Strengthening the corporate brand through greater name recognition
First written in FY2016. 6 of 9 entries say "Restated". Latest entry: 2026-05-13.
The whole theme swung hardest in 2025: 3 of 21 companies on the "Worse" side.
25 other companies' latest entry also says "Restated".
- 2026-05-13RestatedEarnings
「We expect to build up high-quality loan receivables by actively promoting the Company's name recognition and the usefulness of its products and enhancing its ability to attract customers.」
The Company has reaffirmed its strategy of using promotion of its name recognition and product usefulness to enhance customer acquisition and build up loan receivables. - FY2026-H1RestatedAnnual report
「Advertising and promotional expenses 181,133 thousand yen」
Advertising and promotional expenses of 181,133 thousand yen were recorded, indicating that promotional activities have continued. - FY2025AdvancedAnnual report
「Other operating expenses increased by 163,466 thousand yen, or 11.3%, year on year. The main factors were a 67,828 thousand yen, or 34.5%, increase in advertising and promotional expenses resulting from strengthened promotional activities, as well as increases in consumables and repair expenses included in other expenses associated with the consolidation and relocation of stores.」
Promotional activities were strengthened, resulting in a 34.5% year-on-year increase in advertising and promotional expenses. - FY2024RestatedAnnual report
「Going forward, in addition to our steady activities as before, we intend to actively promote corporate awareness and the usefulness of our products through the introduction of new advertising media and other measures, thereby strengthening our corporate brand.」
The policy of strengthening corporate awareness and brand power through the introduction of new advertising media and other measures is being continued. - FY2022RestatedAnnual report
「We conduct promotional activities focused on internet and transit advertising to raise corporate awareness and strengthen our brand. Going forward, in addition to our steady activities as before, we intend to actively promote corporate awareness and the usefulness of our products through the introduction of new advertising media and other measures, thereby strengthening our corporate brand.」
The policy of strengthening the corporate brand through the introduction of new advertising media and other measures in addition to existing advertising activities has been reaffirmed. - FY2021RestatedAnnual report
「We conduct promotional activities focused on internet and transit advertising to raise corporate awareness and strengthen our brand. Going forward, in addition to our steady activities as before, we intend to actively promote corporate awareness and the usefulness of our products through the introduction of new advertising media and other measures, thereby strengthening our corporate brand.」
The policy of strengthening the brand through the introduction of new advertising media and other measures in addition to existing advertising activities has been reaffirmed. - FY2020Plan to introduce new advertising mediaAnnual report
「Going forward, while continuing our steady activities as before, we intend to strengthen our promotional activities through the introduction of new advertising media and other measures, thereby enhancing our brand.」
The company plans to strengthen promotional activities through the introduction of new advertising media in addition to its existing internet and transit advertising. - FY2019RestatedAnnual report
「We conduct promotional activities focused on internet and transit advertising to raise corporate awareness and strengthen our brand, but large-scale promotional activities are currently difficult because our target customers are limited to real estate owners.」
The constraints arising from the limited target customer base and the measures to strengthen the brand through internet and transit advertising have been reaffirmed. - FY2016First statedAnnual report
「We conduct promotional activities focused on internet and transit advertising to raise corporate awareness and strengthen our brand.」
Promotional activities focused on internet and transit advertising are being conducted.