held commemorative events for members. - FY2018-Q1AdvancedAnnual report
「Launch of the Otonabi member service Otonabi Dining in partnership with Gurunavi,Inc. (May)」
For Otonabi, which targets customers aged 50 and over, the company launched the member service Otonabi Dining in partnership with Gurunavi,Inc. in May. - FY2017RestatedAnnual report
「To capture demand from senior customers, the company is promoting measures to stimulate demand, including relaunching and extending sales of the unlimited-ride ticket Otonabi Pass and Otonabi WEB Hayatoku for Otonabi members, who are offered discounted tickets and travel products for customers aged 50 and over, and these measures have been well received.」
The company continues to stimulate demand through Otonabi products for customers aged 50 and over. - FY2017-Q2RestatedAnnual report
「To capture demand from senior customers, the company is promoting measures to stimulate demand, including relaunching and extending sales of the unlimited-ride ticket Otonabi Pass and Otonabi WEB Hayatoku for Otonabi members, who are offered discounted tickets and travel products for customers aged 50 and over, and these measures have been well received.」
The company continues to stimulate demand through Otonabi products for customers aged 50 and over. - FY2017-Q1AdvancedAnnual report
「To capture demand from senior customers, the company is promoting measures to stimulate demand, including relaunching and extending sales of the unlimited-ride ticket Otonabi Pass and Otonabi WEB Hayatoku for Otonabi members, who are offered discounted tickets and travel products for customers aged 50 and over, and these measures have been well received.」
The company continued its demand-stimulation measures by relaunching and extending sales of products for customers aged 50 and over. - FY2016First statedAnnual report
「To capture demand from senior customers, the company is promoting measures to stimulate demand, including limited sales of the unlimited-ride ticket Otonabi Pass and the Otonabi WEB Hayatoku for Otonabi members, who are offered discounted tickets and travel products for customers aged 50 and over, and these measures have been well received.」
The company is stimulating demand among customers aged 50 and over through the Otonabi membership program, unlimited-ride tickets and advance-purchase web discounts.