Driving Customer Visits Through Common Loyalty Programs and Visit-Point Apps
First written in FY2017-Q3. 5 of 8 entries say "Advanced", first in FY2018-Q3. Latest entry: FY2026.
1 other company's latest entry also says "Advanced".
- FY2026AdvancedAnnual report
「In addition, on the services front, we began awarding and accepting WAON POINT, the AEON Group’s common loyalty points, at all stores, thereby working to improve customer convenience through the awarding of common points.」
Expanded initiatives to drive store visits and usage through the common points program to the awarding and redemption of WAON POINT at all FUJI Group stores. - 2026-04-21AdvancedGeneral Meetings of Shareholders
「In addition, on the services front, we began awarding and accepting WAON POINT, the AEON Group’s common loyalty points, at all stores, thereby working to improve customer convenience through the awarding of common points.」
The awarding and use of common loyalty points were expanded to all stores. - FY2026-H1AdvancedAnnual report
「In addition, from July we began progressively awarding and accepting WAON POINT, the common loyalty-point program of the AEON Group, at stores operating under the Fuji banner, and are working to improve customer convenience by awarding common loyalty points at all stores.」
The company expanded efforts to encourage store visits and usage through common loyalty points by beginning to award and accept WAON POINT at Fuji-banner stores from July. - FY2020-Q3AdvancedAnnual report
「The decrease in operating profit was affected by a decline in the gross margin resulting from price reductions on products as part of efforts to strengthen competitiveness and stronger sales promotions through loyalty-point awards as a measure in response to the increase in the consumption tax rate.」
The company describes stronger sales promotions through loyalty-point awards in response to the consumption tax rate increase as a specific development of existing initiatives using loyalty points to encourage store visits and sales. - FY2018RestatedAnnual report
「In November, we upgraded the Oteku Check smartphone app, linking it with Fuka member data and enhancing its coupon functions. By improving convenience, we are working to encourage store visits.」
The company continues to identify, on an annual basis, efforts to encourage store visits through an app upgrade, member-data integration and stronger coupon functions. - FY2018-Q3AdvancedAnnual report
「In November, we upgraded the Oteku Check smartphone app, linking it with Fuka member data and enhancing its coupon functions. By improving convenience, we are working to encourage store visits.」
The company translated existing efforts to encourage store visits through loyalty points and apps into an app upgrade, integration with Fuka member data and stronger coupon functions. - FY2017RestatedAnnual report
「To encourage visits from a broad range of customer segments, in November we launched the Rakuten Point Card common loyalty-point service operated by Rakuten, in addition to the existing Fuka Point Service. We introduced the Rakuten Check store-visit points app ahead of schedule from October and are using smartphones to encourage store visits.」
The company again cites encouraging store visits through the use of Rakuten Point Card and Rakuten Check. - FY2017-Q3First statedAnnual report
「To encourage visits from a broad range of customer segments, in November we launched the Rakuten Point Card common loyalty-point service operated by Rakuten, in addition to the existing Fuka Point Service. We also introduced the Rakuten Check store-visit points app ahead of schedule in October and are using smartphones to encourage store visits.」
In addition to the existing Fuka Point Service, the company introduced Rakuten Point Card and Rakuten Check, explicitly identifying for the first time the use of loyalty-point services and smartphones to encourage store visits.