HOP Card Member Retention and Preferential Benefits
First written in FY2018. 6 of 12 entries say "Advanced", first in FY2019-Q1. Latest entry: FY2027-H1.
The whole theme swung hardest in 2020: 4 of 45 companies on the "Worse" side.
21 other companies' latest entry also says "Restated".
- FY2027-H1RestatedAnnual report
「Expansion of the HOP economic zone based on a dominant-store strategy」
The company reaffirmed the strengthening of its customer base through expansion of the HOP economic zone based on a dominant-store strategy. - 2026-10-01AdvancedEarnings
「• Expanding store openings in priority areas through multiple formats • Solidifying the customer base through community-based initiatives • Expanding new channels, including small-format stores and online supermarkets」
The company has reiterated channel initiatives for expanding the HOP ecosystem, including multiple formats, small-format stores, and online supermarkets. - FY2026AdvancedAnnual report
「The HOP app, released in July 2024, had 1.27 million registered members as of February 2026. The number of financial institutions, including regional banks, from which the company's electronic money, HOP Money, can be charged from an account increased by 4 from the 6 at the beginning of the fiscal year, to a total of 10, providing broad coverage of the regions where the company operates stores.」
HOP app membership increased to 1.27 million, while the number of financial institutions supporting HOP Money charging expanded to 10. - 2026-04-02AdvancedEarnings
「As of February 2026, we had 1.27 million registered members. The number of financial institutions, including regional banks, from which customers can charge our proprietary electronic money, HOP Money, increased by 4 from the 6 at the beginning of the period, with 2 added in April and 2 in September, bringing the total to 10 and providing broad coverage of our store network.」
HOP app membership reached 1.27 million and the number of financial institutions supporting charging reached 10, expanding the customer base and the HOP ecosystem. - FY2026-H1AdvancedAnnual report
「The HOP app was released in July 2024, and 1.05 million people had registered as app members as of July 2025. At the beginning of the fiscal year, 6 financial institutions supported HOP Money account charging, but this increased by 2 institutions in April and another 2 in September, bringing the total to 10 and providing broad coverage of the regions where the company operates stores.」
As measures to expand the HOP economic zone and retain customers, the company specifically expanded app membership to 1.05 million and the number of financial institutions supporting charging to 10. - FY2024ReframedAnnual report
「② Expand the HOP economic zone based on a dominant strategy; expand store openings in priority areas through multiple formats; strengthen the customer base through community-focused initiatives; expand new channels such as small-format stores and online supermarkets」
The framework for strengthening the customer base has expanded from customer retention through benefits for HOP Card members to expansion of the HOP economic zone through a dominant strategy, multiple formats, small-format stores and online supermarkets. - FY2022DroppedAnnual reportThis securities report contains no specific description of the customer-retention initiatives involving benefits for HOP Card members that had been described previously.
- FY2019RestatedAnnual report
「We will also promote various benefits for HOP Card members to retain customers.」
The company is reaffirming its policy of promoting various benefits for HOP Card members as a means of retaining customers. - FY2019-Q3RestatedAnnual report
「The company promoted efforts to build a larger base of loyal customers by increasing the range of products eligible for coupons for HOP mobile members, strengthening recruitment of HOP card members, and providing services that award points on designated days when customers use HOP e-money or make advance payments.」
The company is reaffirming customer-retention measures including expanding HOP member coupons, strengthening member recruitment and awarding points when using electronic money and in other situations. - FY2019-Q2AdvancedAnnual report
「In sales promotion, we promoted further customer retention through measures such as expanding the range of products covered by coupons for HOP Mobile members, strengthening recruitment of HOP Card members, and awarding points on designated days when using HOP electronic money or making advance payments.」
In addition to expanding the range of products covered by coupons for HOP Mobile members and strengthening HOP Card member recruitment, the company awarded points on designated days when customers used electronic money or made advance payments, thereby specifying measures to retain customers. - FY2019-Q1AdvancedAnnual report
「In sales promotion, we promoted further customer retention through measures such as expanding the range of products covered by coupons for HOP Mobile members and strengthening recruitment of HOP Card members.」
To retain HOP Card members, the company implemented specific measures including expanding the range of products covered by coupons for HOP Mobile members and strengthening HOP Card member recruitment. - FY2018First statedAnnual report
「We will also promote various benefits for HOP Card members to retain customers.」
The company states that it will promote various benefits for HOP Card members as a means of retaining customers. This is explicitly presented as a customer-retention initiative separate from measures involving cards with an electronic money function.